News and Analysis
Raise Report: Privy, Reflektion, InVision Lock Down New Funding
Every two weeks, we round up some of the biggest fundraises taking place in hyperlocal marketing, commerce, and tech. This week’s edition includes funding for Glint, Instart Logic, Wibbitz, ActionIQ, and Connatix.
Street Fight Daily: DNAinfo & Gothamist Shut Down, CNN Wades Into Commerce
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… DNAinfo and Gothamist Shuttered Suddenly by Ricketts Following Vote to Unionize… CNN Dips Into Commerce with a Digital Product Guide… NYT Beats Profits Estimate as Digital Subscription Count Soars…
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#SFSNYC: Think Context Not Platforms, Says Google’s Tim Reis
While 2012 was mobile’s breakout year, Tim Reis, head of mobile and social solutions at Google, urged marketers to move this year beyond platforms and instead focus on context during a morning keynote at the Street Fight Summit on Wednesday. “Consumers are very comfortable across [multiple] platforms; they don’t silo these activities,” said Reis…
#SFSNYC: Patch has Grown Up ‘Enormously,’ Says Webster
In a fireside chat with Forbes’ Jeff Bercovici at the Street Fight Summit on Tuesday, Patch’s co-founder and president, Warren Webster, defended his closely watched hyperlocal network, denying reports that the AOL property was struggling to sustain its rapid growth.
Street Fight Daily: Facebook Threatens Yelp, Locu Expands
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Watch Out Foursquare And Yelp: ‘Places’ Really Shines On Facebook Graph Search (TechCrunch)… JiWire Serves Up Location-based Ads Over Airport Wi-Fi (GigaOm)… Locu Brings Up-To-Date Menus to Restaurants on TripAdvisor and Citysearch (The Next Web)…
#SFSNYC: Solving the Local Data Problem
“The job of getting local data right, much less international data, is bigger than any one company,” said Tyler Bell, VP of product at Factual, during an afternoon panel discussion at the Street Fight Summit.
#SFSNYC: Making Hyperlocal Media Work
Amid a body-strewn battlefield on which even the smartest media companies have fallen, some founders of post-2009 start-ups, Leela de Kretser, publisher of DNAinfo (New York and Chicago); Zohar Yardeni, CEO of Daily Voice (suburban and rural New York state and Massachusetts); and Josh Fenton, cofounder of GoLocal24 (throughout New England); discussed ways to beat the curse during a panel discussion at the Street Fight Summit in New York City…
#SFSNYC: Local Commerce Shifts Toward Retention
As deals firms lick their wounds, leaders from the local commerce space agreed during a morning panel discussion at Street Fight Summit in New York, that the ecosystem has shifted focus from acquisition to retention…
#SFSNYC: Monetizing Location – Native or Display?
During a panel at the Street Fight Summit in New York, executives from Pandora, Foursquare and Verve Wireless explored monetizing location on mobile, hitting on key issues like native advertising, the display ecosystem, and reaching brands.
#SFSNYC: PayPal’s Walt Doyle on Navigating the “Purchase Pretzel”
During his morning keynote at the Street Fight Summit onTuesday, Walt Doyle, GM of Paypal Media Network, took a deep dive into eBay’s $3 billion push into local, demonstrating both the opportunities and the frustrations of that space…
Yext Expands into Rich Content With Expanded Listings
Yext has rolled out a new feature called Power Listings +, which brings rich content lists to its existing Power Listings product. Businesses can now syndicate staff bios, event calendars, and product availability information in real time across a network of search engines, mapping services, and mobile apps as part of their existing subscription.
5 Platforms Retailers Can Use for Same-Day Delivery
Brick-and-mortar retailers that offer same-day delivery options give customers the best of both worlds — letting them support local businesses, without having to get off the couch to do so. Here are five start-ups that local businesses can use for expedited delivery…
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AI Won’t Fix Advertising – It May Scale Its Chaotic Nature