Google’s Plan for Places: Third-Party Data
How does the saying go? “If you can’t beat them, join them”? Google Places’ market share trails that of rival Facebook, and Yelp, so it’s taking the portal approach: add a feed of any of your check-in services, and it’ll link up with ratings data found on Google Places. It hasn’t officially partnered with Foursquare or any other service, but that’s exactly the kind of data likely to be added.
Street Fight Daily: 05.12.11
Murphy USA, a gas station chain with 1,000 locations situated in the parking lots of Walmart and Sam’s Club stores, announced Wednesday that it’s offering $2 off a $20 purchase of gas with a Foursquare checkin. (Mashable)…
Gannett Co. is in the process of launching dozens of hyperlocal Web sites in 10 different markets, in a bold and risky initiative. DataSphere handles ad sales for Gannett’s hyperlocal sites, which are viewed as a growth medium because they provide smaller local businesses with an affordable, highly targeted ad platform. (NetNewsCheck)…
Yelp’s international sites have been growing like crazy, with non-U.S. traffic doubling in the past year….
Street Fight Daily: 04.05.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups.…
Living Social says it expects $1 billion in revenue this year. The company has also quietly raised $400 million in funding to catch up with Groupon. (Business Insider)…
Back in June of 2009, then-new CEO Tim Armstrong made two acquisitions to move AOL into the local space: Patch and Going. While the verdict is still very much out on Patch, it’s clear that AOL is at least committed to it. Going? Not so much. (TechCrunch)…
Can the Groupon model save newspapers? Earl Wilkinson notes that the company is the number one search term on his newspaper association site, and gives a rundown of the stats. (INMA)…
Geobrowsing for Friends, Food and Fun
Bringing it all together in a nicely organized fashion is clearly what many people want in a service that takes all things local into account – especially on the small screen. Lots have tried; a few are doing a nice job. Newcomer Geomium might just fall in with the “few”. Relying on data from Eventful, […]
Can Yelp Save Itself from Its Users?