News and Analysis
SMB Index: Local Stocks Down 2.8% in June
The SCP SMB Index declined 2.8% in June, after climbing for 2 consecutive months. The S&P 500 and Dow Jones were both up 0.3% and 1.2% respectively. while the Nasdaq was down 0.9%. Groupon led the gainers, up 27.6% in June after dropping 23.8% in May. HubSpot led the list of losers, down 8.8% during the month.
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Street Fight Daily: Patch Numbers Up, TBD Loses Final Employee
A roundup of today’s big stories in hyperlocal content, commerce, and technology...
Patch Sets Records for Traffic and Revenue (FishbowlNY)…
TBD Loses Its Last Employee (Washington City Paper)…
PlaceIQ, Skyhook Using Location for Brand-Audience Targeting (ScreenWerk)…
Investment Newsletter Sees Data Loop Closing, M&A Levels up 186%
The June issue takes a look at content economics issues in hyperlocal on the heels of Tribune’s deal with Journatic; evaluates the rush to self-serve by giants like Google and Facebook; the point-of-sale heat; and unpacks the M&A and investment activity in the month of May. Read excerpts from the issue.
Street Fight Daily: Foursquare’s Revamp, Loyalty Programs
A roundup of today’s big stories in hyperlocal content, commerce, and technology...
Foursquare Looks to Shift From Gaming Novelty to Essential Tool (Adweek)…
Hyperlocal Journalism Fosters a Greater Sense of Community Among Readers (Guardian)…
Media Companies Poised for Deals Growth (NetNewsCheck)…
Local Businesses Plot Expansion Via Crowdfunding
Even before the passage of the JOBS Act in early April, SMBs across the country were increasingly turning toward crowdfunding websites such as Indiegogo to facilitate expansion. Now, with the law on the books and pressure on the SEC to finalize regulations around it in the next seven months, some foresee crowdfunding, not venture capital, grants or loans, as the next innovative way to stimulate local business and job creation…
Tackable Team Introduces New Hyperlocal App to Crowdsource Events
With Eventster, the developers at Tackable are hedging their bets on the belief that events discovery, not a down economy or general apathy, is the main reason why approximately 40 percent of industry tickets go unsold. To more effectively target users, the application will, over time, recommend events based on past preferences, in addition to location.
Street Fight Daily: Netherlands Hyperlocal Success, Mobile Adwords
A roundup of today’s big stories in hyperlocal content, commerce, and technology...
In the Netherlands, a Patch-like Hyperlocal Network Is Nearing Profit (Nieman Lab)…
Dennis Crowley On Reinventing Foursquare (TechCrunch)…
Google’s AdWords System Goes Mobile (Forbes)…
PODCAST: This Week in Location-Based Marketing — ScreenScape Networks
In this week’s episode, hosts Rob Woodbridge and Asif Khan look at new Wifi-blocking wallpaper, Verizon’s $612M bet on Hughes Telematics. Groupon gets into the food ordering business and we love our Guiness – even more with QR codes. Plus, our special guest Mark Hemphill of ScreenScape Networks and our resource of the week from the FCC…
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The Road Ahead: What Autonomous Cars Teach Us About Marketing Automation