Joseph Zappa | Street Fight - Part 28

Street Fight Daily: Uber’s Secret Tools Undercut Competitors, Marketers Take on Google

Joseph Zappa

Street Fight Daily: Uber’s Secret Tools Undercut Competitors, Marketers Take on Google

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… ShopTalk ’17: Retail Brands Focus on Amazon ‘Work-Arounds’… Uber Employees Still Use Secret Tools to Target Drivers and Undercut Competition… Opportunity Knocks: Marketers and Media Take On Google…

Street Fight Daily: Facebook Recommends Local Businesses, Google Maps Supercharges Location Sharing

Joseph Zappa

Street Fight Daily: Facebook Recommends Local Businesses, Google Maps Supercharges Location Sharing

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Tests an Enhanced Local Search and Discovery Feature Offering Business Suggestions… Google Maps Supercharges Location Sharing, Begins Drooling Over Your Data… AT&T, Verizon Pull Ads from Google Over ‘Hate’ Videos…

Street Fight Daily: Instagram to Add Data and Direct Booking, Uber Rides in U.S. Hit All-Time High

Joseph Zappa

Street Fight Daily: Instagram to Add Data and Direct Booking, Uber Rides in U.S. Hit All-Time High

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Instagram Grows to 1 Million Active Advertisers, Plans to Add More Data and Direct Booking… Uber Says It Just Had Its Best U.S. Week Ever Despite Controversies… The Texas Tribune is Using a Facebook Messenger Bot to Reach New Audiences…

Street Fight Daily: Alexa Now Sets Up 2-Hour Deliveries, Walmart to Make More E-Commerce Acquisitions

Joseph Zappa

Street Fight Daily: Alexa Now Sets Up 2-Hour Deliveries, Walmart to Make More E-Commerce Acquisitions

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Extends Alexa’s Voice Shopping Smarts to Include 2-Hour Prime Now Deliveries… Walmart E-Commerce CEO Marc Lore Says the Company Will Make More Acquisitions… Yext Hits $124 Million in Revenues in 2016-2017…

Street Fight Daily: Uber President Steps Down, Google Increases Brands’ Control Over Online Ads

Joseph Zappa

Street Fight Daily: Uber President Steps Down, Google Increases Brands’ Control Over Online Ads

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Two Executives, Including President Jeff Jones, to Leave Uber… Google Vows More Control for Brands Over Online Ads… Why Samsung Wants to Build a ‘Corporate-Wide AI Voice System’ …

Street Fight Daily: Walmart Acquires ModCloth, Marketing Tactics Divide Consumers by Generation

Joseph Zappa

Street Fight Daily: Walmart Acquires ModCloth, Marketing Tactics Divide Consumers by Generation

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Millenials Follow Brands; Gen-Xers, Contests; Boomers, Promotions… Walmart is Acquiring ModCloth, the Online Women’s Fashion Retailer… Introducing Marketing-Stack Management, Powered by Enterprise Machine Learning…

Street Fight Daily: McDonald’s Begins Testing Mobile Ordering App, Campaign Monitor Buys Tagga

Joseph Zappa

Street Fight Daily: McDonald’s Begins Testing Mobile Ordering App, Campaign Monitor Buys Tagga

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… McDonald’s, Late to Mobile Ordering, Seeks to Avoid Pitfalls… Campaign Monitor Acquires Tagga to Boost Email Marketing with Customer Data… How Will the IoT Impact Local Search?…

Street Fight Daily: Yext Files for IPO, Google and Facebook Strengthen Hold on Digital Ad Market

Joseph Zappa

Street Fight Daily: Yext Files for IPO, Google and Facebook Strengthen Hold on Digital Ad Market

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… New York-Based Yext Files for IPO… Google, Facebook Increase Their Grip on Digital Ad Market… Snap’s Revenue Growth Looks Like It Will Come from More Ads, Not More Users…

Street Fight Daily: Intel Buys Mobileye for $15.3B, NJ Journalists Start Local Paper

Joseph Zappa

Street Fight Daily: Intel Buys Mobileye for $15.3B, NJ Journalists Start Local Paper

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Intel is Paying $15.3 Billion to Acquire Mobileye… After Punishing Layoffs, New Jersey Journalists Start Up Their Own Local Paper… Optimizing Digital Marketing Performance to Drive Business Performance…

Street Fight Daily: Amazon Tackles Brick-and-Mortar, WhatsApp Tests Chat Tools for Businesses

Joseph Zappa

Street Fight Daily: Amazon Tackles Brick-and-Mortar, WhatsApp Tests Chat Tools for Businesses

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Confirms Plans for a 10th Book Store, Demonstrating Commitment to Brick-and-Mortar… WhatsApp Tests Business Chat Tools in Search for Revenue… Joe Ricketts, Local News Publisher and Trump Backer, Acquires Gothamist Websites…

Street Fight Daily: IBM and Salesforce Share AI Tech, Consumers Still Tepid About Connected Home

Joseph Zappa

Street Fight Daily: IBM and Salesforce Share AI Tech, Consumers Still Tepid About Connected Home

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… IBM and Salesforce Will Start Sharing Their AI Technology… Most Consumers Not Turned On By Connected Home, Study Finds… Mobile World Congress 2017: Main Enterprise Themes…

Street Fight Daily: Uber Wants to Be a ‘Content Marketplace,’ The AP Supplies Hyperlocal Data

Joseph Zappa

Street Fight Daily: Uber Wants to Be a ‘Content Marketplace,’ The AP Supplies Hyperlocal Data

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Plans to Turn Its App Into a ‘Content Marketplace’ During Rides… The AP’s Plan to Put Hyperlocal Data in the Hands of Reporters… Yelp Blames Google for Its Failed International Business…

Street Fight Daily: Snap Valuation Jumps to $34 Billion, SMBs Shift Marketing Spend to Digital

Joseph Zappa

Street Fight Daily: Snap Valuation Jumps to $34 Billion, SMBs Shift Marketing Spend to Digital

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snapchat Shares Surge 44% in Market Debut… Small Businesses Shift Marketing Spend to Digital… For Quartz, Bots Are a Chance to Build a New Path for Interacting with News…

Street Fight Daily: Lyft Seeks $500 Million in New Funding, Snap Values Itself at $24B on Eve of IPO

Joseph Zappa

Street Fight Daily: Lyft Seeks $500 Million in New Funding, Snap Values Itself at $24B on Eve of IPO

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Lyft Seeking At Least $500 Million in New Funding… Snap Officially Sets Stock Price at $17, Raising $3.4 Billion in IPO… Instacart to Raise $400 Million as Other On-Demand Startups Die Around It…