Openings and New Hires at Facebook, 4INFO and WhitePages
Every two weeks, Search Influence’s Kelly Benish — who knows practically everyone in hyperlocal — covers some of the latest job changes taking place in this dynamic industry. In this week’s edition, moves and new openings at Mobee, Turner Broadcasting, hibu, Angie’s List, Signpost and more…
Street Fight Daily: Delivery Service Raises $44M, Uber Partners With ‘Transformers’
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Investors Pour $44 Million Into Instacart as Google Is Forced to Take Notice (Recode)… Paramount Turns to Uber for ‘Transformers’ Promotion Pick Up (Variety)… In New Jersey, With $2 million From Knight, the Local News Lab Launches to Seek Revenue Models (Nieman Journalism Lab)…
Street Fight Daily: GoDaddy Files for IPO, Amex Partners With Uber
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… GoDaddy Files for IPO (Wall Street Journal)… Uber and Amex Partner on In-App Loyalty Program (Recode)… Head of PayPal to Join Facebook (New York Times)…
Street Fight: Uber Raises $1.2B, Apple Acquires Local Search Engine
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Gets an Uber-Valuation (Wall Street Journal)… Apple Acquires Spotsetter, A Social Search Engine For Places (TechCrunch)… Jim Brady Plans News Org in Philly Called Brother.ly (Poynter)…
Street Fight Daily: Yext Raises $50M, Facebook Courts Small Business
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Yext Raises $50 Million to Build Local-Business Directory (Wall Street Journal)
… Facebook Courts Small Business: ‘We Don’t Want to Take a Ton of Money’ (AdAge)… What Apple’s Fingerprint ID Changes Mean for Its Big Mobile Payments Plans (Recode)…
Facebook’s Ted Zagat: ‘Clicks Don’t Matter’
During a keynote at Street Fight Summit West on Tuesday, Facebook’s Ted Zagat said that there was “zero correlations” between online clicks and offline spending. The long-time president of the reviews company admitted that the social networking giant could do a better job of emphasizing the relationship between digital engagement and reach to its local merchant advertisers…
Street Fight Daily: Foursquare Execs Decamp, Apple Mulls Mobile Payments
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Foursquare’s COO, Biz Dev Head Are Leaving (Recode)…
Apple Discussing iPhone Payments Service With High-profile Retail Brands (9to5Mac)… Ad Tech Companies Create Mobile Ad Exchange to Rival Google, Twitter (AdAge)…
Street Fight Daily: Uber Looks to Driverless Cars, Datalogix Raises $45M
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber CEO: Self-Driving Cars Are the Future, Drivers Are Not (Recode)… Datalogix Raises $45M to Help Advertisers Track Offline Purchases (Adage)… Payments Firm Swipely Raises $20M More As Its Processing Tally Crosses The $2B Mark (TechCrunch)…
Watch Out Yelp and Foursquare — Facebook Starts Flexing Its Local Muscles Again
During a presentation at Internet Week in New York on Thursday, Justin Moore, an engineering manager at Facebook, offered a full-throated pitch for the company’s local data initiatives. Moore, a former Foursquare engineer who joined Facebook in early 2012, says a team in the company’s New York office has spent the past two years turning the 32 billion pieces of location-tagged content, which have been created on the social network, into a sprawling database of places that spans the globe…
Street Fight Daily: Uber Eyes $12B Valuation, Facebook Adds Menus
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Discusses Investment at $12 Billion Valuation (Wall Street Journal)… Facebook Lets Restaurants Post Menus to Their Pages (Mashable)… TripAdvisor Begins Using Its Own Restaurant Reservations Tool In Challenge to OpenTable and Yelp (Skift)…
Street Fight Daily: Uber Seeks $10B Valuation, NextDoor CEO Charged With Felony
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Said to Be in Funding Talks for More Than $10B Value (Bloomberg)… Nextdoor CEO Nirav Tolia Faces Hit-and-Run Charges in San Francisco (Mashable)… Foursquare’s Swarm And The Rise Of The Invisible App (TechCrunch)…
Report: Mobile Will Account for Half of Social Advertising Revenue by 2017
Mobile is poised to account for a majority of spending on social media advertising in the U.S. by 2017, eclipsing spending on desktop a year later, according to report from BIA/Kelsey released this morning. The research firm estimates that spending on social advertising in the U.S. will nearly triple over the next five years, swelling from $5.1 billion last year to $15 billion by 2018. In 2017, the firms expects that marketers will spend $6.7 billion — or half of all social media advertising revenues — on mobile ad formats.
Street Fight Daily: Axciom Adds Offline Data, Facebook’s Foursquare-esque Cards
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Acxiom Acquires LiveRamp to Boost Offline-to-Online Data Capability (AdAge)… Facebook is Testing Foursquare-esque Cards to Tell You More About Where You’ve Checked In (Verge)… Square’s Status? It’s Complicated (Fortune)…
Street Fight Daily: Facebook ‘Moves’ Privacy Policy, Nokia Invests in Connected Car
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… After Facebook Deal, Moves App Changes Privacy Policy (Wall Street Journal)… Nokia Joins Musk to Google in Investing in Intelligent Cars (Bloomberg)… Retailers Look to Merge Offline and Online Shopping Experiences in 2014 (eMarketer)…
Street Fight Daily: PayPal’s Agrawal Departs, Google Expands Shopping Service
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… PayPal’s Strategy Exec: I Quit Before Twitter Tirade (Recode)… Google Shopping Express Comes to NYC, L.A. (USA Today)… Rare Yelp Lawsuit Over Alleged Fake Reviews is Put on Hold to Debate Merits (Ars Technica)…
Street Fight Daily: Facebook’s ‘Audience Network,’ Qualcomm Spins Off Beacon Business
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… With Ad Network, Facebook Targets Rest of Mobile World (AdAge)… Qualcomm Spins Off its Gimbal Bluetooth Beacon Biz Into a Separate Company (GigaOm)… Yext Acquires Software Consulting Firm Citrrus To Build Its Professional Services Team (TechCrunch)…
Street Fight Daily: LivingSocial Slips Further, Consumers Balk on Mobile Wallets
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… LivingSocial Sales Slip Further (Wall Street Journal)… Few Consumers Are Buying Premise of Mobile Wallets (New York Times)… Airbnb Wants to Be a Travel Agent (Wall Street Journal)…
Openings and New Hires at Thinknear, Twitter and Verizon
Every two weeks, Search Influence’s Kelly Benish — who knows practically everyone in hyperlocal — covers some of the latest job changes taking place in this dynamic industry. In this week’s edition, new hires and jobs at Factual, Angie’s List, Local Yokel Media, Facebook, Mediative and hibu.
Facebook’s Path to Dominating Mobile (Local TBD)
Facebook Audience Network will apply Facebook’s audience targeting to third party apps, such as those using Facebook Connect for log-in authentication. The beauty of such an off-site network is that it uses Facebook’s data and positioning to continue milking demand for mobile ads, without killing the cow…