5 Ways to Use Social Media to Drive More In-Store Sales This Holiday Season
’Tis the season for brick-and-mortar businesses to figure out their digital marketing strategies for the holidays, if they haven’t already. With holiday sales coming up next week, here are some ways that businesses can use social media marketing to get more foot traffic into their stores.
VIDEO: Hyperlocal Media 2.0 — Events and Email?
The sale of AOL’s local media network, Patch, earlier this year marked something of an end to a lot of the optimism that once surrounded hyperlocal media. As local media veteran Jim Brady says, the category entered the “huddle for warmth” phase of its lifecycle. But a more optimistic tone has begun to return to the industry…
