Street Fight Daily: 05.09.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups.…
Groupon is preparing to launch Groupon Now, a mobile app that will connect customers with real-time coupons for retailers in their vicinity. Tap the app’s “I’m hungry” button, and you might be offered a discount on a slice at a pizza parlor a few blocks away. But you’ll have to move fast: The deals will be time-sensitive and good for just a few hours. (CNN/Money)…
Lauren Fisher writes that “2011 could be the year that the check-in arrives, albeit differently to how we thought it might look.” (The Next Web)…
Street Fight Daily: 04.28.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups.…
Guardian News & Media is ending Guardian Local, a project it launched in 2010 to try and figure out the future of local journalism. “Unfortunately, while the blogs have found engaged local readerships and had good editorial impact, the project is not sustainable in its present form,” writes the publisher’s digital engagement head Meg Pickard. (PaidContent)…
Though two years old, the Daily Deal market is now worth billions and specialty layers are forming to slice apart that value. Jim Moran offers “The Daily Deal Stack” a visual representation of the different segments forming within the market. (Yipit Blog)…
Sparkfly, a provider of promotion redemption and tracking technology has raised $2.5 million in funding for SparkQuest, its patented mobile engagement platform that connects consumers deal redemption with merchants at the point of sale. (Daily Deal Media)…
Street Fight Daily: 04.25.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups.… Foursquare CEO Dennis Crowley is reportedly exploring a new funding round at a $500 million valuation. The company’s last round of funding, in the summer of 2010, valued it at $100 million. (WSJ)…
Both Foursquare and Gowalla are making inroads in marketing entertainment properties via mobile platforms to users who check in at various sites recommended by the broadcast television networks or their talent. (Variety)…
Michael Arrington thinks the massive valuations for Web services like Groupon signify that we’re in the middle of another tech bubble that is waiting to pop. (TechCrunch)…
Street Fight Daily: 04.21.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups… EBay is buying location-based service and ad network WHERE in a deal that gives it added ability to drive more local and offline commerce. (GigaOm)… Foursquare has grown to almost 10 million users by connecting them to where they are now. But the company now will focus on the future movements of its users, said Dennis Crowley.(GigaOm)… Whatser, the location-based service that lets users share their favorite locations with friends, is launching a “marketing platform” in which local merchants and brands can “claim” a location that they operate and then communicate with users. (TechCrunch)…
Street Fight Daily: 04.07.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups.…
Examiner.com CEO Rick Blair doesn’t like the implication that his network of hyperlocal sites is effectively a “content mill.” He describes “examiners” as specialists in old-school and new media reporting with a local flair. (Mediabistro)…
Groupon is taking another move beyond its core deal-of-the-day business with the launch of home and garden deals. This, like its recent location-based changes, are part of a broader strategy to better match offers to specific interests of its subscribers. (Crain’s Chicago Business)…
“We are entering what might be called Hyperlocal 2.0, and the market is still up for grabs,” writes Tom Rosenstiel. “But how to produce local content remains a mystery.” (Washington Post)…
Street Fight Daily: 04.06.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups.…
Hyperlocal network Examiner.com has often been frustrated by being lumped in with the so-called “content farms.” So, over the past year, it’s instituted a process to shore up the quality of its posts and contributors. (Paid Content)…
As developers build rich layers of information atop location data, our understanding of the world is changing. Foursquare is the tip of the iceberg. The new wave of hyperlocal data is surging, writes Shane Snow. (Mashable)…
The “Top 6″ local online companies in ad revenue have abundant local content — but none of it is news. Instead, the ads and associated shopping information are the content. (Poynter)…
#ivoted – Foursquare, Google, JESS3 Make Voting Social
Time’s running out to prepare for The Big Checkin. As you might be aware Foursquare has launched its “I Voted” campaign with a goal of illustrating in real time where you are voting and when (or at least checking in) – it all starts November 2. And of course there’s a badge (#ivoted). According to […]
Check-Check-Check-Check-Check-Check in Everywhere
That terrible choice you had to make every time you wanted to check in (which service do I use?? Brightkite? Foursquare?) has been tackled by a few different players of late, including Footfeed and Check.in. No longer do you have to pick your favorite child – a nanny-app will log you into all at once. But Footfeed will help you get proper credit for those checkins – hey, become mayor/king/sultan/boss of your fave coffee shop all at once…
Foursquare API Spawns Live Connections with ChatSq
We’ve been waiting for this one… and waiting. Looks like a small innovations lab called BubbleTree LLC decided to answer the call with ChatSq. The team there is taking a crack at auto-connecting people based on location. Smartly, they are building atop an established behavior (the check-in), specifically of foursquare. Their to-be-released app for iPhone […]
2011: The Year the Check-in Reached Puberty
Michael Boland is a guest author. To submit a guest post, go here.
In the location wars of the past two years, one of the battle cries has been the need to continually innovate “beyond the check-in” — building things on top of the core check-in function, driven by evolving device capability and user demand (or boredom).
Companies have taken this in various directions — “checking in” to TV shows, for example. Sector leader Foursquare has dabbled in things like Superbowl check-ins.
At least week’s Where 2.0 conference in Santa Clara, California, Foursquare co-founder Dennis Crowley talked about how the check-in grows up even as it stays focused on “the relationship between people and places.”..