Street Fight Daily: Google Close to Acquiring Waze, Why Yahoo Should Buy Foursquare
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Google Is Close to Acquiring Waze, a Rival in Maps (New York Times)… Checklist: All the reasons Yahoo is going to acquire Foursquare (Quartz)… Call It Groupon 3.0: Deals giant on a Mobile Mission (Crain’s Chicago Business)…
Street Fight Daily: Yelp Open to Graph Search, Foursquare’s Flaw
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Yelp Open to Partnering With Facebook’s Rival Offering (Reuters)… Foursquare Is Generating Too Much Useless Noise (AdAge)… Nesta Research: Public Interest High, Advertiser Interest Low for Hyperlocal Media (London School of Economics)…
Street Fight Daily: Foursquare’s Plans Leaked, Google Now on iOS
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Leaked Doc Shows Foursquare’s Big Plans for Your Check-in Data (CNet)… Google Brings Virtual Assistant to iOS ‘Now’ (Internet2Go)… Jack Dorsey Talks Square and Wearable Devices (New York Times)…
As Tide Turns, Foursquare CEO Dennis Crowley Responds to Critics
The technology community seems to have turned on Foursquare in recent months, with some people publicly deriding the once-adored company. Dennis Crowley, the company’s founder, responded to criticism Monday morning, asserting that Foursquare is in the process of “basically reinventing local search.”
Street Fight Daily: Facebook Challenges Yelp, Foursquare Rethinks the Web
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Facebook Challenges Yelp With Mobile Pages Redesign Featuring Actions, Local Biz Details, And Ratings (TechCrunch)… Foursquare Revamps Business Pages to Take on Yelp as Web Visitors Hit 50 Million per Month (Verge)… Can Yelp Hold Off Foursquare and Facebook? (Screenwerk)…
Street Fight Daily: Facebook Readies SMB Push, Foursquare’s Nascent Asset
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… As Small Businesses Become Tech Savvy, They Could Earn Big Ad Revenue For Facebook (TechCrunch)… Why Foursquare’s Growth Story Is Better Than You Think (Forbes)… Andrew Mason on How to Deal: From Founder to Ex-Groupon CEO (Fast Company)…
Street Fight Daily: Mobile-Local Video, Foursquare Readies New Ad Product
A roundup of today’s big stories in hyperlocal content, commerce, and technology.
… Fox News and WSJ Look to Turn Video Ads Into Mobile Coupons (AdWeek)… Foursquare Planning to Offer Check-in Data to Target Ads on Other Platforms (AdAge)… With Profitable Operations And 100K Stores On Its Platform, Retail Tech Startup Erply Shifts Into High Gear (TechCrunch)…
Street Fight Daily: Foursquare Gets $41M Infusion, Mobile Drives Hyperlocal Demand
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Foursquare Gets $41 Million Investment, Time to Grow (AllThingsD)… Study: Hyperlocal demand driven by mobile devices (Journalism.co.uk)… Our Discussion of Mobile Location Needs to Get Much More Nuanced, Sophisticated (ScreenWerk)…
Street Fight Daily: HopStop Channels Waze, Should Groupon Buy Foursquare?
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… HopStop Live Brings Real-Time Crowdsourced Transit Information to the iPhone (Verge)… Check In, Flame Out: How To Save Foursquare (TechCrunch)… Patent filing Suggests Apple is Working on ‘Street View’ mMapping Technology (Apple Insider)…
Conference Notebook: Foursquare CRO Sees ‘Off the Charts’ Engagement With Native Ads
In describing why Foursquare chose to build a native advertising product, the company’s chief revenue officer Steven Rosenblatt yesterday pointed to the difficulties with some mobile ad formats, like pop-ups, saying that it was really easy to screw up the mobile user’s experience with poor ad delivery. As a result, the company has instead moved ahead with its “promoted updates” native advertising product, which launched in August. Rosenblatt said that over 52% of the people who engage with ads are checking in within 24 hours…
Street Fight Daily: Directories File for Bankruptcy, Foursquare Searches for Funding
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Directory Firms Dex One, SuperMedia File for Bankruptcy (Reuters)… Foursquare Aims At A Moving Target As It Tries To Close Another Round Of Funding (TechCrunch)… Flashlight Apps, Location and Why Consumers Still Don’t Understand Privacy (The Next Web)…
Street Fight Daily: Foursquare Expands Deals, Visa Teams with Samsung
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Foursquare Opens Up Check-In Deals to More Kinds of Plastic (AllThingsD)… Visa Teams Up With Samsung on Mobile Payments (New York Times)… With ClubLocal and New SaaS Tools, ReachLocal Wants to be the Amazon of Local services (PandoDaily)…
Openings & New Hires at eBay, Foursquare, Copilot, Condé Nast, Square, and More…
Two high-profile exits took place this week — those of Jack Abraham at eBay and Keith Rabois at Square. In both cases, the tales are still unfolding. At Group Commerce, 28% of the staff was cut. Meanwhile, other employers are picking up their pace, advertising openings in sales, product management, design, social media, and management. Learn more about who’s changing jobs and where you can apply for a job now…
Voice Media Group Enters Content Partnership With Foursquare
Alt-weekly publisher Voice Media Group has announced a partnership with Foursquare that will make event content from VMG’s Voice Places initiative available to users of the location-based app. “This was a natural next step in terms of combining our curated local content with the experience that they provide around location and events,” Scott Tobias, CEO of Voice Media Group, told Street Fight…
Social Isn’t Search: Why Apple Should Think Twice About Foursquare
Though the cachet of the Foursquare name might make this idea sound appealing, my sense is that it could only be executed successfully if handled very carefully by Apple. With the prominence already given to socially driven results from Yelp, Apple would risk becoming a search service dominated by social content…
Can Foursquare Get Its Mojo Back by Embracing ‘Passive’ Check-Ins?
Does Foursquare need to be “fun” anymore? I’d say no. “Fun” means fighting an ever-diminishing battle over consumer mindshare on mobile — a fight Foursquare is losing. It’s also contrary to what Foursquare is trying to build with its Explore functionality…