SFD: Reviews Impact Business, Groupon Execs Back Competitor
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… How Online Reviews are Crucial to a Restaurant’s Takings (The Guardian)… Awkward Belly Dance for Groupon (Wall Street Journal)… Patch Losses Communications Direct Janine Iamunno (Romenesko)…
SFD: Groupon’s New App, Amazon Snubs Google Maps
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Groupon’s New App Hints At A Change In Course (Fast Company)… Amazon Teams with Nokia, Snubs Google for Maps (Reuters)… Facebook to Allow Targeting by Telephone Number? (Screenwerk)…
Street Fight Daily: Yelp Bulls Get Bearish, Google Wants More Wallet
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Yelp Traders Brace for Lockup Expiration; ‘Better to Be Safe Than Sorry’ (Wall Street Journal)… Google Wallet Aspires To Hold All Your Cards and Tickets (GigaOm)… How The Web ‘Check In’ Is Growing Up (Forbes)…
Street Fight Daily: Mobile Companies Ally, Should Yahoo Buy Foursquare?
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Nokia, Samsung, Sony Mobile and Others Form In-Location Alliance, Seek to Boost Indoor Positioning Technologies (TheNextWeb)… Will Foursquare Be Marissa Mayer’s First Big Acquisition At Yahoo? (Marketing Land)… Groupon’s New Operations Czar Grasps Shaky Helm (Chicago Tribune)…
As Social Media Hype Wanes, Appeal of Hyperlocal Remains
While social media is here to stay, the market shares a lot more with the online advertising segment than, say, the SaaS subscription business. Social media is only as sticky as its user base and only as attractive as it is fresh. I am sure that there are real benefits to tapping a social graph for sales. But I am becoming more sure that those benefits are incremental and evolutionary, rather than a step change…
Street Fight Daily: PayPal Partners with Discover, Gannett Gets Social
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… PayPal Trumps Square’s Deal With Starbucks by Partnering With Discover (All Things D)… Gannett Has Bought Social Media Ad Company BLiNQ (TechCrunch)… Groupon’s Risk of Traveling Salesmen (Wall Street Journal)…
Street Fight Daily: Trulia Files for IPO, Groupon Investors Exit
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Trulia Files to Go Public (New York Times)… Groupon Investors Give Up (Wall Street Journal)… Layoffs At Plum District Point To Changes In Hyperlocal Deals Market (TechCrunch)…
Street Fight Daily: Retailers Get Into Mobile Payments, Holovaty Out at EveryBlock
A roundup of today’s big stories in hyperlocal content, commerce, and technology... Target, Walmart and Co.: Why Leave Mobile Payments to Others? (GigaOm)… Did Yelp and TripAdvisor Push Google to Compete? (New York Times/Bits)… Founder Adrian Holovaty Leaving EveryBlock After 5 Years (Holovaty.com)…
Street Fight Daily: Groupon Misses Estimates, Google Buys Frommer’s
A roundup of today’s big stories in hyperlocal content, commerce, and technology... Google-Frommer’s Deal Shows That Travel and Local Are Two Sides of Same Coin (GigaOm)… Groupon Sales Miss Estimates as Online Deal Demand Dims (Bloomberg Businessweek)… Is Google Eying a Same-Day Delivery Service? (Business Insider)…
Street Fight Daily: Groupon Staff Strained, Foursquare ‘Nearby Friends’ Back
A roundup of today’s big stories in hyperlocal content, commerce, and technology... Groupon Staff Feel the Heat (Wall Street Journal)… ‘Nearby Friends’ Feature Returns to Foursquare (PC Mag)… St. Paul Daily Puts Engagement On Wheels (NetNewsCheck)…
Street Fight Daily: Gilt City Names New Head, Facebook Courts SMBs
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Sarah Chubb, Former President Of Conde Nast Digital, Is Now President Of Gilt City (SAI)… Facebook Courts Small Business Dollars With Easy Social Ad Campaign Creation (TechCrunch)… Reid Hoffman: Groupon Made Multiple Missteps While Going Public (PandoDaily)…
Street Fight Daily: Ford Integrates Offers, Web Readership Booming
A roundup of today’s big stories in hyperlocal content, commerce, and technology.…Daily Deals Are Coming to Your Car (Wired)… Why Starbucks is betting on Square (GigaOm)… Two Years After the Tipping Point, Papers’ Web Readership is Booming (Paid Content)…
Street Fight Daily: Local Ad Rev Projections Lowered, Nokia Gets Groupon Deals
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Execs Scale Back Local Ad Rev Projections (NetNewsCheck)… Nokia Maps Update Brings Groupon Deals, Advanced Route Planning (All Things D)… 3 Reasons Intent-Based Ads Are The Next Big Thing (CMO)…
Street Fight Daily: Urbanspoon Launches ‘Guides,’ Groupon Defends
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Urbanspoon Launches Dining Recommendations from Both Users and Celebrity Chefs (Pando Daily)… Groupon Fires Back at Shuttered Waffle Business (ABC News)… Post Paywall, Greenville’s Media Scene Shifts (NetNewsCheck)…
Street Fight Daily: Foursquare Monetization, Square Valuation
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Foursquare Rolls Out Its First Big Money-Making Feature: ‘Promoted Updates’ (TechCrunch)… Square Expects New Financing and a Loftier Value (NYT)… Craigslist Sues Apartment Search Site PadMapper Over Listings (GigaOm)…
With Offbeat Features, Hyperlocals Can Spark Better Engagement
Maybe hyperlocal news sites should take a look at the old Life magazine formula, and see how they could adapt it to their news mix. I’m not saying that local sites should start running pinups. But a steady diet of stories about school budget hearings and local festivals aren’t enough. Why not spice up the homepage with more local feature content — especially stories that have strong visuals…