News and Analysis

News & Analysis

Raise Report: DemandBase, G2 Crowd, People.ai Score New Funding

by Joseph Zappa Share this  
Share this:

Every two weeks, we round up some of the biggest fundraises taking place in hyperlocal marketing, commerce, and tech. This week’s edition includes funding for Frichti, Bulletin, StreamSets, and Julie Desk.

News & Analysis

Street Fight Daily: Apple Manufacturing ‘Smart Home’ Speaker, Blue Apron Files for IPO

by Joseph Zappa Share this  
Share this:

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… For Smart Home Speakers, a Possible New Competitor… Blue Apron Delivers $100 Million IPO Filing… Uber Says It Just Noticed Error on Pay, But It Was No Secret…

News & Analysis

How Legacy Retailers Are Infusing Tech Into Brick-and-Mortar

by Nancy Ayala Share this  
Share this:

Many brick-and-mortar retailers are finding more ways to integrate in-store experiences and ecommerce into their offerings — both to offset brick-and-mortar declines and to drive more foot traffic into their stores. It is a redefinition of a retail revolution that still has fighting power for the old retail guard.

Latest Posts

News & Analysis

What If Rupert Murdoch Tried to Out-Patch Patch

by Noah Davis Share this  
Share this:

What if News Corporation decided to create its own version of Patch. Could the company that brings you Fox News also deliver the news from your block? And could it do the job better — and more profitably — than Patch has?

News & Analysis

Street Fight Daily: 02.28.12

by The Editors Share this  
Share this:

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Groupon Reports Mobile App Growth, International Expansion Plans (Mashable)…

How This Month’s Google Search Changes Affect Local Businesses (ReadWriteWeb)…

Will an App for Broadcasting Our Future Locations Really Work? (Shiny Shiny)…

News & Analysis

Do Consumers Really Want to Passively Share Their Location?

by Isa Jones Share this  
Share this:

New location-sharing app Glassmap wants to transform how we view and utilize location — in a way that will likely raise privacy questions among consumers. One step beyond Foursquare’s “check-in,” the app allows users to passively broadcast their location to friends all the time…

News & Analysis

Hearsay Social VP: Local Dramatically Increases Social Engagement

by Steven Jacobs Share this  
Share this:

An estimated 60% of small and medium-sized business use Facebook, and spending by SMB’s on social media is set to increase sevenfold over the next four years. The issue, as far as the hyperlocal space is concerned, is getting national brands to engage locally, and enable them to do it at scale…

News & Analysis

AP’s Meltwater Suit Illustrates Risks for Hyperlocal Aggregators

by Brian Dengler Share this  
Share this:

A new lawsuit filed by the Associated Press is a chilling reminder that hyperlocal publishers need to use discretion if they aggregate content created by other sites and publishers. When in doubt, hyperlocals should check with their counsel before using content of others…

News & Analysis

Street Fight Daily: 02.27.12

by The Editors Share this  
Share this:

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

3 Things Retailers Can Learn from Mom and Pop Facebook Stores (Mashable)…

Print is Dead! Long Live Print? (TechCrunch)…

Patch: We’re nothing like Main Street Connect (Jim Romenesko)…

News & Analysis

Local Quotables: Mason, Sheetz, Evans and more

by Isa Jones Share this  
Share this:

The best words about and around the hyperlocal industry.

Andrew Mason realizes Groupon has fallen short with its social media presence; Ashley Sheetz from Gamestop explains why she backed out of Facebook’s failing virtual market; Perry Evans discusses the changing relationship between local businesses and consumers; and more.

News & Analysis

Sharing Location For a Humanitarian Cause

by Asif Khan Share this  
Share this:

In time of war and economic downturn, many turn to charities and the general public for help. But how can you find the help you need in today’s modern mobile world? Hyperlocal, of course!

News & Analysis

PODCAST: This Week in Location-Based Marketing — Amex, Pressly

by Asif Khan Share this  
Share this:

In this week’s episode, hosts Rob Woodbridge and Asif Khan look at Twitter’s partnership with Amex on sponsored local tweets; mobile apps for civil engagement; the Sony XPERIA awesomeness that was their “Defy the Darkness” campaign; and Glamour’s Shoppable Wall. Plus special guest Jeff Brenner, CEO of Pressly…

News & Analysis

Street Fight Daily: 02.24.12

by The Editors Share this  
Share this:

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

The Holy Grail of Rich Location Data Made Easy by Geoloqi (ReadWriteWeb)…

The Newsonomics of Hyperlocal’s Next Round: Patch, Digital First, and More (Nieman Lab)…

9 Ways B2Bs Can Excel With Location-Based Social Media (LunaMetrics)…

Street Fight’s Big 3

Street Fight Columns

Street Fight Categories

Subscribe to Street Fight Daily
Wake Up to the Latest in Location Tech

Don't Worry. We Don't Spam.