News and Analysis
#SFSNYC: Drawing the Connection Between Online Presence and In-Store Sales
More and more, businesses need to stay on top of their digital presences, which extend well beyond their company websites. The variety of outlets where people can discuss their impressions of a brand continues to expand says Elisabeth Kurek, uberall’s vice president of partner growth, who will speak at next week’s Street Fight Summit in Brooklyn.
Latest Posts
Sonar Releases Update, Positions for a Fight
The default incumbent in the exploding social discovery space has released a substantial update to its iOS app in time for South by Southwest. The upgrade brings a handful of features that debuted with the launch of its Android app on Tuesday – namely, a shift in its user interface from displaying neighboring venues to nearby people on its launch screen…
Court Weighs Dismissal of HuffPo Suit — Implications for Hyperlocals
A Federal Court in New York City is holding a hearing this afternoon to decide whether it will dismiss a lawsuit filed against the Huffington Post by unpaid writers and contributors who claim they’re entitled to a share of the proceeds from AOL’s 2011 purchase of the news site. The ruling may affect the future of hyperlocal publishers’ relationships with their contributors…
Local Quotables: Stangel, Biggs, Hyslop and More
The best words about and around the hyperlocal industry. Luke Stangel thinks augmented reality development could mean huge things for hyperlocal; John Biggs blasts hot new app Highlight for sharing users’ information without permission; Kate Hyslop reinforces the importances of an online presence for local businesses; and more…
Street Fight Daily: Highlight Updates, Groupon Crushing It, Tippr Layoffs
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
Hot Location-based Networking App Highlight Gets Even More Useful (TNW)…
Chart: Groupon Is Crushing Its Closest Rival (Business Insider)…
Daily Deal Site Tippr Lays Off 25 staffers, Restructures Sales (GeekWire)…






































Authentic Storytelling: Real-Life Scenarios Showcase Brand Values and Build Trust