Street Fight Daily: Yelp’s Struggles Continue, New App Bizibid Wants to Boost Local Economies
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Yelp Traffic Could Decline for the First Time Ever After Google Changed its Search Algorithm (Business Insider)… What Would Happen If Uber, Priceline, and Craigslist Had a Baby? (New York Observer)… Microsoft’s Tossup App Makes it Easier to Meet Your Friends for Lunch (The Verge)…
Street Fight Daily: Pinterest Launches Buyable Pins, Bing Now ‘Self-Sustaining’
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Airbnb Is Helping Make Android Apps More Like The Web (ReadWrite)… Pinterest Takes E-Commerce To Next Level With Launch Of Buyable Pins On iPads & iPhones (Marketing Land)… Microsoft’s Bing Isn’t Such a Failure After All (Mashable)…
Street Fight Daily: AOL Takes Over Microsoft Display Ads, Uber Acquires Bing Mapping Assets
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… AOL in Deal With Microsoft to Take Over Display Ad Business (New York Times)… Uber Acquires Part Of Bing’s Mapping Assets, Will Absorb Around 100 Microsoft Employees (TechCrunch)… Toyota Gets Local, Uses Geo-Targeted Snapchat Ads (Ad Age)…
Microsoft Is a Sleeping Giant in Local — But Its Window May Be Closing
What’s the most important dataset for a small business? More often than not, it’s a customer list. A batch of new relationship management systems have popped to make sense of customer data for small merchants in recent years, but the technology with the biggest market share isn’t what you might think…
Street Fight Daily: Yahoo Eying Foursquare, Zomato Raises $50M
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Foursquare Unleashes Location Data for Cross-Mobile Ad Targeting (AdWeek)… India’s Restaurant Search App Zomato Raises $50M At $1B+ Valuation, Buys MaplePOS (TechCrunch)… E.U. Charges Google With Violating Antitrust Laws (New York Times)…
Street Fight Daily: Legacy Media Botches Digital, Microsoft Eyes Apple Pay
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… New Report: Local Newspapers Have Done A Terrible Job Building Local Digital Audiences (NiemanLab)… As Bill Gates Promised, Microsoft Will Soon Have Its Own Apple Pay Alternative (Business Insider)… SMBs Put Their Money Where Success Is: Website (eMarketer)…
Street Fight Daily: FTC Considered Google Suit, Sears Bets on Inventory Ads
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… FTC Staff Wanted to Sue Google for Ripping Off TripAdvisor and Yelp (Skift)… Has Google Perfected the Retail Search Ad With Its Local Inventory Offering (AdWeek)… 45% Of Offline Retail Sales Will Be Web-Influenced By 2020 (Forrester)…
Street Fight Daily: Microsoft’s Square Competitor, Moovit Raises $50M
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Microsoft, PayPal Team Up for Mobile POS for SMBs(eWeek)… Moovit Raises $50M To Scale Its Public Transit App, Goes Up Against CityMapper (TechCrunch)… Facebook Ad Clicks Are Shifting to Mobile, so Why Aren’t Conversions? (AdWeek)…
Why Local Marketing Is a Function of Commerce, Not Media
I’ve come to believe that the initial narrative about digital — the one about eyeballs simply moving online — actually impedes an effective analysis of the local marketing industry. Once we see local marketing as a function of commerce (ad not media) we start to find a more dramatic shift than previously thought.
Street Fight Daily: Comcast Expands Everyblock, Bing Books With TripAdvisor
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…… Comcast Expands Reach Of Hyperlocal Info Service (Multichannel)… Bing Rolls Out International Hotel Booking Feature & Updates Mobile Search Results (Search Engine Land)… Patent Fulfilled: Apple’s new iOS 8 Location-Based Passbook (Patently Apple)…
Street Fight Daily: Square Raises $150M, New York’s Secret Beacons
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…… Square Raises $150 Million at a $6 Billion Valuation (New York Times)… Hundreds Of Devices Hidden Inside New York City Phone Booths (BuzzFeed)… Marriott Settles FCC Complaint About Blocking Rival Wi-Fi Networks (Recode)…
Street Fight Daily: Millennials Drive Mobile Growth, Catalina Buys Coupon Company
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Millennials Are The Largest Group Of Smartphone Owners, And Adoption Is Still Growing (TechCrunch)… Catalina Acquires Cellfire To Tie Mobile Offers To In-Store Sales (AdExchanger)… Apple iPhone’s Mobile Payments Expected to Include CVS and Walgreens (Recode)…