Street Fight Daily: 05.09.11

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups.

Groupon is preparing to launch Groupon Now, a mobile app that will connect customers with real-time coupons for retailers in their vicinity. Tap the app’s “I’m hungry” button, and you might be offered a discount on a slice at a pizza parlor a few blocks away. But you’ll have to move fast: The deals will be time-sensitive and good for just a few hours. (CNN/Money)

Lauren Fisher writes that “2011 could be the year that the check-in arrives, albeit differently to how we thought it might look.” (The Next Web)

MedCity Media is going local the company towns that are centers of medical research, investment and specialization. Among its products are MedCityNews, a local, business-oriented medical news/citizen journalism feed; and MedCity Life, a local city guide. (Local Onliner)

Group Buying Global (GBG), an international Groupon-like company with a $200 million revenue run rate, is partnering with Brazil-based Globo, one of the largest TV networks in the world. (Business Insider)

Mobile advertising currently generates just a fraction of the total revenue earned by online advertising. But it’s ramping up quickly and is poised to grow by more than 40 percent over the next several years, outpacing traditional online advertising. (GigaOm)

Local deals juggernaut Groupon and Live Nation have a formed a joint venture to develop a new online ticketing deals channel dubbed GrouponLive. The site will serve as a local resource for Live Nation events, ranging from concerts, sports, theater, arts and other live events. (TechCrunch)

When Foursquare 3.0 launched in March, the app’s entire merchant platform was revamped. The location-based service offered more options for specials — and made it quicker and easier to set them up. Here’s a little primer. (Mashable)

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