News and Analysis

online privacy

How a Proposed California Privacy Regulation Could Impact User Data-Driven Business

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If it passes and is signed into law in November, the California Consumer Privacy Act would establish groundbreaking new consumer privacy rights throughout the country. The California act mimics the heavy regulations of the GDPR and could become one of the broadest privacy laws in the nation.

Street Fight Daily: Amazon and Google Announce New Initiatives Focused on SMBs

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Introduces Startup Campaigns for Small Businesses… Amazon Plans Startup SMB Delivery Services for Its Own Packages… How a Proposed California Privacy Regulation Could Impact User Data-Driven Business…

With GDPR In Place, Will Push Marketing Recede?

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Retailers love push marketing. But the practice relies on consumer data in order to work, and that’s becoming a major problem with the European Union’s new General Data Protection Regulation firmly in effect.

Commentary

Why Your Consumer-Oriented Hyperlocal Startup Is Going to Fail

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I’m sorry to say it, but if your hyperlocal, consumer-focused start-up’s business model is driven by local business sales and marketing dollars, it’s most likely going to fail. I know this because I have spent the past several years dissecting and analyzing every consumer-focused, hyperlocal app imaginable. In an effort to build my own “awesome” hyperlocal app, UPlanMe, I was not only figuring out our own business model, but I was analyzing all of the potential competitors and their business models’ around us…

What Comes After Local TV?

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Let’s assume that local TV, like local radio did before it, will have to morph into something different. What would that look like? How would it make money? What content would it or could it produce that would accumulate an audience that it could sell? Is one-to-many still an advantage of any sort? Will the new model in any way resemble the old?

Stuck in the Middle: Why Should ‘Local’ Mean ‘San Francisco?’

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I’m pretty well immersed in Dallas’ start-up community, and I’ve noticed a sea change in the last couple years. We may not have the flashy, high-profile buzz-making scene that you’ll find in Silicon Valley (or Alley), but investments are happening. I think that’s partly because we’ve had to make it without the mutli-million dollar seed rounds and gut through on wits and angel investment…

Latest Posts

Street Fight Daily: California’s ‘Yelp Law,’ Apple Pay and Brands

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technologyCalifornia Protects the Right to Yelp Without Penalty (Washington Post)… What Apple Pay Means for Marketers (AdAge)… Guardian Space & Guardian Membership, Playing the Physical/Digital Continuum (Nieman Journalism Lab)…

Signpost Adds Payment Integration as Small Business CRM Market Grows

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Signpost, a New York-based startup that got its start selling deals software to small business, wants to expand deeper into maybe the most important sources of data in the front-office: payments. The company has rolled out a new product that can programmatically pull customer information from a phone call or credit card swipe, and then send text messages or emails to those people with offers or requests for reviews…

Apple’s Big Day: Here’s Everything That Matters for Hyperlocal

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As expected, Apple introduced the iPhone 6 (and the iPhone 6 Plus), the Apple Watch and a new payments system called Apple Pay. Here’s a breakdown of the major announcements and what they could mean for local-minded entrepreneurs…

Ecommerce Retailer Indochino Ventures into Brick-and-Mortar

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Indochino, a Vancouver-based apparel brand that made its name selling custom suits online, opens its first permanent retail showroom in New York today in a move that builds on a series of pop-up shops that the apparel maker has hosted in cities across the country for the past few years. It’s just the latest in a series of ecommerce firms to invest in brick-and-mortar retail…

Apple Made Its Move into Payments — Here’s What’s Next

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Apple announced its long-awaited payments product on Tuesday, opening the door for a range of new innovations in local tech. Here are four locally focused companies that have already started working on products to dovetail with the platform…

Street Fight Daily: Mastercard’s Wearable Future, Apple Eyes Path

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technologyMasterCard CMO Talks Brand Transition From Credit Cards to Wearables (AdAge)… Source: Apple Set to Acquire Path in an Attempt to Bolster iOS Social Cred (Pando)… Mobile Retail Passes the 50% Point, Tops Desktop (MediaPost)…

Apple’s Big Day: What It Means for Local Tech

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It’s that time again. After plenty of buzz, Apple is set to release several new products amidst the usual pomp and circumstance. Here’s a look at how all of Apple’ expected announcements might impact the way local is done…

Pinterest’s Plan to Win Over Small Businesses

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Four year-old scrapbooking site Pinterest has managed to succeed where many other social media — from Path to Google — have failed. In an interview with Street Fight, Joel Meek, who heads up the company’s small business efforts, discusses the role be believes the company can play an local discovery engine, and why its uniquely positioned to help small businesses reach users in the earliest stages of the purchase process…

Street Fight Daily: Uber’s ‘Gentler’ Approach, The Return of Directories

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technologyUber CEO Thinks It Needs To Be Kinder And Gentler Now That It’s On Top (TechCrunch)… Foursquare Reintroduces Leaderboards in Swarm Update (Mashable)… Post-Pigeon Best Practice: How To Optimize For Internet Yellow Pages & Directories (SearchEngineLand)…

Forrester: Attribution Still Holding Back Spending in Mobile Advertising

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A new report from 4INFO, Acxiom and Forrester says that a lack of confidence among marketers in the ability to measure effectiveness and return on investment might be holding back the growth of cross-channel advertising…