- Part 3

Street Fight Daily: Pinterest’s $11B Valuation, Google Now Opens Up

The Editors

Street Fight Daily: Pinterest’s $11B Valuation, Google Now Opens Up

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Pinterest Raises $367 Million, Pushing It Past $1 Billion Raised In All (TechCrunch)… An Open Google Now Is About To Make Android Super Smart (Wired)… Google Maps Upends Primary Data Suppliers – YP.CA Is Out (Blumenthal)…

UBL and Advice Interactive to Merge, Signaling Potential Consolidation Among Local Marketing Firms

Steven Jacobs

UBL and Advice Interactive to Merge, Signaling Potential Consolidation Among Local Marketing Firms

The deal will bring together UBL’s global listings syndication network with Advice Interactive’s reputation management, SEO and analytics products. Doyal Bryant, chief executive at UBL, said that the combined companies would become the second-biggest player in the industry, after Yext…

#LDS15 VIDEO: The Potential — And Pitfalls — Of Beacon Marketing

April Nowicki

#LDS15 VIDEO: The Potential — And Pitfalls — Of Beacon Marketing

It’s not just about the product or service anymore — retailers must support a positive shopper experience across different channels in order to compete. During a panel at Street Fight’s Local Data Summit in Denver, experts discussed the need to address a new consumer journey where consumers move fluently between the digital and physical worlds…

Former Kozmo CTO: There’s Froth in the Local Delivery Market

Liz Taurasi

Former Kozmo CTO: There’s Froth in the Local Delivery Market

Street Fight recently caught up with Chris Siragusa, CEO of Max Delivery — who also happens to be the former CTO of Kozmo.com, a failed food delivery startup which came to epitomize dot-com era excess. Here, Siragusa talks about what’s changed in delivery since the 2000s and why he thinks things will turn out differently this time around…

Street Fight Daily: GoDaddy Resumes IPO Push, Google’s Local “Snack Pack”

The Editors

Street Fight Daily: GoDaddy Resumes IPO Push, Google’s Local “Snack Pack”

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…All systems go for GoDaddy IPO (Street Fight)… Google Local Pack Displaying Logos In Web Search Results (Search Engine Land)..
You Don’t Have to Geotag Your Tweets to Give Away Your Location (Observer)…

ReachLocal CEO: Digital Ad Industry Has a ‘Very Poor Reputation’ Among Small Businesses

Steven Jacobs

ReachLocal CEO: Digital Ad Industry Has a ‘Very Poor Reputation’ Among Small Businesses

Turnarounds take time — and no one is more aware of the challenges than Sharon Rowlands, who took the helm at ReachLocal almost a year ago. In an interview with Street Fight, Rowlands talks why she thinks ReachLocal is not the only company in small business marketing industry with brand problem, fixing the sales culture in local, and the need to move beyond top-line thinking.

How a Vermont Site Bested 2 Dailies and Weekly — 2 Years After Launch

Tom Grubisich

How a Vermont Site Bested 2 Dailies and Weekly — 2 Years After Launch

In the “Northeast Kingdom” of Vermont is Orleans County. Orleans has a population of only 27,169, but it is the location of a four-way competition among community news publishers — digital and pure play. The newest competitor is the pure-play independent Newport Dispatch, which, in less than two years, has captured the biggest digital audience in Orleans…

Street Fight Daily: Lyft Raises $530M, Google’s New Stores

The Editors

Street Fight Daily: Lyft Raises $530M, Google’s New Stores

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…Lyft Has Raised $530 Million In Series E Funding Led By Rakuten, Is Now Valued At $2.5 Billion (TechCrunch)… Local “Google Shops” Present New SMB-AdWords Opportunity (Local Search Insider)… Square Buys Payment Hardware Maker Kili Technology (ZDNet)…

Mobile Has a Fragmentation Problem — Here’s the Technology That Could Fix It

Steven Jacobs

Mobile Has a Fragmentation Problem — Here’s the Technology That Could Fix It

More than a decade ago, Google solved one of the most frustrating characteristics of the web: its fragmentation. Now, the mobile industry faces an even more striking crisis as mobile users spend more and more time in array of applications. The San Francisco-based URX is one of handful of companies using web crawlers to index the information within applications and allowing developers to find and link to content in other applications.

#LDS15 Gil Elbaz: Location Isn’t Just Where You Are

April Nowicki

#LDS15 Gil Elbaz: Location Isn’t Just Where You Are

“Location isn’t just where you are,” Gil Elbaz, chief executive at Factual, said during a fireside chat with Street Fight co-founder Laura Rich at Local Data Summit in Denver Thursday. “It’s also what’s happening, who else is there, events, what are people buying. There’s a lot of information to synthesize.”