News and Analysis
30A Takes Its Local Media Success Story 5,637 Miles to Moscow
Eight-year-old 30A is one of the top revenue producers among Internet news pure-plays – hitting $2.2 million last year and projected to reach $3 million in 2017. It attains numbers that elude some daily newspapers because its revenue streams include everything from a radio station to events to retail shops, as CEO Mike Ragsdale explains in this Q & A.
Street Fight Daily: Snap’s Growth Slows, Marketers Capitalize on AI
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snapchat’s Growth Dips as Competitive Pressure Mounts… AI Is Leaping from Hype to Reality, and Marketers Are Reaping the Benefits… Uber Board Adopts All Recommendations from Eric Holder Report…
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5 Online Marketing Strategies Every Restaurateur Should Know About
Creating an effective online marketing campaign isn’t always a simple task — especially for restaurant owners that are used to focusing the majority of their time and energy on what’s happening in the kitchen. In recent years, a number of hyperlocal platforms have stepped in to make it easier for independent restaurateurs to develop websites, manage social media, and cultivate better relationships with their customers online…
Street Fight Daily: Groupon Scheduler, $2.5M Funding for CityMaps
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
CityMaps Nabs $2.5M To Render Your City Social, One Block At A Time (TechCrunch)…
Groupon Scheduler Rolls Out in Beta as Part of Larger Tech Ambitions (AllThingsD)…
How Community News is Faring (Pew Project for Excellence in Journalism)…
2011 Local Commerce M&A Saw Most Activity in Daily Deals
2011 was an intensely active year for the local marketing and commerce M&A market, with 186 transactions logged — up 40% from 2010. Many major companies that have local components to their business (led by Groupon, Google, LivingSocial and eBay) are making important strategic moves in the space to solidify their products…
Street Fight Daily: Glassmap and Privacy, Judging Highlight
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
Why Highlight Wasn’t A Breakout Success At SXSW (TechCrunch)…
Glassmap’s Founders Get Clear About Online Privacy (GigaOm)…
Retailers Strike Back in Mobile Wars With … People (Ad Age)…
Placed Snags $3.4M in Funding To Bring Location Analytics to Developers
The location analytics startup emerged from a 13-month stealth period yesterday, announcing Series A funding as well the release of a new product for mobile app developers. Placed for Developers is a free SDK that enables developers of location-aware apps to analyze the real-world context in which their products are being used…
Loopt and Green Dot: A Storified View
What’s the future of location-based services? One path may be mobile commerce, where LBS platforms bring a key loyalty tool. That seems to be one explanation for the $43 million acquisition of LBS Loopt last week by banking company Green Dot, which is known mainly for its prepaid cards for retailers.
So how did it shake out in the Twitterverse, in blogs and general media? Here’s our Storified roundup:
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Independent Agencies Are Getting Boxed Out of Adtech