News and Analysis

Choice Hotels Reimagines Room Service with Delivery.com Partnership

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A new partnership between Choice Hotels and delivery.com is being seen as a sign of changing times within the hospitality industry. Delivery.com is now providing a “room service-like experience” for hotel guests at Choice Hotels, allowing guests to have orders from local restaurants delivered directly to their hotel locations.

Three Candles to Light in Dark Times for Local News and Journalists

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The news about local news hasn’t been good lately. But there have been three recent positive signals helping to balance the scales in the form of a digital newsgathering tool, a new survey about trust, and the survival of an important hyperlocal network in Brooklyn.

Street Fight Daily: Brands Bet on Dynamic Ads, Inside Uber’s Espionage Operation

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Brands Bet on Smarter Ads… The Tricks and Travails of Uber’s Spies… After Folding in Print, Self Finds Audience of Over 8 Million on Snapchat…

Commentary

‘Location’ is at Apple’s iPhone Core (Patently Apple)

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The site Patently Apple has a rather interesting observation about some of the recent patent filings by Apple related to its iPhone. According to PA via records it has surface Apple is attacking the big and the small around geolocation, with technological tweaks and improvements (that are actually

quite complex) and practical setups to solving common human needs like “what am I about to pass on my trip to grandma’s that I might be interested in?”…

Newspapers + GeoMesh of Providers = Interesting

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In the olden days (1991) I earned a stipend-like salary working for a Gannett newspaper outside Philadelphia. I did a number of things there, some of them poorly (i.e. quickly copyediting stories on tax rate hike debates) and some well (writing headlines; teaching desktop publishing).

But one of the most fascinating jobs I got to do was man the Associated Press wire. On the old glowing-green terminals they had us looking into in the smokey and nearly windowless newsroom, the AP feed would pour in like a precursor to The Matrix’s cascading code imagery…

Grocery Guide: The Hyper-GeoMobileSavvy List!

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OK ShopKick, ShopSavvy, CardStar and all the rest of you: Time for a new challenge. We the lazy, the lost, the hurried, the ignorant need someone to not only lead us to water; we need to be led from pond to pond.

I’m talking of course about those of us (particularly of a certain gender) who when entering a grocery store with list in hand (or more likely on our phone) proceed to criss-cross the place looking for sugar among the paper towels and ice cream near the butter. Who lays out these places? And forget about the wayfinding provided by signage. There needs to be a better way…

Latest Posts

ShopKeep CEO: I’ll Bet We Have More Brick-and-Mortar Installs Than Square

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Square might have the brand name and billionaire founder, but ShopKeep is making moves of its own. And the company’s chief executive, Jason Richelson, says that while Square dominates the dongle-touting mobile food truck crowd, there are as many, or more, small, brick-and-mortar businesses using the Shopkeep’s tablet point-of-sale system than its widely known competitor’s…

7 Local Logistics and Delivery Platforms for Restaurants

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Retailers can get away with one-day or two-day delivery timelines, but restaurants are held to a different standard. Meals need to be easy to order, easy to pay for, and they need to be delivered while they’re still hot. A number of local logistics vendors are stepping in with platforms meant to simplify the delivery process for restaurant owners, providing tools to manage and process orders digitally…

Street Fight Daily: LivingSocial Expands Beyond Deals, Tech’s Stars Move Offline

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A roundup of today’s big stories in hyperlocal content, commerce, and technologyLivingSocial Expands Deals Beyond Daily E-mails In Effort To Increase Revenue (Washington Post)… Tech’s Rising Stars Push Into the Online-to-Offline Era (AlllThingsD)… Where Hyperlocal Media Should Focus Its Attention (Journalism.Uk)…

New Jobs and Openings at Yahoo!, Surefire Social, Market Authority and ReachLocal

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Every two weeks, Search Influence’s Kelly Benish — who knows practically everyone in hyperlocal — covers some of the latest job changes taking place in this dynamic industry. In this week’s edition, new hires at Orange Soda and Yahoo, plus jobs at Yext, AOL, Weather Channel, and more…

Conference Notebook: For SMBs, Content Marketing May Not Be So Easy

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Brands are lauded when they post or tweet the right thing at the right time — and many social media evangelists spread the gospel that in an always-on, interactive consumer culture small businesses need to do the same. But that line of thinking neglects the high costs associated with content creation, and ignores the problematic economics of content marketing for small businesses…

LBMA Podcast: Microsoft’s Nokia Buy, Gucci and Google Maps, and Moasis

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On the show: Nymi uses your heartbeat as a password; OnOurRadar enables on-the-ground reporting in emerging economies; Toopher uses location as authentication; Microsoft acquires Nokia but not the juicy parts; Plus our Mobile Minute with Chuck Martin on the emerging market for shopper segmentation based on device and special guest Ryan Golden of Moasis…

Street Fight Daily: More Users Share Location, Twitter Files For IPO

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A roundup of today’s big stories in hyperlocal content, commerce, and technologyThree quarters of smartphone users share their location, says study (MarketingLand)… Twitter Files for Initial Public Offering (Wall Street Journal)… Senator Asks Cellphone Carriers: What Exactly Do You Share With Government? (New York Times)…

AdMonsters to Tackle Digital Ad Challenges During Advertising Week

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Since the first banner ad appeared in 1994, just one thing has remained constant in digital advertising: change. On September 26 during Advertising Week in New York, OPS NY will bring together ad operations and media technology leaders to tackle challenges and work to navigate the latest shifts in our industry, while staying competitive and profitable. Click for a Street Fight discount…

Daily Voice Reports First ‘Unit’ Profitability (With an Asterisk)

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The regional hyperlocal news network Daily Voice says it has recorded its first “unit” profitability for operations covering its 41 sites in the hotly competitive suburban Connecticut and New York market. The profit — which does not include corporate costs — was a tiny $2,000 for August, according to CEO Carll Tucker. But it comes after the company burned through $18 million in four years and experienced near-death six months ago…

Conference Notebook: As Legacy Media Struggles to Adapt, Startups Shift to Software

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During BIA/Kelsey’s Leading in Local event in Austin Wednesday, executives from local media and yellow pages companies spoke about the challenge in weaning these companies off still-profitable, but doomed businesses, toward a higher-risk-and-lower-margin future…