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#SFSNYC: How Slice Helps Local Pizzerias Get in on Ordering via Mobile
Lots of apps can connect consumers to restaurants to order meals, but New York-based Slice has focused on a particular food niche that founder and CEO Ilir Sela says is built on customer loyalty — pizza. Sela says his company’s product is offered as a way to extend the natural loyalty consumers have for their local pizzerias.
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PODCAST: This Week in Location-Based Marketing — INTRO, Wallit, Momentfeed
In this week’s video podcast from the Location Based Marketing Association, hosts Rob Woodbridge and Asif Khan look at location-based dating with Eskimi; INTRO’s bid to be a mobile business connector; Wallit’s virtual augmented walls and Instagram. Plus, special guest Rob Reed from Momentfeed.
Street Fight Daily: PayPal Here’s Squeeze on Square; Truth in Online Ad Numbers; Groupon Fines
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups: 
How PayPal Here Could Lay the Hurt on Square and Others (GigaOm)… What’s ‘Reality’ When Calculating Online Ad Numbers for Local TV & Radio? (BIA/Kelsey)… Groupon UK Told to Clean Up After Record Complaints (GigaOm)… AOL Snaps Up Hyperlocal Photosharing App Hipster (TechCrunch)… and more:
Do Datasphere’s 50M UVs Make It a Model for Hyperlocal Scale?
What Datasphere excels at is scaling, with superb technology — and, of course, finding that sweet spot between the aggregators and high-cost editorial operations. Is this the future of hyperlocal? The 50 million unique visitors to their TV stations’ community sites have provided a kind of answer…
Case Study: Rural Town’s First Taste of Deals
Ryan DeJong, founder of the gooroo group marketing agency, used Closely to create a series of daily deal offers for the Pineapple Day Spa in Pine Bush, N.Y., (pop. 1,780). DeJong has found that small town customers are just as eager to jump on the daily deal bandwagon as their big city counterparts, and that customers are more responsive to limited-time deals than the generic discount codes spas typically send out in email blasts…
Street Fight Daily: Oink Shutters, SXSW Location Wrap, Groupon Poaches
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
Kevin Rose’s Oink Shuts Down (TechCrunch)…
Big Hyperlocal Blogs Looking At Advertising All Wrong (Business Insider)…
SXSW: Location, Location, Location Fuels Mobile Apps (MacWorld)…
When Credit Card Companies Can’t Process Hyperlocal Risk
If you are working with merchants in any capacity and processing payments for them, then you can probably expect credit card processors to give you a hard time. They might accept your account and then shut you down, or charge you prohibitive fees and cap the amount you can process, stifling growth…
Street Fight Daily: Village Soup Folds, Armstrong Defends Patch
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
Village Soup’s Hot Pursuit of a Hyperlocal Model Goes Cold (Nieman Lab)…
The Geo-Social Revolution That Wasn’t (GigaOm)…
AOL’s Armstrong: Why Patch Is a Good Investment (Romenesko)…
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