Street Fight Daily: Consumers Crave Transparency from Brands, Retailers Are Figuring It Out

TODAY IN LOCAL & DIGITAL MARKETING… Report: Consumers Seek Transparency From Brands on Social Media… What Do You Know, Retailers Are Figuring It Out… Billy Penn, Denverite, and The Incline Are Going After Members…

Who Should Rate Communities: Experts, the Public — or Both?

One emerging group that might be able to help publishers answers tough questions is the nonprofit group STAR Communities, which “works to evaluate, improve, and certify sustainable communities.” The company helps cities and counties “achieve a healthy environment, a strong economy, and well being for their residents.”

Despite Stumble in Raleigh, Will The Agenda Be Part of ‘New Localism’?

“I’m learning that the success we have in Charlotte isn’t scaleable to other distinct geographies,” said founder Ted Williams. “I’ve become convinced that the key to financial success for an organization like ours is providing a high degree of advertiser customization and customer service. “

Will the New Political Landscape Reinvigorate Local News?

My look at some local coverage of the election offers encouraging clues to how good journalism can have a positive impact on the business models for local news. It also implies that the coming Trump era is very likely to accelerate the industry’s transformation.

Street Fight Daily: Kalanick Calls Self-Driving Tech Race ‘Existential,’ Facebook Ramps Up E-Commerce

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Kalanick Says Uber Has 40 Million Monthly Riders Paying $50/Month, Calls Self-Driving Tech Race ‘Existential’… How Location Data Influences Consumer Buying Decisions… Any Business on Facebook Can Now Sell Goods Right From Its Page…

Street Fight Daily: Inside the Self-Driving Uber Experience, Billy Penn’s Sister Site Launches

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Starts Self-Driving Car Pickups in Pittsburgh: Here’s a Peek Into the Experience… The Incline, Billy Penn’s New Sister Site, Launches in Pittsburgh… Amazon’s Echo Is Finally Being Released in the UK and Germany…

Street Fight Daily: Uber Tried to Buy Lyft, Google Helps Brick-and-Mortar Biz

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Tried to Buy Lyft in 2014 But Negotiations Fell Apart Over Price… Google Helps Brick-and-Mortar Retailers Turn Mobile Scrolling Into In-Person Buying… With Facebook’s Power Growing, Publishers Scramble to Connect Directly with Audiences…

Street Fight Daily: Startups Tackle Local News, Facebook Partners With Undertone Networks

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Yahoo Launches Chatbot-Equipped Mobile Travel Guide… Undertone Partners with Facebook Canvas for Faster Mobile Ads and Better Targeting… Neighborhood Watch: Online Startups Tackle Local News…

Street Fight Daily: Uber Taking Bids for Its Cloud Business, Google Launches Local News Tag

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Launches Local Source Tag to Help You See More Local News… Amazon to Launch a Blue Apron-Like Recipe Delivery Service This Fall… Microsoft, Google, and Amazon Might Be Going to War Over Uber’s Cloud Business…

Street Fight Daily: Facebook and Ticketmaster Partner, On-Demand’s Limitations

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Ticketmaster Will Sell Tickets Directly on Facebook in Coming Weeks (BuzzFeed)… The Looming Limits of On-Demand Delivery (Retail Dive)… Billy Penn Owner Narrows Search for Second City (Politico)…

Street Fight Daily: DoorDash Raises $127 Million, Billy Penn to Expand Its Local News Model

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… DoorDash Raises $127 Million in ‘Down’ Round (Wall Street Journal)… Can the Billy Penn Model for Local News Work Beyond Philadelphia? We’re About to Find Out (Poynter)… Yahoo Ad Revenue to Drop Nearly 14% This Year (eMarketer)…

Street Fight Daily: GrubHub to Rebrand, New Stats Show Importance of Mobile to Physical Shopping

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… GrubHub Q4 Financials Show Growth as Company Plans a Rebranding (Chicago Business Journal)… More Than M-Commerce: Mobile Is Part of 46% of All Shopping Journeys (GeoMarketing)… Internet of Things Is Changing How Media and Entertainment Companies Operate (eMarketer)…

Openings and New Hires at Instagram, Euclid, Button, Billy Penn

Every two weeks, Geoff Michener covers some of the latest job changes taking place in this dynamic industry. This week’s edition includes new jobs for eBay vet Walt Doyle and Twitter’s SVP, and job openings at Netsertive, Foursquare, Factual, and more.

Street Fight Daily: Twitter Will Show Ads to ‘Casual Viewers,’ Location Startup Factual Raises $35M

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Twitter Aims to Show Advertising to Much Wider Audience (New York Times)… Startup Factual Knows Your Commute, and Much More (Wall Street Journal)… Billy Penn and Knight Foundation Want to Build ‘Yelp for Mobile News’ (Poynter)…

Street Fight Daily: Google’s iBeacon Competitor, Wi-Fi Proximity Program Launches

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Launches Eddystone, Its Platform-Agnostic iBeacon Competitor (The Next Web)… This New Wi-Fi Tech Uses Proximity To End Waiting In Long Lines (ReadWrite)… Like Google, Yahoo Wants to Reinvent Search Without the Search Bar (Ad Age)…

Will 2015 Be Breakthrough Year for Community News?

We saw some promising signs of local news sites getting their mojo in 2014. But is it a lasting, growing trend? To get a peek over the horizon, we went to top experts in community news — publishers, editors and others who are involved in producing, analyzing and critiquing it…

Street Fight Daily: Angie’s List Shuffles Brass, Amazon’s One-Hour Delivery

\A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…… Amazon Brings One-Hour Delivery To NYC With Prime Now (TechCrunch)… Angie’s List Shuffles Brass, Names Third Tech Chief In Two Years (Indianapolis Business Journal)… Like Tinder, But For Creative Professionals: How Thumbtack Is Remaking The Gig Economy (Fusion)…

How Jim Brady’s Billy Penn Tailors News to Philly’s Millennials

BillyPennDigital local news pioneer Jim Brady launched mobile-focused Billy Penn in Philadelphia a month ago. Brady, joined by other Billy Penn staffers, talked with Street Fight recently about what the site is doing to stand out in a major metro market that has more than 70 websites covering local news…

VIDEO: Hyperlocal Media 2.0 — Events and Email?

The sale of AOL’s local media network, Patch, earlier this year marked something of an end to a lot of the optimism that once surrounded hyperlocal media. As local media veteran Jim Brady says, the category entered the “huddle for warmth” phase of its lifecycle. But a more optimistic tone has begun to return to the industry…