Case Study: Deals Earns Restaurant 30% Repeat Business and $120,000
In Winnetka, Illinois, chef Michael Lachowicz has strong opinions on what it takes to run successful daily deal promotions. Lachowicz has run six Groupon deals at his establishment, Restaurant Michael, resulting in more than 5,000 coupons sold and $120,000 in revenue generated in the last two years. He estimates that 30% of coupon buyers have returned after their vouchers were redeemed, and says he’s negotiated a deal with Groupon to get 90% of his payouts just two days after his deals end.
Street Fight Daily: 12.15.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups.…
EBay’s PayPal Counts on Its 103 Million Users to Target Groupon (Bloomberg BusinessWeek)…
Examiner.com Will Provide Content For CBS Local Digital Media (PaidContent)…
NBC Maps the 2012 Election Campaign Trail With Foursquare (Mashable)…
Street Fight Daily: 12.12.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
AOL’s Patch Gets a Little Less Hyperlocal (Ad Age)…
The Gowalla-Facebook Deal Didn’t ‘Screw Over’ Gowalla’s Investors (Business Insider)…
How Can Local Businesses Structure More Effective Daily Deals? (TechCrunch)…
Street Fight Daily: 12.09.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
Groupon in Talks to Acquire Clever Sense, the Startup Behind ‘Alfred’ (TechCrunch)…
Google Isn’t Done With Location, Launches Schemer in Private Beta (The Next Web)…
LevelUp Releases HTML5 Web App To Make Its Payments Solution Ubiquitous (ReadWriteWeb)…
Street Fight Daily: 12.02.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
Zaarly App Aims to Deliver Customers to Small Businesses (Mashable)…
Groupon’s Exaggerated Deals Will Be Probed By UK Government (PaidContent)…
Mobile Commerce To Hit $6.7B In 2011 (MediaPost)…
Street Fight Daily: 12.01.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups... New Foursquare Button Lets You Collect and Use Reviews Later (Mashable)…
As Stock Tumbles, Groupon Q4 Off to a Stellar Start (Yipit Blog)…
Zaarly, TaskRabbit and the Rise of the Convenience Economy (BetaBeat)…
Street Fight Daily: 11.30.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
Yelp’s IPO May End Up Yelping (CNN/Money)…
The Big Merchant Survey (Daily Deal Media)…
On Zaarly, You Can (Usually) Get What You Want (Entrepreneur)…
Street Fight Daily: 11.29.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups.…
LocalVox Launches Full-Service Marketing Solution To Help Local Merchants Target Their Customers (TechCrunch)…
Groupon Stock Now Half Off (AllThingsD)…
How Groupon and Livingsocial Impact Businesses and Users (Washingtonian)…
Street Fight Daily: 11.28.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
SCVNGR is Building Local Mobile Payments Groundswell With LevelUp (ReadWriteWeb)…
Study: 56% of People Still Dig Daily Deals (ReadWriteWeb)…
LocalUncle Says ‘Screw Google’ — Ask Humans Instead (TheNextWeb)…
Street Fight Daily: 11.23.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups.…
Gilt Groupe Is Talking IPO (GigaOm)…
Fondu Is Foursquare For Foodies (TechCrunch)…
Location-Based Revenues in Europe Will Double by 2016 (GoMo News)…
Street Fight Daily: 11.22.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups... 102,000 Cupcakes! Small Bakery Burned by Groupon (MSNBC)…
Knight-Backed Local News Site ‘Brooklyn Bureau’ Launches (PaidContent)…
Google backtracks a bit on charging for its Maps API (Nieman Lab)…
Street Fight Daily: 11.17.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
Daily-Deal Sites Stand to Get $100 Million in Holiday Sales (Bloomberg)…
How Apple’s Siri Could Destroy Local SEO (Entrepreneur)…
Street Fight Daily: 11.16.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
Foursquare’s Website Just Got a Lot More Useful (ReadWriteWeb)…
Despite Groupon’s Big IPO Pop, Most Flippers Lost Money (Business Insider)…
Street Fight Daily: 11.11.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
Forget Check-In, New App Lets You Arrive (Mashable)
Arrived, which launched on Thursday, automatically checks you into locations based on your phone’s GPS data and tells friends that you’re there. The idea is to automatically notify friends when you’re in a place where it might make sense to connect in person…
Groupon’s Getting Personal … Announcing Deal Types and Places (Groupon Blog)
“With Deal Types and Places, we personalize the Groupon experience by making it easier than ever to discover the best deals (Types) in the spots you want them (Places), every day of the week. And for businesses, we’re helping you reach shoppers who are most likely to become lifelong customers.”
Street Fight Daily: 11.10.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
News Futurists DNAinfo Expanding to NYC’s Outer Boroughs and Chicago (New York Observer)
DNAinfo, a neighborhood-centric Manhattan news start-up, will expand to all five boroughs in early 2012. After rolling across New York City, the company will begin national expansion, starting in Chicago and hiring about 30 reporters total…
Rumor: LivingSocial & Groupon Looking to Acquire SCVNGR (BostInnovation)
Gregory Gomer: For the past few weeks, we have heard rumblings that both LivingSocial and Groupon are interested in acquiring SCVNGR, and that the options are currently being evaluated by SCVNGR’s top level execs and board of directors…
Street Fight Daily: 11.09.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
Yelp Hires Goldman and Citigroup to Lead I.P.O. (NYT/Dealbook)
Yelp, the online reviews site for local businesses, has hired Goldman Sachs and Citigroup to lead its initial public offering of stock, which is expected to value the company at $1.5 billion to $2 billion…
CrowdMob Builds a Tapjoy+Groupon for Distributing Local Deals (GigaOm)
The company offers merchants and retailers a way to distribute their local deals through third-party apps, incentivizing mobile users to buy a deal in exchange for virtual currency or goods…
History’s 3 Hints for the Future of Daily Deals
The CEO of Tippr thinks Groupon’s success will legitimize the daily industry, encourage other players to stay in the game, and open an opportunity for a top deal commerce technology provider to take the market lead…