Joseph Zappa | Street Fight - Part 30

Street Fight Daily: Postmates Secures Funding Amid Stiff Competition, Gannett Abandons Tronc Bid

Joseph Zappa

Street Fight Daily: Postmates Secures Funding Amid Stiff Competition, Gannett Abandons Tronc Bid

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Postmates Navigates Tough Funding Terrain for Delivery as It Competes with Amazon and Uber… Uber Drivers Are More Likely to Cancel on Men with ‘Black-Sounding’ Names.. As The Verge Turns Five, Its Redesign Embodies Distribution Age Dynamics…

Street Fight Daily: Mobile and International Feed Facebook Revenue, Mixed Reviews on AMP

Joseph Zappa

Street Fight Daily: Mobile and International Feed Facebook Revenue, Mixed Reviews on AMP

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Mobile, International Dollars Drive Facebook to Projected $33 Billion in Ad Revenue Next Year… Google AMP Gets Mixed Reviews from Publishers… To Aid Attribution, LeadsRx Launches One Tracking Pixel to Rule Them All…

Street Fight Daily: Feds Restrict Data-Sharing, Speculation That Gannett/Tronc Could Fall Through

Joseph Zappa

Street Fight Daily: Feds Restrict Data-Sharing, Speculation That Gannett/Tronc Could Fall Through

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Broadband Providers Will Soon Need User Permission to Sell User Data… Gannett and Tronc Shares Tank on Speculation Deal is Off… LivingSocial’s Lessons for the Experience Economy…

Street Fight Daily: Groupon Acquires LivingSocial, Businesses Use Ride-Sharing to Create Revenue

Joseph Zappa

Street Fight Daily: Groupon Acquires LivingSocial, Businesses Use Ride-Sharing to Create Revenue

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Groupon is Buying LivingSocial, Plans to Downsize Business to 15 Markets from 27… Snaplytics Debuts Snapchat Revenue Measurement Tool to Inform Brand Marketing… Google Voice Search Comparison Shops on Mobile, Creating Audio Ad Opportunity…

Street Fight Daily: Google Gets Lift from Maps Ads, Facebook’s E-Commerce Strategy

Joseph Zappa

Street Fight Daily: Google Gets Lift from Maps Ads, Facebook’s E-Commerce Strategy

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Sees Lift from Maps Ads, Local Mobile Clicks… Facebook Puts Off Monetization of E-Commerce Efforts to Boost their Popularity… BloomReach Acquires Hippo to Create, Personalize, and Measure Every Digital Experience…

Street Fight Daily: Apple to Report Revenue Drop, Reviews Increasingly Impact Search

Joseph Zappa

Street Fight Daily: Apple to Report Revenue Drop, Reviews Increasingly Impact Search

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Apple Expected to Report First Drop in Annual Revenue Since 2001… From East Coast to West Coast: The Company Behind Miami’s The New Tropic Expands to Seattle… To Dunkin’ Donuts, Media is More Than Just New User Acquisition…

Street Fight Daily: AT&T to Acquire Time Warner, Mobile Moves to Majority of Google Ad Rev

Joseph Zappa

Street Fight Daily: AT&T to Acquire Time Warner, Mobile Moves to Majority of Google Ad Rev

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… AT&T To Acquire Time Warner, Becoming Latest Media Giant with Cross-Device Mojo… Mobile Moves to Majority Share of Google’s Worldwide Ad Revenues… How Quartz Sculpts a Global, Mobile-First Brand…

Street Fight Daily: Google Introduces Location Affiliate Extensions, Didi ‘Definitely Going Global’

Joseph Zappa

Street Fight Daily: Google Introduces Location Affiliate Extensions, Didi ‘Definitely Going Global’

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Drives In-Store Foot Traffic Through Online Affiliate Location Extensions… Didi’s President Says China’s Ride-Hailing Giant ‘Definitely Going Global’… The Where Factor: How Location Data Offers a New Marketing Edge…

Street Fight Daily: Kalanick Calls Self-Driving Tech Race ‘Existential,’ Facebook Ramps Up E-Commerce

Joseph Zappa

Street Fight Daily: Kalanick Calls Self-Driving Tech Race ‘Existential,’ Facebook Ramps Up E-Commerce

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Kalanick Says Uber Has 40 Million Monthly Riders Paying $50/Month, Calls Self-Driving Tech Race ‘Existential’… How Location Data Influences Consumer Buying Decisions… Any Business on Facebook Can Now Sell Goods Right From Its Page…

Street Fight Daily: Facebook Launches Updates for Local Commerce, Pinterest Lends Hand to Brands

Joseph Zappa

Street Fight Daily: Facebook Launches Updates for Local Commerce, Pinterest Lends Hand to Brands

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Rolls Out Series of Updates to Get Hold of Local Commerce… Pinterest Enlists Publishers, Creators to Boost Presence of Brands on Its Platform, Ad Revenue… Yelp Rolls Out Nowait Nationally to Deepen Ties with Casual Dining Restaurants…

Street Fight Daily: Brands Cash In on Snapchat API, Google to Launch Click-to-Message Ads

Joseph Zappa

Street Fight Daily: Brands Cash In on Snapchat API, Google to Launch Click-to-Message Ads

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Brands Cash In on Snapchat’s Long-Awaited API… Google To Launch Click-to-Message Ads on Google Search in Coming Weeks… Platform Publishing Creates Challenges for Publishers’ Mobile Design…

Street Fight Daily: Google Shifts to Mobile-First Index, Twitter’s Carousel Ads See Success

Joseph Zappa

Street Fight Daily: Google Shifts to Mobile-First Index, Twitter’s Carousel Ads See Success

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Shifts from Desktop- to Mobile-First Indexing… Ad Buyers See Promise In Twitter’s Instagram-Like Carousel Ads… Is Omnichannel Marketing Finally Going From Retail Dream to Reality?…

Street Fight Daily: Verizon May Renegotiate Yahoo Deal, Facebook Tweaks Audience Metrics

Joseph Zappa

Street Fight Daily: Verizon May Renegotiate Yahoo Deal, Facebook Tweaks Audience Metrics

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Verizon Says Yahoo Hack Could Reopen $4.8 Billion Deal Talks… Facebook Tweaks Audience Network to Favor Advertiser Metrics… Google Rolls Out New Tech for Publishers to Count Mobile Viewability…

Street Fight Daily: Labor Ruling Threatens Uber’s Contractor Model, Geofeedia Used to Monitor Protests

Joseph Zappa

Street Fight Daily: Labor Ruling Threatens Uber’s Contractor Model, Geofeedia Used to Monitor Protests

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Drivers Ruled Eligible for Jobless Payments in New York State… Geofeedia is Just the Tip of the Iceberg: The Era of Social Surveillance… BuzzFeed’s Head of Commerce Talks About Shop, Part of Media Company’s E-Commerce Efforts…

Street Fight Daily: Bloomingdale’s Capitalizes on Snapchat Geofilters, Amazon Video Threatens Retailers

Joseph Zappa

Street Fight Daily: Bloomingdale’s Capitalizes on Snapchat Geofilters, Amazon Video Threatens Retailers

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snapchat Geofilters Help Bloomingdale’s Connect with Next Generation of Shoppers… Amazon’s Video Steaming Service is a Threat to Retailers, Not Netflix… Google Looking at How to Measure Brand Awareness for Search…

Street Fight Daily: Consumers Slow to Embrace E-Grocery, Location-Based Marketing Drives Foot Traffic

Joseph Zappa

Street Fight Daily: Consumers Slow to Embrace E-Grocery, Location-Based Marketing Drives Foot Traffic

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… One Local Market — Packaged Food and Household Goods — Resistant to E-Commerce… Location-Based Marketing Boosts Store Visits… Gordon Borrell on Why Facebook is Killing It in Local Advertising…

Street Fight Daily: Facebook’s Virtual Reality Web Browser, Millenials Prefer Text-Delivered News

Joseph Zappa

Street Fight Daily: Facebook’s Virtual Reality Web Browser, Millenials Prefer Text-Delivered News

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… What Brands Should Know About Facebook’s New Virtual Reality Web Browser… Pew Research Shows Young Adults Prefer Text-Delivered News Over Video… Snapchat Parent Working on IPO Valuing Firm at $25 Billion or More…