Street Fight Daily: 11.17.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups.
Daily-Deal Sites Stand to Get $100 Million in Holiday Sales (Bloomberg)
U.S. consumers will spend $80 million to $100 million on daily-deal gifts between Thanksgiving and Christmas, estimates Yipit. The amount is up from $15 million to $20 million during the same period a year ago.
How Apple’s Siri Could Destroy Local SEO (Entrepreneur)
A.J. Kumar: The real impact of Siri isn’t just that she acts like a personal assistant. The potentially huge ramifications for local SEO come from the depth of information Siri is able to access and the range of actions she can perform.
Which Daily Deal Site Are You? (TechCrunch)
Recognizing that the deals space has become chaotic, “almost to a point of annoyance”, The Dealmix is trying to bring a bit of organization and simplicity to the wild and woolly deal market. The team put together this infographic which seeks to answer the question, “what daily deals site are you?”
The Solution to Check-in Fatigue: Check Out (CNET)
Rafe Needleman: What we need as a roll-up app, a meta-check-in service that will let users post an update on one service for check-in to several. That’s harder than it sounds, though. The emotional content of each service is quite different, so a one-post-fits-all model will make for some awkward updates.
ShopSavvy Brings Instant Scan and Buy to Mobile Shoppers (GigaOm)
Mobile shopping tools like RedLaser and ShopSavvy have been a huge help in letting users compare prices through barcode scanning and decide if the product they’re seeing in store can be found for cheaper nearby or online. Now, those apps are letting people not only find better deals but immediately take advantage of those deals right through the apps.
Next Generation Travel Apps Need Location-Based Content (Programmable Web)
Stephen Joyce: If we want and expect small businesses to add location data, then we have to make it easy for them to do so. Education can only go so far, making the geolocation process part of the user experience means ensuring that businesses don’t have to think about adding location data, they will just do it.
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