Street Fight Daily: NYC Digital Toolkit for SMBs, Groupon Senior Exec Out
A roundup of today’s big stories in hyperlocal content, commerce, and technology.
New York City Launches Digital Toolkit for Small Businesses (Mashable)
New York City Mayor Michael Bloomberg on Thursday announced the city’s first Digital Toolkit for small businesses, a new education program aimed at helping the small businesses of New York City develop their online presence and social media strategies. The program will be administered by the city’s Small Business Services department at their local education centers throughout the five boroughs.
Groupon Senior Sales Executive Leaving (Reuters)
Groupon’s Lee Brown, who oversees the daily deal company’s national sales, has decided to leave, following other senior executives who left the company this year, according to an internal memo. Brown, who was senior vice president of national sales, will be replaced by Raj Ruparell, the memo from Groupon’s operations chief Kal Raman said.
Mobile Traffic Tops Desktop for Major Deals Sites (MediaPost)
Whether the once high-flying daily deal rebounds, it’s clear that mobile will play an increasingly central role in its fortunes. Mobile traffic for both Groupon and LivingSocial now exceeds that on the desktop, according to an analysis by comScore.
Deal Management Platform DealsGoRound Becomes MyCabbage, Raises $950K From Groupon Founders (Pando Daily)
Say goodbye to forgotten and expired daily deals, gift cards, and coupons. Two year old daily deals wallet startup DealsGoRound is relaunching today as MyCabbage to offer what looks like the most complete social savings solution to date. The new MyCabbage is a complete online and mobile platform for storing, tracking, sharing, and even selling this “cabbage” (aka, deals) with friends.
Social Couponing Site Reclip.It Comes Out of Private Beta to Help Users Discover and Share Deals Online (TechCrunch)
If there’s one industry that hasn’t really gone social yet, it’s probably e-commerce and the general deals space. With that in mind, Reclip.It is re-imagining the social deals and couponing space, by providing its users with deals they might not have known about, before they try to buy.
Banjo Creates ‘Pinterest for Location’ With New Mobile App (Bloomberg)
Location-based social networks such as Foursquare and Highlight are useful for gleaning information about people and places close by. But what if you wanted to tune into the online chatter halfway around the world? That’s the idea behind Banjo, a startup founded in late 2010 to help smartphone users view all the posts on Twitter, Facebook, Instagram and other social media sites that are tagged to one geographic location.