NextDoor | Street Fight

Street Fight Daily: Facebook Removes Over 5,000 Ad Targeting Options, Sprinklr Partners with Nextdoor

Joseph Zappa

Street Fight Daily: Facebook Removes Over 5,000 Ad Targeting Options, Sprinklr Partners with Nextdoor

TODAY IN LOCAL & DIGITAL MARKETING… Facebook to Cut Over 5,000 Ad Targeting Options, But Buyers Envision Workarounds… Sprinklr Partners with Nextdoor to Power Hyperlocal Social Campaigns… How Brands Can Use AI to Boost Their Email Marketing Strategies…

Street Fight Daily: Attribution Remains Top Challenge for Brands, Nextdoor Partners with HouseCanary

Joseph Zappa

Street Fight Daily: Attribution Remains Top Challenge for Brands, Nextdoor Partners with HouseCanary

PARTNERSHIPS, ACQUISITION, AND PERSISTENT INDUSTRY PROBLEMS… Proving Local Attribution and ROI Remains a Top Challenge for Multi-Location Brands… Nextdoor Partners With HouseCanary, Adding Real Estate Functionality to its Social Network… Salesforce Will Acquire Data Integrator Datorama for a Reported $800M…

Heard on the Street Episode 7: Defying the Hyperlocal Graveyard, with NextDoor

Mike Boland

Heard on the Street Episode 7: Defying the Hyperlocal Graveyard, with NextDoor

One of the imperatives for fledgling sites with hyperlocal aspirations that NextDoor co-founder and chief architect Prakash Janakiraman points to is dedicated focus on neighbor-to-neighbor communications and engagement. Though not as big or culturally embedded as Facebook, Instagram, and Twitter, NextDoor is exclusively devoted to local community interaction.

#SFSW18: How Nextdoor Is Building a Business Around Neighbors

Joseph Zappa

#SFSW18: How Nextdoor Is Building a Business Around Neighbors

Nextdoor is an app exclusively devoted to the local communities that keep the lights on for small businesses.  Prakash Janakiraman, co-founder and chief architect of Nextdoor, joined Mike Boland, Street Fight’s analyst in residence, at Street Fight Summit West in Los Angeles Wednesday afternoon to discuss Nextdoor’s growth into a billion-dollar local business.

Street Fight Daily: WaPo Partners with Nextdoor to Cover Local, Restaurants Build Around Instagram

Joseph Zappa

Street Fight Daily: WaPo Partners with Nextdoor to Cover Local, Restaurants Build Around Instagram

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… The Washington Post Partners with Nextdoor to Boost Local News Coverage… Restaurateurs Are Designing Their Establishments with Instagram in Mind… Brands Eye New Ways to Foster Innovation with Agencies..

Street Fight Daily: Inside the Self-Driving Uber Experience, Billy Penn’s Sister Site Launches

Joseph Zappa

Street Fight Daily: Inside the Self-Driving Uber Experience, Billy Penn’s Sister Site Launches

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Starts Self-Driving Car Pickups in Pittsburgh: Here’s a Peek Into the Experience… The Incline, Billy Penn’s New Sister Site, Launches in Pittsburgh… Amazon’s Echo Is Finally Being Released in the UK and Germany…

Street Fight Daily: Uber Gets Merchants to Pay for Rides, Shopify Teams Up with Postmates

The Editors

Street Fight Daily: Uber Gets Merchants to Pay for Rides, Shopify Teams Up with Postmates

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Offers Gets Merchants to Pay for Rides… More Than 21,000 Businesses Can Now Add Same-Day Delivery Through Postmates… Vacation Rental Startups Attract $100 Million in Funding So Far This Year…

Street Fight Daily: Google Fresh Expands to Grocery Delivery, Nextdoor Arrives in Europe

The Editors

Street Fight Daily: Google Fresh Expands to Grocery Delivery, Nextdoor Arrives in Europe

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Launches Grocery Delivery Service in San Francisco and Los Angeles (TechCrunch)… Nextdoor Launches in Europe (The Next Web)… Report: Apps Convert Better for Retailers than Mobile Web or Desktop (Marketing Land)…

Street Fight Daily: Nextdoor Going International, Uber Wants to Help Book Travel

The Editors

Street Fight Daily: Nextdoor Going International, Uber Wants to Help Book Travel

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Nextdoor, the $1.1B Social Network for Neighbors, Is Finally Expanding Overseas (Business Insider)… Uber Is Thinking of Getting Into the Travel Business (Business Insider)… In Silicon Valley Now, It’s Almost Always Winner Takes All (New Yorker)…

Street Fight Daily: Uber’s $62B Valuation, Nextdoor’s New On-Demand ‘Casual Labor Exchange’

The Editors

Street Fight Daily: Uber’s $62B Valuation, Nextdoor’s New On-Demand ‘Casual Labor Exchange’

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Valuation Put at $62.5 Billion After New Investment Round (New York Times)… Nextdoor Is the Lastest Company to Enter On-Demand Services (BuzzFeed)… Why a Remote Work Policy Is Worth Considering (Street Fight)…

Street Fight Daily: Social Networks Struggle with Ecommerce, Nextdoor’s ‘Neighborhood Favorites’

The Editors

Street Fight Daily: Social Networks Struggle with Ecommerce, Nextdoor’s ‘Neighborhood Favorites’

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Social Networks Face Obstacles in Road to Ecommerce Domination (Gigaom)… Nextdoor’s ‘Neighborhood Favorites’ Gets Closer to a Business Model (Local Onliner)… Millennials’ Growing Distrust of Plastic Cards Paves Way for Digital Payments (Marketing Land)…