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Street Fight Daily: Apple’s Mystery Mapping Vans, Google’s Other Payment Play
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Mystery Solved: Apple Vans gathering Next-Gen Maps Data, Grabbing Street View Storefronts and 3D images (9to5 Mac)… Google’s Other Mobile Payments Service: Hands Free at McDonald’s (Wall Street Journal)… Dave Morin Sells Path’s Social Networking And Messaging Services To Prevent The Rest Of The Path Ship From Sinking (Pando)…
Street Fight Daily: Google Unveils New Ad Targeting Tools and Mobile Upgrades
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Debuts New AdMob Tools For Ad Targeting, Native Ads, Scaling Apps And More (TechCrunch)… Here’s What Marketers Need to Know About Google’s Mobile Upgrades (AdWeek)… Are Wearables the Next In-Store Shopping Buddies? (eMarketer)…
Why We Still Search for ‘Starbucks’ on Google Maps
With calendar integration, a generalized understanding of me generated from analyzing my geographic movements over time, and (perhaps) biosensor feedback from wearables, a mobile app may be able to predict my actual need, and suggest places that may be closer, higher rated, or otherwise more convenient than the Starbucks I now search for.
Street Fight Daily: Mary Meeker’s 2015 Internet Trends, Google and Apple Adjust Mobile Payments Strategies
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… KPCB’s Mary Meeker Points to Slowing Growth in Internet Trends Preso (Re/code)…
Google and Apple Adjust Strategies on Mobile Payments (New York Times)… Google Confirms That a ‘Buy’ Button Is Coming to Search Results (Business Insider)…
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The Road Ahead: What Autonomous Cars Teach Us About Marketing Automation