LBMA Podcast: Samsung’s Mobile Payments, Trippeo CEO

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Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association. On the show: Samsung moves into mobile payments; Adobe’s Target and Campaign services; Geolocation Privacy and Surveillance Act; Drones for Good; Maponics Communities; Unacast & TCS partner; Merrell moves into virtual reality; American Express + HUSH; Facebook Place Tips; Dallas Mavericks partner with Tixsee + Adarsh Pallian of Trippeo.

Top stories of the week

1. Samsung to launch M-Pay 8:10
2. Adobe’s new location based marketing platform – Adobe Target & Adobe Campaign 12:10
3. Geolocation Privacy and Surveillance (GPS) Act – USA 15:35
4. Drones For Good project 17:28
5. Maponics launches Communities product 21:30
6. Unacast + TCS partner for post store tracking 22:50
7. Merrell uses Oculus for “Trailscape” experience at Sundance Festival 25:45
8. American Express + HUSH creates “Small Shop” gesture-controlled hub 28:20
9. Facebook to show location-based tips in your news feed 30:55
10. Dallas Mavericks parter with Tixsee for virtual shopping experience 33:45

Guest: Adarsh Pallian of Trippeo 36:45

Big themes
1. Facebook’s location play 43:15