Street Fight Daily: Ford Integrates Offers, Web Readership Booming

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.Daily Deals Are Coming to Your Car (Wired)… Why Starbucks is betting on Square (GigaOm)… Two Years After the Tipping Point, Papers’ Web Readership is Booming (Paid Content)…

Street Fight Daily: Starbucks Meet Square, Craigslist Holes Up

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.Starbucks and Square to Team Up (NYT)… Craigslist Cuts Off Its Search Engine to Spite Its Face (GigaOm)… Why Apple Should Buy Foursquare (TechCrunch)…

PODCAST: This Week in Location-Based Marketing — Razorfish, Square

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In this week’s episode, hosts Rob Woodbridge and Asif Khan discuss whether consumers will buy toothpaste from a mobile ad; JCPenney’s bold cash register bet; and whether Square is actually worth $3.5 billion. Plus special guests Dave Fleet of Edelman and John McCauley from Maple Leaf Sports and Entertainment…

Street Fight Daily: Foursquare Monetization, Square Valuation

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.Foursquare Rolls Out Its First Big Money-Making Feature: ‘Promoted Updates’ (TechCrunch)… Square Expects New Financing and a Loftier Value (NYT)… Craigslist Sues Apartment Search Site PadMapper Over Listings (GigaOm)…

Why Square Is Succeeding in the Hyperlocal Payments Space

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Square’s biggest advantage is its founder, Jack Dorsey. Not because Dorsey’s a genius — he is that, too — but because he’s (understandably) a media darling. For a company that needs visibility, there’s nothing better than having a leader magazines want to profile…

Street Fight Daily: More Recommendations, Square Cloned

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A roundup of today’s big stories in hyperlocal content, commerce, and technology. Former Microsoft Dealmaker Fritz Lanman Launches Livestar Recommendations App (All Things D)… Rocket Swipes ‘Double Digit Millions’ for Square Clone (GigaOm)… Daily Deal Dashboard Redeem & Get Launches Redepmtion Management Tool for Marketers (The Next Web)… Apps That Present Highlights of the World in Front of You (NYT)

Street Fight Daily: Square Loyalty, LocalResponse Nears Profit

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A roundup of today’s big stories in hyperlocal content, commerce, and technology...

Square Gets Into the Loyalty Game with Digital Punch Cards (GigaOm)…

LocalResponse: Our Ad Network Has 7 Billion Impressions Per Month And Is Almost Profitable (TechCrunch)…

On The Heels Of Its Funding, Yext Gets A New Interface And Review Monitoring (TechCrunch)…

Local Payments for Local Merchants

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Mobile payments platforms are quickly emerging as a viable solution for small businesses seeking to conduct transactions without paying the high fees typically associated with a traditional merchant terminal…

6 POS Systems With Loyalty Program Integration

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With an increasing number of cloud-based point-of-sale systems now offering their own loyalty tools — and some offering integration with existing rewards programs — merchants have fewer and fewer reasons to pay for separate software systems when managing their small to mid-size businesses. Here are six point-of-sale systems that merchants can use to market their businesses and encourage repeat visits…

Street Fight Daily: Facebook Mobile Ads, Leaky LinkedIn

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Facebook Would Like to Sell You a Mobile Ad (All Things D)

LinkedIn’s Leaky Mobile App Has Access to Your Meeting Notes (NYT/Bits Blog)

Foursquare’s Luedorf Says Users Still in Focus, Over Revenue (Street Fight)

Jack Dorsey Backs Away from Twitter (SAI)

Groupon’s Evolution Is Hurting Facebook (But Helping Google) (Forbes)

Launch of Airtime Hobbled by Glitches (WSJ)

Street Fight Daily: Apple vs. Google, Intuit vs. Square

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A roundup of today’s big stories in hyperlocal content, commerce, and technology...

Apple and Google Expand Their Battle to Mobile Maps (WSJ)…

Intuit Merges Its Square Competitor GoPayment With QuickBooks Point Of Sale
(TechCrunch)…
Why London’s Police Just Set a Horrifying Precedent on Mobile Privacy (ReadWriteWeb)…

Street Fight Daily: Google and Groupon, AOL and Starboard

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A roundup of today’s big stories in hyperlocal content, commerce, and technology...

Why Groupon Really Turned Down Google’s $6 Billion Offer (SAI)…

I.S.S. Backs Patch-Critical Shareholders for AOL Board (New York Times/Dealbook)…

Why Square’s Handcrafted Approach to Payments Can Win (GigaOm)…

Case Study: The Benefits of Running a POS System in the Cloud

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When David Steingard began researching point-of-sale systems to use at Laughing Man, the New York City coffee shop he founded with the actor Hugh Jackman in 2011, he was surprised at how expensive checkout terminals had become. Rather than paying $15,000 to $30,000 for a traditional POS system, Steingard opted to go with ShopKeep, a mobile system that runs on the iPad…

Will Mobile Payment Companies Expand Into SMB Marketing?

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Transaction processing will become only a moderately profitable business. Where the big POS guys will make money is in value-added marketing services. Square has already started to add in loyalty programs. It’s only a matter of time before digital loyalty card startups start to tap into the POS APIs to enable tight integration between their loyalty efforts and the POS vendors…

Street Fight Daily: LivingSocial Top-line Up, Journatic CEO Defends

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A roundup of today’s big stories in hyperlocal content, commerce, and technology...

LivingSocial Top-line Accelerates, Up 15% in Q1 (Yipit Blog)…

Should Apple Buy Both Square and Foursquare? (GigaOm)…

A Hyperlocal News Manifesto (BoingBoing)…

PODCAST: This Week in Location-Based Marketing — Banjo, Ditto

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In this week’s episode, hosts Rob Woodbridge and Asif Khan discuss: Banjo’s one million users, Mastercard’s daily deals service, Ditto acquired by Groupon, and Square’s insane valuation. Plus a special appearance by Jyri Engestrom of Ditto…

6 Mobile Payments Platforms for Merchants

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Only 4% of merchants currently accept mobile payments, according to a study by Javelin Strategy & Research, however 20% say they intend to adopt this technology within the next 12 months. Given that mobile payments are still in their infancy, and the landscape is still wide open, several players are vying for market dominance. It’s hard to say yet whether one will be a clear winner, or, as with cell phones and credit cards themselves, there will be a handful of leading options.

Street Fight Daily: 03.05.12

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Yelp is worth $1.5 billion… Now what? (GigaOm)…

How Newspapers Are Faring Trying to Build Digital Revenue (Pew Research)…

Square’s Register and the Return of the Mom-and-Pop Shop (GigaOm)…

How Non-Profits Are Using LBS to Promote Awareness — And Spur Donations

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Although location-based services are most often used in marketing campaigns designed to drive profits, they are also becoming quite important in the non-profit realm as well. Charitable organizations have begun introducing LBS related to their cause, promoting awareness while providing useful information

Tap, Tap: Is the NFC Tipping Point Finally Here?

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This new technology creates a connection between consumer and retailer like never before. It also creates a world of possibilities for location-based marketing. The use of NFC also benefits retailers by allowing them to analyze consumer patterns more easily, connect with them, and learn what keeps them coming back…