Amazon’s Prime Day Brought Buyers to Other Brand Retailers As Well

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In the afterglow of the annual shopping event, Amazon announced that Prime Day “grew by more than 60 percent compared to the same 30 hours last year.” But rival retailers also seized the opportunity to market competing offers and discounts during the event to consumers.

Street Fight Daily: Instagram Steals Snap’s Business, Google Wades Further into Local

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Publishers Are Switching Affections from Snapchat to Instagram… Google Expands Reserve with Google, Adding Salon and Spa Bookings… Moz Founder Rand Fishkin to Step Away from Day-to-Day Operations, Will Remain Chairman…

Street Fight Daily: Brands Navigate Snapchat, Amazon Tightens Grip on the Smart-Home Future

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… How Brands Get Around Low Discoverability on Snapchat… This Year’s Prime Day Echo Sales Could Mark a Tipping Point for Amazon’s Product… Uber Offers a Thankless Job, and The Applications Roll In…

How Amazon Prime Day Can Give Other Retail Brands a Boost

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Prime Day brings noticeable increases in shopping, he says, but not at Black Friday levels. There is, however, a spillover effect on Prime Day, Criteo CEO Jaysen Gillespie says, and smaller retailers can benefit from the foot traffic drawn to anchor stores at shopping centers.

Street Fight Daily: Alexa Favors Prime Products, Newspapers Unite to Challenge Duopoly

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Is More Likely to Recommend Prime Products, New Research Indicates… News Outlets to Seek Bargaining Rights Against Google and Facebook… Waymo Drops Most Patent Claims in Uber Self-Driving Car Lawsuit…

Street Fight Daily: Snap Throws Publishers and Brands a Bone, Lyft Exceeds 1M Rides Per Day

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snapchat Adds Linking Feature, a Boost for Publishers and Brands… Lyft is Doing Over 1 Million Rides Per Day.. Apple News May Let Publishers Sell Ads Their Own Way…

Street Fight Daily: Facebook Debuts Monthly Marketing Report, Blue Apron IPOs With a Whimper

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Begins Release of Monthly Marketing Metrics Report… Blue Apron’s IPO Has No Pop But Plenty of Questions… Amazon’s New Video Device, Echo Show, Is Getting Publisher Attention…

How Amazon’s Whole Foods Buy Could Transform the Retail Ecosystem

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Amazon’s recent $13.7 billion acquisition of Whole Foods Market could signal a new era of experimentation and pushing boundaries in retail as the company continues to redefine content and commerce in the grocery space and elsewhere, according to Gwen Morrison, co-CEO of The Store, WPP’s global retail practice.

Street Fight Daily: Facebook Video Marketing Woes, Google Stops Reading Email for Ad Targeting

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Video Ads Are All the Rage, But Viewability Rates Are as Low as 20%, Agencies Say… Google Plans to Stop Scanning Users’ Emails for Ad Targeting… Snapchat’s Newest Feature Is Also Its Biggest Privacy Threat…

Street Fight Daily: Google Bolsters SMB Marketing Tools, Marketers Focus on Social and Video

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Posts Now Live for All My Google Business Users… Marketers Plan to Spend More on Social Video… Some Uber Employees Balk at Travis Kalanick’s Exit…

Street Fight Daily: Uber CEO Resigns, Instagram Stories’ Rapid Growth Continues

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Founder Travis Kalanick Resigns as CEO… Instagram Stories Is Still Growing Quickly And Now Has 250 Million Users… DMA Report Finds Programmatic and Mobile Payments Leading Tech Adopted by Marketers…

Street Fight Daily: Blue Apron Prices IPO, How Retailers Can Respond to Amazon’s Disruption

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Blue Apron and Delivery Hero Price IPOs Following Amazon’s Big Buy… How Retailers Will Have to Adapt to Avoid Getting Eaten by Amazon… The Race Is On to Challenge Google-Facebook Duopoly in Digital Advertising…

Street Fight Daily: Winners and Losers in Amazon/Whole Foods, Walmart Counters With Bonobos

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Is Buying Whole Foods for Almost $14 Billion… Walmart to Buy Men’s Wear Company Bonobos for $310 Million… Local Store Pages on Facebook Deliver for Brands…

Street Fight Daily: Email Finds Success with Millenials, Snap Stock Dips to IPO Price

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… New Research Shows Email is Solid Bet for Millenial Engagement… Snap Stock Falls Back to Its $17 IPO Price… Podcast: Can B2B Marketers Shift to a Mobile-First Mentality?…

#SFSNYC: Inside Amazon’s Voice-Search Strategy

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Dave Isbitski, chief evangelist for Echo and Alexa at Amazon, sat down with Street Fight on Wednesday to discuss Amazon’s voice strategy and the implications of voice-search technology for local businesses.

Street Fight Daily: Facebook Bolsters Brand Safety, Instacart Partners With Legacy Grocer

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… xAd Rebrands as GroundTruth in Push to Expand Beyond AdTech… Facebook is Giving Advertisers More Control Over Where Their Ads Appear… Legacy Grocer Partners with Instagram to Offer Delivery…

Street Fight Daily: Snap’s Growth Slows, Marketers Capitalize on AI

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snapchat’s Growth Dips as Competitive Pressure Mounts… AI Is Leaping from Hype to Reality, and Marketers Are Reaping the Benefits… Uber Board Adopts All Recommendations from Eric Holder Report…

Street Fight Daily: Apple Innovates on Marketing AI, Facebook Makes a Case Against TV Ads

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Apple Accelerates AI for Marketers… Facebook Says Users Turn to the Platform During Commercial Breaks When Watching TV… Snapchat versus Instagram: What Marketers Need to Know…

Street Fight Daily: Snap Acquires Placed, Google’s AMP Drives Content Engagement

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snap Acquires Placed to Measure Whether Ads Drive Brick-and-Mortar Sales… Google’s AMP Mean Visitors Spend More Time With Content… Amazon Fights Walmart for Low-Income Shoppers…

Street Fight Daily: Brands Use Data to Power Email Engagement, Amazon’s Brands Catch Fire

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… How Brands Are Using Data to Power Email Engagement… Some of Amazon’s Own Brands Are Becoming Super Popular Online… How Google Could Fire Up Its Smart Home Play…