News and Analysis
LMA’s Innovation Sleuth Finds ‘Compelling’ Breakthroughs in News Industry
“It’s easy to laser in on the splashy headlines about M&A activity and innovation reports, but quietly, there’s a palpable spirit of innovation at work in local media across newspapers, broadcasters, and pure plays,” says the LMA’s Jed Williams.
Street Fight Daily: Snap Throws Publishers and Brands a Bone, Lyft Exceeds 1M Rides Per Day
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snapchat Adds Linking Feature, a Boost for Publishers and Brands… Lyft is Doing Over 1 Million Rides Per Day.. Apple News May Let Publishers Sell Ads Their Own Way…
SMB Index: Local Stocks Down 2.8% in June
The SCP SMB Index declined 2.8% in June, after climbing for 2 consecutive months. The S&P 500 and Dow Jones were both up 0.3% and 1.2% respectively. while the Nasdaq was down 0.9%. Groupon led the gainers, up 27.6% in June after dropping 23.8% in May. HubSpot led the list of losers, down 8.8% during the month.
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Street Fight Daily: Pinterest for Hyperlocal Marketing, Groupon’s Bad Press
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
5 Pinterest Tips for Hyperlocal Marketing (MediaPost)…
What Does All the Bad Press Mean for Groupon? (VentureBeat)…
Banjo Tries To Bolster Its Position As The All-In-One Location App (TechCrunch)…
In-Store Digital Signs Connect Businesses With Customers Via LBS
Much of the focus around location-based services early on has been in the form of mobile applications like Foursquare and Twitter, but there is a new opportunity emerging for businesses to connect the mobile experience to digital signage and other marketing mediums as well…
News Recap: Groupon’s Financial Troubles
Groupon took flak this week after the daily deals giant restated its fourth quarter earnings and cited inadequate resources allocated for refunds. In the wake of the restatement, the recently public company’s stock price plummeted, the SEC initiated a probe into its business practices, and it was hit with a stockholder’s lawsuit. Here’s a look back at some of the coverage of Groupon’s troubling week…
Street Fight Daily: Pandora Goes Local, AroundMe’s 6M Users
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
Pandora: Over 400 Local Ad Campaigns in 2012 (NetNewsCheck)…
Local Search App AroundMe Trumps Yelp’s Mobile Apps With 6M Monthly Users (TechCrunch)…
KOMO Launches Connected TV Apps (TVNewsCheck)…
BiteHunter Launches In-App Payments for Restaurant Deals
BiteHunter, the year-old dining deals aggregator pitched as a “Kayak for restaurants,” has updated its mobile application with an in-app payment platform and a rehashed user interface. In early March, the company effectively dropped its web offering, focusing its product exclusively on the mobile experience…
Will Wash Post Take Another Run at Hyperlocal Under John Temple?
After crashing and burning in Northern Virginia’s highly competitive hyperlocal space in 2009, it appears that the Washington Post is again looking for a way to get back into the game in its local markets. The big, signifying tea leaf is the Post’s appointment of John Temple as managing editor for local news…
Case Study: SourceMedia Uses Second Street to Tap Deals Market
How does an established media company break into the daily deals market? At SourceMedia Group in eastern Iowa, vice president of sales Chris Edwards turned to Second Street for a private-label deal platform that was high on flexibility and low on administrative costs…
Street Fight Daily: PayPal Targets SMBs, Google Tests AR Glasses
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups. PayPal Targets Small Businesses With All-in-One Tool PayPal Payments (GigaOm) PayPal is organizing its payments products for small business into one larger service called PayPal Payments that is meant to provide an array of tools for online, in-person and mobile payments. The […]
Why Do We Check In?
“I did not want to be mayor of my dentist’s office. Why did I even check in?” read a tweet posted last week by Digital First Media’s Steve Buttry. Buttry was echoing a thought that I’ve had a lot lately about my own habit of checking in to Foursquare: I don’t know exactly why I’m checking in, or what I get out of it — yet I do it anyway, usually several times per day.
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AI Won’t Fix Advertising – It May Scale Its Chaotic Nature