Street Fight Daily: Patch Editors Anticipate Cuts, Foursquare Opens Data
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Patch Editors Say Staff and Budgets are Being Cut in 2013 (Romenesko)… Foursquare to Make Full Names Public and Share More Check-ins with Businesses (The Verge)… Foursquare to Make Full Names Public and Share More Check-ins with Businesses (The Verge)… Mobile’s Path to Glory (The Wall Street Journal)…
Street Fight Daily: Foursquare Responds, Apple Exposes Passbook
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Foursquare Responds To Facebook Nearby By Tapping Facebook’s Friend Graph (Search Engine Land)… Apple files for Patent Passbook’s Digital Coupon Feature, Hints at NFC (The New York Times)… How Google Maps May Have Actually Helped Apple (GigaOm)…
Street FIght Daily: AT&T Launches Alerts, Foursquare’s 10.4M Users
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… AT&T Launches AT&T Alerts, A Location-Based Deal Alert Service, As The Field Grows More Crowded (TechCrunch)… Foursquare Has 10.4 Million Monthly Users (AdWeek)… Groupon’s Restaurant Tools Get A VP Of Sales (Fast Company)…
Conference Notebook: Yelp ‘Focused,’ Foursquare Denies Slower Growth
It doesn’t look like Yelp has plans to push across the local marketing stack anytime soon. Responding to a question of whether Yelp planned to position itself as a local operating system for local business like Groupon, CEO Jeremy Stoppelman said it was “hard to say what tangential businesses [Yelp would] get into” but “its safe to say we’re focused.”
Street Fight Daily: Foursquare’s Round, Apple’s New Patent
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Investors Cool on Foursquare (The Wall Street Journal)… Apple Patents A System-Wide Event-Tracking And Geotagging System For iOS Devices (TechCrunch)… Three-way Tie-up Promises to Re-Invent Local News (Paid Content)…
Street Fight Daily: Foursquare Eyes Funding, SEC Presses Groupon
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Foursquare Looks Into A Fourth Round At An Over $700M Valuation, Investors Skeptical (TechCrunch)… SEC Asked Groupon for Financial Disclosures (The Wall Street Journal)… Yelp’s Flaws Become Apple Maps Flaws in iOS 6 (GigaOm)…
Street Fight Daily: Foursquare Takes On Yelp, Glassmap White Labels
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Foursquare Takes On Yelp With New Homepage Search Box (Search Engine Land)… Location-Based Mobile Startup Glassmap Goes White Label: Lets Business Target Customers With Personalized Offers (TechCrunch)… Amid Layoff Rumors, PayPal’s Mok Oh Out as Chief Scientist (Xconomy)…
Foursquare ‘Opens for Business’ as Questions Loom
Capping off a summer-long push to lay the groundwork for Foursquare’s financial future, CEO Dennis Crowley pitched the service to brand marketers at an Advertising Week event on Monday. It’s a fitting conclusion to what has been a critical period of maturation and redefinition for the company, as it looks to transition from startup heartthrob to standalone business…
Movers & Shakers at Gilt City, Foursquare, Maine Today, Quoin
Every two weeks, Search Influence’s Kelly Benish — who knows practically everyone in hyperlocal — covers some of the latest job changes taking place in this dynamic industry — like Sarah Chubb (pictured) leaving Condé Nast Digital to join Gilt City. Plus: job openings at Yext, TripAdvisor, Telenav, and Red Bricks Media.
Street Fight Daily: Mobile Companies Ally, Should Yahoo Buy Foursquare?
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Nokia, Samsung, Sony Mobile and Others Form In-Location Alliance, Seek to Boost Indoor Positioning Technologies (TheNextWeb)… Will Foursquare Be Marissa Mayer’s First Big Acquisition At Yahoo? (Marketing Land)… Groupon’s New Operations Czar Grasps Shaky Helm (Chicago Tribune)…
Street Fight Daily: Groupon Staff Strained, Foursquare ‘Nearby Friends’ Back
A roundup of today’s big stories in hyperlocal content, commerce, and technology... Groupon Staff Feel the Heat (Wall Street Journal)… ‘Nearby Friends’ Feature Returns to Foursquare (PC Mag)… St. Paul Daily Puts Engagement On Wheels (NetNewsCheck)…
Street Fight Daily: Yahoo Exec to Foursquare, Facebook ‘Likes’ Local
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Foursquare Snags a Yahoo Exec to Serve as VP of Sales (Venture Beat)… Facebook Prompts Users to Like Pages They Check-in to; Could It Foreshadow a New Location-based Ad Type? (Inside Facebook)… Nielsen On U.S. Mobile Shopping: eBay’s App Attracts The Most Users, Shopkick Keeps Them Around Longer (TechCrunch)…
Street Fight Daily: Foursquare Monetization, Square Valuation
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Foursquare Rolls Out Its First Big Money-Making Feature: ‘Promoted Updates’ (TechCrunch)… Square Expects New Financing and a Loftier Value (NYT)… Craigslist Sues Apartment Search Site PadMapper Over Listings (GigaOm)…
PODCAST: This Week in Location-Based Marketing — Foursquare, Loc-Aid
In this week’s episode, hosts Rob Woodbridge and Asif Khan discuss Coke’s campaign with Foursquare to save your parks; finally an app for chocolate lovers to get excited about; plus stories about VISA, Liveshare, Microsoft, our resource of the week and special guest Caroline Hodge CMO of Loc-Aid…
Forget Apple vs. Google; a Battle Brews Between Yelp and Foursquare
Foursquare bears tend to ridicule the check-in as a passing fad, but the check-in did two critical things for the company. It provided a mechanism through which the company could build and maintain its own dataset, and more importantly, it served as both an opaque piece of content (“Oh look, my friend checked-in here, it must be good.”) as well as an actionable, and manipulable, piece of data that (unlike content) gains value as inventory scales…