Street Fight Daily: Facebook Likes Events, Square Becomes a Platform

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Is Making It Easier To Find Events You Want To Go To (Mashable)… How Groupon Not So Innocently Planned Its Most Popular Facebook Post Ever (AdWeek)… The Racists Next Door: Why Nextdoor’s Racial Profiling “problem” Isn’t The Company’s Fault — It’s Society’s (Pando)…

Street Fight Daily: DoorDash Raises $20M, Mobile’s Impact on Google

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… DoorDash Raises $40 Million for On-Demand Delivery (Recode)… Mobile Alters Landscape Where Google Operates (WSJ)… Facebook and Twitter Will Take 33% Share of US Digital Display Market by 2017 (eMarketer)

Street Fight Daily: Facebook Messages Businesses, Amazon’s Angie’s List Killer

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Do Facebook Users Really Want To Chat With Businesses? (Fortune)… Amazon’s On-Demand Services Marketplace Launches Monday (TechCrunch)… Google Launches Major Push To Get Local Businesses Online, Improve Data (Search Engine Land)…

5 Tools for Location-Based Audience Profiling

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With location-based audience profiling, marketers have the opportunity to connect online metrics to in-store sales. This allows for smarter media planning and results in a higher ROI on digital campaigns…

Street Fight Daily: Yelp Expands Platform, Waze Sells Ads

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Yelp Hooks Up With Startups To Offer A Larger Selection Of E-Commerce Bookings (TechCrunch)… With Turn-by-Turn Directions, Google’s Waze App Wants to Win Mobile Advertising (AdWeek)… How Big Is Google’s Mobile-Friendly Algorithm? Bigger Than Panda Or Penguin (Search Engine Land)…

Street Fight Daily: Wall Street Defends Yelp, xAd’s Big Hires

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Stop Bullying Yelp, Analysts Say (MarketWatch)… Former Twitter Programmatic Head Gelb, 3 Others Join xAd (MediaPost)… Amazon Can Now Start Testing Out a Drone Delivery System in the US (Quartz)…

Street Fight Daily: Uber Opens API, DoorDash Raises $35M

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Gives Outside Vendors Ability To Request Rides (USA Today)… DoorDash Raises New VC From Kleiner Perkins (Fortune)… Local Marketer LocalVox Buys MarketMeSuite So Social Management Can Become A To-Do List (VentureBeat)…

Facebook SMB Chief: We’re Changing — Small Businesses Need to Change With Us

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In an interview with Street Fight, Jonathan Czaja, the head of small business in North America at Facebook, says that the uproar among small business over the changes stems from a broader shift of the social network as an advertising platform…

Why Email Marketing Is Still Vital for SMBs

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Small business owners often won’t reach out to existing customers in a regular way because they are afraid of “spamming” them. Ironically, however, it doesn’t stop these merchants from advertising and posting the same messages repeatedly on social media…

Street Fight Daily: Pinterest’s $11B Valuation, Google Now Opens Up

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Pinterest Raises $367 Million, Pushing It Past $1 Billion Raised In All (TechCrunch)… An Open Google Now Is About To Make Android Super Smart (Wired)… Google Maps Upends Primary Data Suppliers – YP.CA Is Out (Blumenthal)…

Street Fight Daily: Square Kills Order, Facebook Buys The Find

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…… .Square Kills Square Order, the Food Pickup App That Was Square Wallet 2.0 (Recode)… Facebook Acquires Shopping Search Engine, TheFind (Marketing Land)… Snapchat Launches Local Channel for New Yorkers (AdWeek)…

Street Fight Daily: Facebook’s New Listening Tool, Starbucks Orders Ahead

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technologyWhat Are Facebook Users Talking About? Advertisers Can Now Find Out. (Recode)… Starbucks Expands Mobile Ordering (TechCrunch)… Google Accidentally Reveals Its Own Mobile Events App (TechCrunch)…

Street Fight Daily: Facebook Gaining With Small Biz, Google Tests ‘Local Chat ‘

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…Now With 2 Million Advertisers, Facebook Is Gaining a Foothold With Small Businesses (AdWeek)… Google Search Tests “Chat” Button In Local Business Box (TechCrunch)… GoDaddy Takes Another Step To IPO (USA Today)…

Amazon and Yelp Want a Piece of Online Ordering — Here’s Why There’s Still Hope for Startups

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A wave of consolidation in the food ordering industry has reignited the race to capture a $70 billion sector. But as market leaders go public and other firms barrel in on the industry, is there still room for younger companies to grow? CEO Matt Howard at EatStreet, one of the largest remaining independent ordering firms, thinks so.

For Facebook (And Others), Small Businesses Aren’t the Focus

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Facebook’s decision to throttle organic reach has drawn ire among the small business community, and led some in the technology industry to question its future. The company is making very clear that the consumer is its real focus…

Street Fight Daily: Facebook’s New Product Ads, China’s Yelp Soars

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…Facebook Launches Dynamic Product Ads for Data-Minded Retailers Merchants (AdWeek)… Dianping’s Funding Round Lifts App Above US Peers (Wall Street Journal)… Kellogg’s Sees Location-based Marketing As The New Frontier For Brands (CMO)…

Street Fight Daily: Yelp Buys GrubHub Competitor, Facebook Eyes Craigslist

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…Yelp Acquires Eat24, Bringing the Battle to GrubHub (Street Fight)… Facebook Update Looks a Lot Like Craigslist (Recode)… SMBs Divided On The Effectiveness Of Google My Business (Search Engine Land)…

LBMA Podcast: Samsung’s Mobile Payments, Trippeo CEO

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; Adobe’s Target and Campaign services; Geolocation Privacy and Surveillance Act; Drones for Good; Maponics Communities; Unacast & TCS partner; Merrell moves into virtual reality; American Express + HUSH; Facebook Place Tips; Dallas Mavericks partner with Tixsee + Adarsh Pallian of Trippeo.

Marketers Know Even More About Offline Behavior Than You Think

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An explosion of cloud-connected devices is spawning a new dataset of offline behaviors — what we called local data — that could help local marketers, sellers and economies better compete with the ecommerce industry…

Are You Ready for the ‘Geosocial’ Revolution?

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Anthony Longo is a guest contributor. If you would like to contribute a post to Street Fight, contact us here. When Dan Adams and I decided to build what would become CO Everywhere, we didn’t have a “category” in mind. We didn’t think about a “vertical” we’d fit under. We weren’t in the business of […]