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Street Fight Daily: Highlight Rebounds, Uber Talks Deliveries
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology.… Highlight Raises $4 Million From DFJ, Releases Version 2.0 Of Its Location-Based Social Networking App (TechCrunch)… Uber: From Taxis To Deliveries On Demand (CNN Money… Google Maps iOS App Updated To Show Flight, Hotel And Restaurant Reservations (GigaOm)…
How Yahoo and Intuit Plan to Win With Small Businesses
Major companies have started to turn their gaze to the small business market, looking to cash in on a segment that has long eluded some of technology ‘s biggest players. During Interactive Local Media in San Francisco Wednesday, two Web 1.0 giants – Intuit and Yahoo – laid out their strategies to position themselves as the go-to source for small business software…
Case Study: Jersey Mike’s Integrates Mobile Ordering with Loyalty Program
When it comes to hyperlocal tools, the whole is often greater than the sum of its parts. That’s what Jersey Mike’s chief marketing officer Rich Hope has discovered since launching a redesigned mobile application that integrates online ordering with a customer loyalty program earlier this year. “I don’t think anybody has combined the loyalty program and online ordering yet and completely integrated the two,” Hope says…
Street Fight Daily: Shopify To Push Offline, Patch’s Impending Partnership
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology.… Shopify Raises $100 million Series C To Expand Offline Into general Commerce (GigaOm)… AOL’s Tim Armstrong Hints at Impending Patch Partnership (AdAge)… Square Acquires Evenly, A Venmo Competitor For Sending And Receiving Payments With Friends (TechCrunch)…
Conference Notebook: The Future of Local Is the Marketplace, Not the Message
The local market has seen a seemingly endless flood of startups come online over the past few years, with many building the next iteration of last year’s feature. But as the market matures, and later-stage startups look to expand their addressable markets, the industry is starting to coalesce. According to data presented at the Interactive Local Media conference in San Francisco Tuesday, the number of M&A deals jumped by 65% this year thanks to strong performance online, but explosive growth in mobile…
MomentFeed Nabs $5.5M in Funding to Scale Social for Multi-location Brands
MomentFeed announced this morning that it has closed a $5.5 million Series A funding round led by Signia Venture Partners. Robert Blatt, who was quietly installed at MomentFeed’s new CEO earlier this year, told Street Fight that the new funding would go toward further scaling MomentFeed’s platform…
Street Fight Daily: Patch Co-Founder Exits AOL, Tracking Tech Gains Traction
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology.… Patch Co-Founder Leaving AOL to Join a Startup (Wall Street Journal)… Tracking Technology Sheds Light on Shopper Habits (Wall Street Journal)… ApartmentList’s Big Bet On Mobile (PandoDaily)….
Could Healthcare Be Local Tech’s Next Big Opportunity?
The botched launch of the Healthcare.gov has brought the healthcare industry — and its dysfunction — to center stage. But in the private sector, startups like ZocDoc and iCouch.me are quietly reinventing the ways patients are discovering and buying healthcare services locally, building a familar feature set that navigates the complex network of insurance companies, doctors and healthcare providers. Street Fight recently caught up with Sam Zebarjadi, Medicast’s co-founder and CEO, to find out more about how digital healthcare tools are being shaped for local markets…
6 Mobile Payment Solutions for Restaurants and Bars
When it comes to mobile payment processing, the restaurant industry is in a league of its own. Mobile platforms that are designed for a wide cross-section of businesses don’t always have the features that restaurants need, like menu integrations and add-on tipping tools. As restaurant owners look for ways to streamline the payment process and improve table turnover rates, an increasing number are utilizing mobile payment solutions built specifically for their industry…
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The Road Ahead: What Autonomous Cars Teach Us About Marketing Automation