SnapChat | Street Fight - Part 3

Street Fight Daily: Facebook Faces a Slide in Young Users, Tech Giants Invest in TV Advertising

Joseph Zappa

Street Fight Daily: Facebook Faces a Slide in Young Users, Tech Giants Invest in TV Advertising

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… How Instagram and Snapchat Are Benefiting from Facebook’s Loss of Young Users… Why Tech Giants Are Spending Big on TV Ads.. Google as the New Home Page — A Tactical Guide…

Street Fight Daily: Facebook Explores Offline-to-Online, Foursquare Partners with InfoScout

Joseph Zappa

Street Fight Daily: Facebook Explores Offline-to-Online, Foursquare Partners with InfoScout

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Can Brands Create Facebook Custom Audiences Based On Brick-and-Mortar Visits?… Foursquare Partners with InfoScout to Offer Fuller Picture of Customer Journey… Postmates Relies on Streaming Data to Deliver Positive Experiences on Demand…

Street Fight Daily: Marketers Take Note as Snap’s Q2 Disappoints, Uber Infighting Escalates

Joseph Zappa

Street Fight Daily: Marketers Take Note as Snap’s Q2 Disappoints, Uber Infighting Escalates

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snap Falls 17% as Revenue and Daily User Growth Disappoint… Benchmark Is Suing Kalanick and Uber Over Board Control… Facebook Courts Video Makers for ‘Watch’ Tab with Financial Incentives…

Street Fight Daily: Yelp Sells Eat24 to GrubHub, Brands Rankled by Amazon’s Third-Party Selling

Joseph Zappa

Street Fight Daily: Yelp Sells Eat24 to GrubHub, Brands Rankled by Amazon’s Third-Party Selling

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Yelp Is Selling Eat24 to GrubHub for $287.5M, and the Stock is Skyrocketing… Brands Bristle at Third-Party Selling on Amazon But Can’t Do Much to Stop It… Is Facebook’s Mobile Attribution Model Fair?…

Street Fight Daily: Instagram Steals Snap’s Business, Google Wades Further into Local

Joseph Zappa

Street Fight Daily: Instagram Steals Snap’s Business, Google Wades Further into Local

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Publishers Are Switching Affections from Snapchat to Instagram… Google Expands Reserve with Google, Adding Salon and Spa Bookings… Moz Founder Rand Fishkin to Step Away from Day-to-Day Operations, Will Remain Chairman…

Street Fight Daily: Brands Navigate Snapchat, Amazon Tightens Grip on the Smart-Home Future

Joseph Zappa

Street Fight Daily: Brands Navigate Snapchat, Amazon Tightens Grip on the Smart-Home Future

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… How Brands Get Around Low Discoverability on Snapchat… This Year’s Prime Day Echo Sales Could Mark a Tipping Point for Amazon’s Product… Uber Offers a Thankless Job, and The Applications Roll In…

Street Fight Daily: Facebook Video Marketing Woes, Google Stops Reading Email for Ad Targeting

Joseph Zappa

Street Fight Daily: Facebook Video Marketing Woes, Google Stops Reading Email for Ad Targeting

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Video Ads Are All the Rage, But Viewability Rates Are as Low as 20%, Agencies Say… Google Plans to Stop Scanning Users’ Emails for Ad Targeting… Snapchat’s Newest Feature Is Also Its Biggest Privacy Threat…

Street Fight Daily: Verizon’s Path to Disrupting the Duopoly, Twitter Data’s Potential

Joseph Zappa

Street Fight Daily: Verizon’s Path to Disrupting the Duopoly, Twitter Data’s Potential

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Verizon to Face Challenges Integrating Yahoo and AOL Before It Challenges Google and Facebook… MoPub Is Testing Ways to Do More with Twitter Data… Modern Marketing Means Mobile Messaging…

Street Fight Daily: Apple Innovates on Marketing AI, Facebook Makes a Case Against TV Ads

Joseph Zappa

Street Fight Daily: Apple Innovates on Marketing AI, Facebook Makes a Case Against TV Ads

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Apple Accelerates AI for Marketers… Facebook Says Users Turn to the Platform During Commercial Breaks When Watching TV… Snapchat versus Instagram: What Marketers Need to Know…

Street Fight Daily: Facebook Boosts Brick-and-Mortar, Native Google Assistant Integration Coming to Autos

Joseph Zappa

Street Fight Daily: Facebook Boosts Brick-and-Mortar, Native Google Assistant Integration Coming to Autos

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Rolls Out a New “Order Food” Option in its Main Navigation… Google Will Integrate Assistant Directly into Next-Gen Cars… Pittsburgh Welcomed Uber’s Driverless Car Experiment. Not Anymore…

Street Fight Daily: Can Walmart Compete with Amazon?, Uber Slapped with Federal Inquiry

Joseph Zappa

Street Fight Daily: Can Walmart Compete with Amazon?, Uber Slapped with Federal Inquiry

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Can Walmart’s Expensive New E-Commerce Operation Compete with Amazon?… Uber Faces Federal Inquiry Over Use of Greyball Tool to Avoid Authorities… Mark Zuckerberg Is Still in No Hurry to Monetize Facebook Messenger…