News and Analysis
Street Fight Daily: Lyft Raises $1 Billion & Eyes IPO, Subscriptions Come to Instant Articles
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Lyft Is Said to Explore IPO as It Raises $1 Billion Led by Alphabet… Facebook to Test News Subscription Sign-Up Via Instant Articles… AI Can’t Devise Your Creative, But It Can Handle the Where, What, and When…
Local Media Consortium Not About to Retreat From Its Google and Facebook Ties
Questions are being raised about whether news publishers should keep expanding their relationships with Google and Facebook, and even whether they should pull out altogether. But you don’t hear that talk from the Local Media Consortium, which represents more than 70 newspaper, broadcasting and other local media companies.
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Street FIght Daily: Shopkick Hits Profitability, Groupon Expands Reporting
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Shopkick Says It’s Now Profitable, With Its Shopping App Adding $200M In Sales For Target, Best Buy And Others In 2012 (TechCrunch)… Groupon Unveils Merchant Impact Report, a Free Service So Merchants Can Justify Their Deal Performance (The Next Web)… AOL’s Patch to Go From Lousy Local News Network to Even Worse Community Message Board network (PandoDaily)…
#SFSNYC: Making Data Work for Hyperlocal Media
In the wake of the Journatic scandal, the role of automation in hyperlocal publishing remains uncertain. Leaders from top hyperlocal media companies addressed the issue during a panel at Street Fight Summit on Wednesday. They discussed how use of data is affecting media today and the way it can make scale possible tomorrow…
#SFSNYC: Think Context Not Platforms, Says Google’s Tim Reis
While 2012 was mobile’s breakout year, Tim Reis, head of mobile and social solutions at Google, urged marketers to move this year beyond platforms and instead focus on context during a morning keynote at the Street Fight Summit on Wednesday. “Consumers are very comfortable across [multiple] platforms; they don’t silo these activities,” said Reis…
Street Fight Daily: Facebook Threatens Yelp, Locu Expands
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Watch Out Foursquare And Yelp: ‘Places’ Really Shines On Facebook Graph Search (TechCrunch)… JiWire Serves Up Location-based Ads Over Airport Wi-Fi (GigaOm)… Locu Brings Up-To-Date Menus to Restaurants on TripAdvisor and Citysearch (The Next Web)…
#SFSNYC: Making Hyperlocal Media Work
Amid a body-strewn battlefield on which even the smartest media companies have fallen, some founders of post-2009 start-ups, Leela de Kretser, publisher of DNAinfo (New York and Chicago); Zohar Yardeni, CEO of Daily Voice (suburban and rural New York state and Massachusetts); and Josh Fenton, cofounder of GoLocal24 (throughout New England); discussed ways to beat the curse during a panel discussion at the Street Fight Summit in New York City…
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