A roundup of today’s big stories in hyperlocal media, technology, advertising and startups.
Yelp’s IPO May End Up Yelping (CNN/Money)
Kevin Kelleher: In some ways, Yelp seems quite different from Groupon. Its IPO has received a moderate amount of coverage, while Groupon’s was the subject of a passionate debate for months. Groupon feels like an eBay-like trend waiting to peter out. Yelp is more of a steady resource that could last for many years.
The Big Merchant Survey (Daily Deal Media)
Stephanie Taylor: I contacted over 40 merchants who ran daily deals with three companies in July of 2011 to ask them about their experience with the companies and opinions on the industry in general. Many were hesitant to speak, but those who did, had a lot to say.
On Zaarly, You Can (Usually) Get What You Want (Entrepreneur)
Collaborative commerce is seriously hot stuff in startup circles. For proof, we need merely to turn to Zaarly, a San Francisco startup that went from zero to launch in three months, rallying high-profile investors and scoring bucketloads of press for its rocket-like trajectory.
Location: The Key to Context and the Customer Experience (Connected Planet)
The mobile locations based services (LBS) market in North America is forecast to grow from $620 million in 2010 to $710 million in 2016. This is partly driven by a larger installed base of GPS-enabled handsets and smartphones than elsewhere, according to research house Berg Insight.
The Future for Non-Profit News: Build a Community of Members, Donors (PBS/MediaShift)
Rich Gordon: Two organizations that have made significant progress toward financial sustainability are MinnPost and the St. Louis Beacon. These sites have differentiated themselves from other non-profit startups by focusing from the beginning on building a diverse set of revenue streams.
Online Revenue for Radio to Rise 15% (NetNewsCheck)
BIA/Kelsey has revised its radio industry online revenue estimate for 2012, now expecting it to rise 15.1%. The research company is predicting the industry will end 2011 with $479 million in digital/online revenue and finish 2012 at $551 million.