News and Analysis

Street Fight Daily: Amazon’s Dominance Grows, The Guardian Wants to Clean Up Programmatic

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon’s Share of E-Commerce Market Grows in 2017, Nearing Half of Sales… The Guardian Wants Publishers to Unite to Clean Up Programmatic… Facebook Releases News Feed Guidelines for Publishers…

TripAdvisor Pushes Further Into Restaurant Space with Local Ad Product

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Having already tackled travel and hotels, TripAdvisor is continuing to go after the restaurant vertical, today launching a new product aimed at independent restaurants and restaurant groups. TripAdvisor Ads marks the company’s first product designed to allow restaurants to reach customers through cost-per-click sponsored ad placements.

Street Fight Daily: Facebook Feed May Oust Pubs, Google Helps Marketers with Holidays

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Tests Removing Publishers from Newsfeed — Unless They Pay… Google Prepares Advertisers for Holiday Shoppers… How AI Helped Walmart Go from 700,000 to 60 Million Items Online…

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Legal Battles Erupt Over Hyperlocal Data Mining

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On the one hand, pure facts, such as the address and telephone number of a business posted in a public area on the Internet, are not entitled to legal protection. On the other hand, the way such facts are expressed and organized may deserve copyright protection…

Street Fight Daily: Yelp Launches Display Ads, TribLocal Reporters Sue

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.Yelp to Start Offering Mobile Display Ads in Bid for Revenue (AdAge)… TribLocal reporters win $660K in class-action against Tribune Co. (Chicago Tribune)… Don’t Weep for Groupon Ex-CEO Andrew Mason (Wall Street Journal)…

Openings & New Hires at Retailigence, Square, Patch, PayPal and more…

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PubMatic keeps up a hiring spree; the Keith Rabois is-he-or-isn’t-he saga is over, but he’s not the only Square loss; Retailigence has a LOT of jobs on offer; and things are a-changing’ at YP. Plus, former Martha Stewart Omnimedia doyenne Susan Lyne leaves her post in hyperlocal before she even really got started And if you’re working in sales, you won’t want to skip this lineup of listings…

PODCAST: This Week in Location-Based Marketing — Timbre

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In this week’s episode, hosts Rob Woodbridge and Asif Khan look at apps that can help you find street food; KLM’s social map; the girl scouts go all-in to sell you cookies; and questions about LivingSocial’s viability. Plus the resource of the week and special guest Mark Kasdorf, co-founder of location-based live music discovery app Timbre…

Street Fight Daily: Selling Main Street, Mobile Payments Ease Cash Flow

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.The Newsonomics of Selling Main Street (Nieman Lab)… Payments Brighten Cash Flow for Small Business (Wall Street Journal)… The Real Reason Why Google Is Dropping The Tablet vs. Desktop Distinction? It’s The User Context, Stupid! (Search Engine Land)…

Andrew Mason Out as Groupon CEO

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Groupon CEO Andrew Mason was fired by the company’s board Thursday, less than 24 hours after dismal earnings sent the company’s stock price into a tailspin. The board is currently looking for a replacement, and board members Eric Lefkofsky and Ted Leonisis will serve as co-CEOs of the company until one is found…

With NJ News Co-op, Prof. Deb Galant Keeps to Her Hyperlocal Roots

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In July 2012, the Baristanet founder decamped for the nearby groves of academe – to the new Center for Cooperative Media at Montclair State University. Not surprisingly, Galant stayed true to her entrepreneurial spirit, launching the center’s NJ News Commons, which brings together news organizations from around the state to share stories and resources. Street Fight caught up with Galant recently to find out more about the news co-op, and why the project is important for hyperlocals…

Report: Blocking Access to Wi-Fi Could Hurt Retailers

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Wi-fi connectivity may be starting to affect where consumers decide to shop, according to a new report by JiWire. The study, which surveyed users across the company’s ad-supported wi-fi network, found that one out of two mobile consumers are influenced by the availability of in-store wi-fi when deciding where to shop…

Street Fight Daily: AOL COO May Exit, Airbnb Expands Hyperlocal Contnent

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.COO Artie Minson Could Exit Aol, Patch Issues To Blame? (TechCrunch)… Airbnb’s Neighborhoods Program Expands With the Addition 93 Local Guides in 4 New Cities worldwide (The Next Web)… Foursquare CEO Looks Beyond Mobile Handsets: Anywhere There’s A Screen, We Want To Be On It (TechCrunch)…

Groupon’s Stock Dives as Deal Margins Shrink

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Groupon lost more than a quarter of its market value in after hours trading on Wednesday after the company reported diminishing margins and continued international stagnancy in Q4. The once-resurgent daily deals company saw gross billings increase 24% year-over-year in the fourth quarter, but declining margins in both its local and ecommerce business forced its gross profit down 10% from a year earlier…