Sense360 Launches Developer Platform to Unlock Mobile Sensor Data

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Since leaving Telenav last fall, hyperlocal veteran Eli Portnoy has been working hard on a new startup called Sense360, which is looking to analyze data from users’ smartphone sensors to give additional context about where they are and what they’re doing. We caught up with Portnoy recently to talk about the platform, which officially opened to developers this morning…

6 Mobile Pre-Ordering Tools for Restaurants

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Using mobile technology, vendors are now helping diners recapture the time they spend waiting for the food they’ve paid for to be brought to their tables, while also improving operational efficiencies for partner restaurants. Here are six examples of apps that use mobile pre-ordering functionality…

Street Fight Daily: Yahoo’s Mobile Relevance, Target’s E-Commerce Future

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Angie’s List Sues Amazon Local (Indianapolis Star) The federal lawsuit alleges that Amazon Local executives and other employees got access to Angie’s List proprietary information by signing up as members of Angie’s and downloading provider profiles, member reviews and other information. The […]

The Conscientious Consumer: A Disruption Opportunity in Local On-Demand

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As innovators sacrifice worker interests on the altar of consumer satisfaction and gain market dominance, here are three growing vulnerabilities they should look out for…

Case Study: Salvage Yard Appeals to Do-It-Yourself-ers with Mobile App

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In addition to social media channels like Facebook and YouTube — where Padilla shares how-to videos and articles that might be helpful to his customers — Victory also upgraded its website to offer instant online quotes and inventory lookup information…

Openings and New Hires at Verve, Uber, Twitter, and Gannett

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Every two weeks, Street Fight covers some of the latest job changes taking place in this dynamic industry. (Plus, scroll down for jobs on offer now.) Latest: Where2GetIt, Street Fight, Gannett, and more..

Street Fight Daily: Facebook’s New Mobile Ad Formats, Instacart Reclassifies Workers

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… The Conscientious Consumer: A Disruption Opportunity in Local On-Demand (Street Fight)… Meet Spot, the Latest Startup Born from an Uber Co-founder’s Incubator (Fortune)… Twitter Just Made a Stronger Case for Retailers to Buy Ads (AdWeek)

A Window Into the Office Culture at Square, From SFO to Tokyo

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A growing company often means thousands of employees in offices around the world. Keeping those employees connected was a priority for Square, the small business software company headed up by Twitter co-founder Jack Dorsey.

5 Cloud POS Alternatives to Windows XP for SMBs

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Cloud-based POS systems are growing in popularity among all businesses, and particularly those in the SMB category. We’ve put together a list of five cloud POS solutions for SMBs that can no longer rely on Windows XP, complete with information about what makes each option unique…

LBMA Podcast: Google’s Location Aware Search, xAd’s ‘Meaning of Local’

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On the show: Thync’s digital drug; Indoor Atlas partners with Aisle411; Marriott and Netflix Travel Brilliantly together; Nomadic Gifts brings back the carrier pigeon; Verve Mobile acquires Fosbury; Facebook gives away beacons…

Street Fight Daily: Google’s Mobile Web Ambitions, Routific Gives Tech to SMBs

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Made A Secret Acquisition To Get You To Stop Using Apps Because It Makes Most Of Its Money From Search (Business Insider)… Routific’s Route Optimization Tools Help Local Businesses Offer On-Demand Delivery (TechCrunch)… Meet the Startup Drawing Maps for Foursquare, Pinterest and Mapquest (Fortune)

Is Yelp’s Slowing Growth a Function of Mobile’s Adolescence?

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The apparent slowdown in Yelp’s growth does not necessarily reflect the value of the company to consumers or advertisers. Instead, it exposes the growing pains of the mobile ecosystem.

Report: Local Merchants Embrace Digital, but Need Plenty of Help

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In the connected local economy, digital techniques will be the primary means of navigation for the customer journey everyone talks about. At the same time, physical-world commerce infrastructure is about to be seriously outdated. The 2015 Local Merchant Report, a survey of 500+ SMBs and VSBs, helps suppliers better understand merchants’ usage of and attitudes toward digital marketing and e-commerce…

Washington Post’s Gazette Community Sites Were Stuck in a Print Past

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I was shocked to hear last week that Jeff Bezos’ Washington Post was closing its Gazette community news sites in suburban Maryland. But if I had been paying closer attention to the fast demographic and lifestyle changes in those suburbs, it might have seemed a little more obvious.

Street Fight Daily: Court Deals a Blow to Uber’s Biz Model, Airbnb Seeks $1 Billion

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… So, About that Uber Ruling (TechCrunch)… Airbnb Is Said to Seek $1 Billion More in Financing (New York Times)… Square’s Restaurant Delivery App Caviar Rolls Out Fastbite Service in New York (Venture Beat)…

Small Biz and Big Tech: How to Connect Local Merchants With Today’s Ad Technology

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You can’t love what you don’t understand and the same holds true at every level of strategy – from local to global. We already know geo-targeted advertising campaigns equal success; it’s only a matter of jumping the hurdle of understanding before local businesses know it too…

#SFSW15 VIDEO: 3 Companies That Are Rethinking Brick-and-Mortar Business

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The web is not a just a place for offline business to wrangle consumers anymore. Increasingly, technology is changing the way we actually build businesses in the real world. Representatives from a trio of companies that are revolutionizing the way their industries do business in the physical marketplace came together at Street Fight Summit West earlier this month to share their success stories.

Street Fight Daily: Snapchat Capitalizes on Local, Uber Nabs Ex-Google Maps Chief

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snapchat Turns Geofilter Digital Stickers Into Revenue Source (LA Times)… Uber’s Ambitions Grow as It Hires Google’s Former Mapping Boss (Skift)… Starbucks Mobile Ordering Expands To 21 More States, Now Live In Over 4,000 Stores (TechCrunch)…

5 Ad Tools for Targeting Consumers Based on Offline Behavior

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Offline behavioral data is becoming easier for businesses to track and manage thanks to a growing number of advertising marketplaces. Here are five examples of tools that brands can use to target consumers based on their offline behaviors or activities…

#SFSW15 VIDEO: Here’s What Google Looks for in a Small Business Channel Partner

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At Street Fight Summit West earlier this month, Google business development executive Jon Sofield broke down the search giant’s strategy for identifying small business technology partners and maximizing the impact of co-op market development funds…