5 Ways E-Commerce Retailers Are Creating Local Footprints

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New technology platforms are making it possible for online retailers of all sizes to expand locally into brick-and-mortar outlets. In other cases, technology is taking a back seat as e-commerce businesses form old-fashioned partnerships with stores on main street.

Street Fight Daily: GoDaddy Acquires Euro Rival for $1.8 Billion, How Foursquare Tackles Attribution

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… GoDaddy Acquires Rival Host Europe Group for $1.79 Billion… How Foursquare Leverages Location for Attribution… Don’t Expect To See Amazon’s Checkout-Free Grocery Store Mirrored by Local Retailers Anytime Soon…

Street Fight: Amazon’s First Physical Grocery Store, Beacon Companies Pivot Toward Attribution

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon’s New Grocery Store Is Missing One of the Most Important Things About Its Business… Beacon Companies Pivot Toward Attribution As Acquirers Come A-Knocking… Mobile Ad Growth Propels Glispa, a Mobile Marketing / AdTech Company, to New Heights…

Street Fight Daily: Black Friday Store Visits Decline as M-Commerce Soars, Strong Loyalty for Amazon

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Thanksgiving, Black Friday Store Sales Fall, While M-Commerce Soars… Amazon Enjoys Great Loyalty from U.S. Amazon Shoppers… Marketing the Potential of the Connected Car…

Street Fight Daily: Brands Leverage Apple Search Ads, Yelp Struggles Internationally

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Big Brands Are Already Targeting Their Competitors with Apple Search Ads… Yelp, Struggling Internationally, Lays Off 175 In Sales and Marketing… Foursquare Licenses Drawbridge’s Cross-Device Identity Data for Location Intelligence…

Street Fight Daily: Feds Restrict Data-Sharing, Speculation That Gannett/Tronc Could Fall Through

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Broadband Providers Will Soon Need User Permission to Sell User Data… Gannett and Tronc Shares Tank on Speculation Deal is Off… LivingSocial’s Lessons for the Experience Economy…

LBMA Podcast: Amazon, Lyft, Sping RFID Tags, Mastercard

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This Week in Location Based Marketing is a weekly video podcast from the Location Based Marketing Association with Asif Khan and Aubriana Lopez. On the show: Cobbler Concierge, Theraflu, Whole Foods + Instacart, Facebook’s Marketplace, Yext + Uber, and Google.

Street Fight Daily: Bloomingdale’s Capitalizes on Snapchat Geofilters, Amazon Video Threatens Retailers

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snapchat Geofilters Help Bloomingdale’s Connect with Next Generation of Shoppers… Amazon’s Video Steaming Service is a Threat to Retailers, Not Netflix… Google Looking at How to Measure Brand Awareness for Search…

Street Fight Daily: Facebook Launches Events App, Gap Between Online and Offline Commerce Shrinks

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Launches Events App… Gap Between Online and Offline Commerce is Shrinking… How the Shift to Mobile Has Impacted Local Search and Display Marketing…

Street Fight Daily: Facebook’s Virtual Reality Web Browser, Millenials Prefer Text-Delivered News

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… What Brands Should Know About Facebook’s New Virtual Reality Web Browser… Pew Research Shows Young Adults Prefer Text-Delivered News Over Video… Snapchat Parent Working on IPO Valuing Firm at $25 Billion or More…

Street Fight Daily: Samsung Buys Viv, Twitter Aims to Close Buyer Search This Month

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Buying Viv, Samsung Makes Its ‘Me Too’ Virtual Assistant Play… Twitter to Conclude Sale Deliberations This Month… New Health-Food Drive Thru in Arizona Rethinks the QSR Category…

Street Fight Daily: Gannett Purchase of Tronc Imminent, Facebook Launches Its Own Craigslist

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Gannett Deal to Buy Tronc is Likely Imminent… Facebook Launches Marketplace, a Friendlier Craigslist… Marketers Try to ‘Close the Loop’ On Customer Retention…

Street Fight Daily: Salesforce Launches Retail Platform, 55% of Online Shoppers Start on Amazon

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Salesforce Announces Cloud-Based Retail Platform for In-Store, Online (MediaPost) As part of the Customer Success Platform, retail brands on the Salesforce Commerce Cloud can transform how they connect with their customers at every step in the journey: from discovery, engagement, and transaction to […]

Street Fight Daily: Amazon Eats Up Warehouse Brand Market, Figures on AMP’s Progress

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Prime May Be Cannibalizing Traditional Warehouse Brands’ Customer Pool… Need for Speed: Google Shares Its Progress on AMP… How Millenial Journalists Are Unraveling Local News for their Peers…

Street Fight Daily: Facebook Launches Dynamic Ads for Retail, Google Debuts Allo

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Launches ‘Dynamic Ads for Retail’… Google Launches Smart Messaging App, Hoping It Will Gain Traction as Platform… Amazon May Be Tinkering with Its Price-Comparison Pages…

Street Fight Daily: Amazon Warehouses Spreading Rapidly, Google Adds More Ride Services to Maps

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… New Amazon Data From Wall Street Should Terrify All Retail Stores in the US… Google Adds Lyft and Gett to Taxi Options on Maps… How Publishers Can Help Brands Navigate the Content Marketing Crossroads…

Street Fight Daily: Washington Post’s Digital Rise, Snapchat Ends Local Stories

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Leaked Memo Supplies Details on the Washington Post’s Digital, Financial Success… Snapchat Ends Local Stories to Focus on Live Events… Amazon Adds Food Delivery in London…

Street Fight Daily: Lyft Reportedly Rejected $6B Offer, Uber-Google Rivalry Heats Up

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Lyft’s $9 Billion Price Tag Was Too High for GM… Uber and Alphabet Rivalry Heats Up Over Self-Driving Vehicles, Mapping Tech, Ride Hailing… Square Forges Relationships with Competitors to Expand its Business Opportunities…

Street Fight Daily: Uber Racks Up Big Losses, Businesses Coming to WhatsApp

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Loses At Least $1.2 Billion in First Half of 2016… WhatsApp to Let Business Operate on its Platform… Major Quick-Serve Restaurant Deploys Drones for Food Delivery…

Street Fight Daily: Wal-Mart May Buy Jet.com, MasterCard Teams Up with PlaceIQ

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Looking at Amazon, Wal-Mart in Talks to Buy Web Retailer Jet.com… New Report Identifies Enterprise Customer Types and Needs… MasterCard Hooks Up With PlaceIQ for Location-Based Insights…