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News & Analysis

Raise Report: Dynamic Yield, Optoro, Gusto Score New Funding

August 10, 2018August 9, 2018 by Joseph Zappa

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Every two or three weeks, we round up some of the biggest fundraises taking place in hyperlocal marketing, commerce, and tech. This week’s report also includes funding for Spark Neuro, StreetLight Data, Shedul, and Teamleader.

News & Analysis

Street Fight Daily: Investors to Buy Dun & Bradstreet, Yelp Soars on Ad Biz Growth

August 10, 2018August 10, 2018 by Joseph Zappa

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TODAY IN LOCAL & DIGITAL MARKETING… Investors to Buy Dun & Bradstreet in Multi-Billion Dollar Deal… Yelp Shares Surge on Ad Biz Growth… Hires and New Openings at Dream Local, Adsquare, PubMatic…

News & Analysis

Indi Tackles Inauthenticity in Influencer Marketing Space

August 9, 2018 by Stephanie Miles

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Consumers have grown weary of synchronized sponsored content flooding their Instagram feeds, and brands are being inundated by requests for freebies from self-proclaimed social media stars. That evolution in the influencer marketing space has created an opening that Indi CEO and founder Neel Grover believes his new platform can fill.

Commentary

No, the Amazon Smartphone Isn’t Going to Kill Retail

June 23, 2014 by Mike McMurray

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The in-store experience provides tremendous benefits to shoppers, and the Amazon Fire phone further illustrates the opportunity to use innovative mobile solutions to improve and influence the shopping experience…

Commentary

Is ‘Efficiency’ at Odds with Your Local Sales Force?

June 23, 2014July 15, 2014 by Andy Vogel

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With the economy on the uptick, businesses in local should have more wiggle-room in how they choose to increase efficiency. Whereas fear may have motivated them to move towards labor cuts in the past, now they should feel the freedom to invest in long-term solutions…

Commentary

How the Local Web Is Helping Neighbors Connect and Build Community

June 20, 2014 by Mike Orren

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We are at the cusp of being able to solve the “last mile” problem, largely because with mobile devices we are nearing 100% access and interoperability. There are three key areas where we can make a big difference, right in our local community, with the types of information available to enrich our local lives: government; commerce and community…

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News & Analysis

Openings and New Hires at Bing, Inside Sales, Access Communications

January 2, 2015January 2, 2015 by Kelly Benish

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Every two weeks, Kelly Benish — who knows practically everyone in hyperlocal — covers some of the latest job changes taking place in this dynamic industry. In this week’s edition, new jobs and hires at Location3, Where2GetIt, Ketchum, Review Trackers, At Home, and more…

News & Analysis

LBMA Podcast: Key Trends and Predictions for 2015

January 2, 2015January 1, 2015 by Asif Khan

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This is the annual predictions show — a look ahead at the ideas and companies to watch in 2015. Asif and Rob take a look at key trends that will emerge in the industry, as well as companies that will thrive and companies that will struggle…

News & Analysis

Street Fight Daily: Carmakers Rethink Dashboards, GrubHub’s Growth Prospects

January 2, 2015January 2, 2015 by The Editors

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…Carmakers Take a Hint From Tablets (New York Times)… GrubHub Positioned For Gains, Growth And Even An Uber Partnership, Analyst Says (Forbes)… How Dentsu’s Posterscope And Vistar Media Are Bringing RTB To Digital Outdoor (Ad Exchanger)…

Commentary

Hyperlocal Execs’ 2015 Predictions (Part Two): Cir.cl, xAd, Yodle, VendAsta

December 31, 2014December 31, 2014 by The Editors

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As we have for the past three years, Street Fight recently asked a number of hyperlocal luminaries to weigh in with their predictions for where local is headed in 2015. We ran the first installment of their responses yesterday — now here are the rest…

News & Analysis

Street Fight Daily: Instacart’s Big Valuation, Uber Stumbles in Spain

December 31, 2014December 31, 2014 by The Editors

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…rocery Delivery Startup Instacart Scores $220 Million Investment (Recode)… Uber Suspends Operations in Spain (New York Times)… UK Banks In Talks Over Apple ‘Wave And Pay’ (Telegraph)…

Commentary

Hyperlocal Execs’ 2015 Predictions (Part One): Moz, Foursquare, Placed

December 30, 2014December 30, 2014 by The Editors

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As we have for the past three years, Street Fight recently asked a number of hyperlocal luminaries to weigh in with their predictions for where local is headed in 2015. We’ll be running their responses in two installments, today and tomorrow…

News & Analysis

Street Fight’s 10 Most Popular Stories From 2014

December 30, 2014December 30, 2014 by Steven Jacobs

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As 2014 winds down, here’s a look back at some of the Street Fight stories that really piqued your interest this year (at least as far as page views go)…

News & Analysis

Street Fight Daily: WaPo’s Local Play, Foursquare’s Big Year

December 30, 2014December 30, 2014 by The Editors

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…Here’s A New, Inventive Way Jeff Bezos Plans To Make Money From The Washington Post (Business Insider)… Foursquare Bet It All On Big Changes In 2014 (Upstart)… 10 Things I Learned About Local SEO In 2014 (Search Engine Land)…

News & Analysis

Grading Street Fight’s 2014 Predictions

December 29, 2014December 29, 2014 by Steven Jacobs Share this

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At the end of each year, Street Fight invites staffers, friends, and luminaries from the industry to share their predictions for what’s in store for the coming year. Today, we take a look back at some of the predictions for 2014 to see who nailed it and who missed the boat…

News & Analysis

Will 2015 Be Breakthrough Year for Community News?

December 29, 2014 by Tom Grubisich Share this

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We saw some promising signs of local news sites getting their mojo in 2014. But is it a lasting, growing trend? To get a peek over the horizon, we went to top experts in community news — publishers, editors and others who are involved in producing, analyzing and critiquing it…

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