LBMA | Street Fight - Part 3

LBMA Podcast: InMobi’s Piyush Shah on the Mobile Opportunity in China

Asif Khan

LBMA Podcast: InMobi’s Piyush Shah on the Mobile Opportunity in China

In this week’s episode, hosts Rob Woodbridge and Asif Khan discuss TuneIn’s $25 million raise to get in your car; Royal Mail opens late so you can pick up your own mail; The Location Forum makes you pay for privacy guidelines; Bud + Blippar + Folds of Honor = amazing; iPourIt brings RFID to bars; ESRI starts licensing their data. Plus, eMarketer Canada offers insight into Canada’s location and mobile advertising landscape and special guest Piyush Shah of InMobi…

LBMA PODCAST: Square, BlockAvenue, and PlaceIQ CEO Duncan McCall

Asif Khan

LBMA PODCAST: Square, BlockAvenue, and PlaceIQ CEO Duncan McCall

In this week’s episode, hosts Rob Woodbridge and Asif Khan talk about rumors that Facebook is looking to purchase Waze for $1 billion. Meanwhile, Square is set to check in to Foursquare’s neighborhood; BlockAvenue launches to give your city a grade; and Unilever goes hyperlocal with its rewards program. Plus special guest Duncan McCall, CEO of PlaceIQ.

Upcoming Webinar Puts Spotlight on SMB Adoption of Mobile

The Editors

Upcoming Webinar Puts Spotlight on SMB Adoption of Mobile

It’s no secret that SMBs lag behind all marketers in digital adoption. But the mobile chasm between consumers and these businesses is staggering: 10% of media consumption is spent on mobile; while just 1% of marketers’ budgets are dedicated to that platform. An upcoming webinar will discuss SMB optimization on mobile for business owners and marketing services professionals alike.

LBMA PODCAST: Tempo Founder Discusses Calendars as an OS

Asif Khan

LBMA PODCAST: Tempo Founder Discusses Calendars as an OS

Welcome to This Week in Location Based Marketing. In this week’s episode, hosts Rob Woodbridge and Asif Khan talk about Nike’s use of 3D holographs to sell shoes in Amsterdam; paying by sound in Beijing; K-Mart uses check-ins to promote the world’s largest bake sale. And special guest Raj Singh, founder of Tempo talks about the calendar as the operating system.

LBMA PODCAST: The Importance of Localization for Mobile Gaming

Asif Khan

LBMA PODCAST: The Importance of Localization for Mobile Gaming

In this week’s episode, hosts Rob Woodbridge and Asif Khan look at why Shazam could be the biggest retail enabler on the planet; can Foursquare discover a revenue source with version 6.0; and will Layar help print turn digital dimes into dollars and will you pay $360/year for WiFi in the car? Plus special guest Darya Trushkina, VP Business Development at Game Insight…

LBMA PODCAST: David Lieb Ushers in the ‘Age of Inference’

Asif Khan

LBMA PODCAST: David Lieb Ushers in the ‘Age of Inference’

In this week’s episode, hosts Rob Woodbridge and Asif Khan look at a new universal ad metric; Tata Docomo makes it easy to check in without GPS or internet (but why?); and Glympse moves onto the streets inside of BMW. Special guest David Lieb ushers in the age of inference and we all take a much needed mobile moment thanks to Chadwick Martin Bailey…

PODCAST: This Week in Location-Based Marketing — Timbre

Asif Khan

PODCAST: This Week in Location-Based Marketing — Timbre

In this week’s episode, hosts Rob Woodbridge and Asif Khan look at apps that can help you find street food; KLM’s social map; the girl scouts go all-in to sell you cookies; and questions about LivingSocial’s viability. Plus the resource of the week and special guest Mark Kasdorf, co-founder of location-based live music discovery app Timbre…

PODCAST: This Week in Location-Based Marketing — Waytag, Stopped.at, Goldrun

Asif Khan

PODCAST: This Week in Location-Based Marketing — Waytag, Stopped.at, Goldrun

In this week’s episode, hosts Rob Woodbridge and Asif Khan discuss Tripbirds’ social travel, Waytag’s partnership with TomTom, Wynn Las Vegas’s use of location. Also in the lineup: is Stopped.at “the Foursquare of the web”; RedRobot and Newsit raise; OMGPop takes a good deal; and special guest Vivian Rosenthal, founder & CEO of GoldRun.

PODCAST: This Week in Location-Based Marketing — PayPal, WirelessWerx

Asif Khan

PODCAST: This Week in Location-Based Marketing — PayPal, WirelessWerx

In this week’s episode, hosts Rob Woodbridge and Asif Khan discuss Kevin Rose’s flight to Google, PayPal’s response to Square with a triangle, Amex and Twitter saved $1.7 Million at McDonald’s, the state of the local mobile transaction scene, and special guest Patrick Blattner, Chief Product Office at WirelessWerx…

Local Quotables: Rafer, Duggan, Pincus and more

Isa Jones

Local Quotables: Rafer, Duggan, Pincus and more

The best words about and around the hyperlocal industry.

Lumatic’s Scott Rafer wants to revolutionize mobile map-technology; Kris Duggan of Badgevile critiques Foursquare’s signature “mayor” status as driving away users; Pincus wants to bring “play” into the mainstream; and more:

PODCAST: This Week in Location-Based Marketing: NearBuy, Urban Airship

Asif Khan

PODCAST: This Week in Location-Based Marketing: NearBuy, Urban Airship

In this week’s episode, hosts Rob Woodbridge and Asif Khan talk focus on some timely stories from some of the companies that made a splash at the recent Big Show conference in New York. Topics include cloud analytics company NearBuy, geofencing service LocalPoint and Foursquare’s foray into the menu business…

PODCAST: This Week in Location-Based Marketing — LBS in 2012

Asif Khan

PODCAST: This Week in Location-Based Marketing — LBS in 2012

In this episode of This Week in Location Based Marketing, a video podcast from the Location Based Marketing Association, hosts Rob Woodbridge and Asif Khan try to make sense of the rapid-paced location based world that was 2011 and cobble together a few thoughts on what 2012 will look like…