Street Fight Daily: Facebook’s Local News Play, Uber’s Latest Lawsuit

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Publishing For Local News Outlets Could Arrive ‘in The Coming Months’ (Columbia Journalism Review)… Lawsuit Claims Uber Co-founders Stole Idea for Ride-Sharing App (Fortune)… Zuckerberg To SMBs: Facebook Pages Are Still The Best Way To Reach Consumers (Fortune)…

Verizon Now Owns an Ad Tech Company — Here’s What It Means for Local

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We caught up with a handful of ad tech executives to breakdown the news and evaluate the potential impact of the a Verizon-AOL tie-up on the mobile, and particularly, local ad tech sector.

Report: More Than Half of Mobile Location Data is Inaccurate

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A new report from Thinknear suggests that mobile’s data problem is only getting worse — at least when it comes to location data…

Street Fight Daily: Facebook Adds Calls, Macy’s ‘Digical’ Strategy

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… These New Facebook Ads Come With a Call Button to Ring Up Businesses (AdWeek)… Macy’s Embraces a ‘Digical’ World (AdAge)… Google Continues Debranding Local – Google Maps App Becoming Local’s Forward Facing Brand (Blumenthals)…

GoDaddy Is Changing Its Business — But Investors Worry the Change Isn’t Fast Enough

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Five weeks after going public, and Blake Irving’s turnaround at GoDaddy appears to be working. But investors remain worried that the transitions is not happening fast enough.

Centro Launches Programmatic DSP to Put Mobile and Desktop Inventory in One Place

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The veteran media management firm has rolled out a new demand-side platform that brings together its core desktop private exchanges with SiteScout, the mobile DSP that the company acquired in 2013.

Street Fight Daily: Square Raises $100M, GoDaddy’s Turnaround

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Square Raises More Money to Make Small Business Loans (Fortune)… Liquor Distributors Invest in Tech Firm to Boost E-Commerce in Alcohol (Wall Street Journal)… Deal Talks for Here Mapping Service Expose Reliance on Location Data (New York Times)…

Pinterest SMB Chief: 2 of 3 Businesses on Site Have a Physical Store

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We recently caught up with Joel Meek to talk about how Pinterest is connecting consumer behavior form online to offline and why he thinks ecommerce is the next big growth area for small businesses on social media…

Street Fight Daily: Verizon Buys AOL, Facebook Tests Search

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Verizon to Buy AOL for $4.4 Billion (New York Times)… In Hint of Ambition, Facebook Tests Search Engine to Share Links (Wall Street Journal)… After Several Public Google Maps Hacks, Google Forced To Suspend Map Maker To Prevent More Fake Edits (Search Engine Land)…

5 Analytics Platforms That Can Help Brands Understand Mobile Advertising

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Mobile advertising analytics platforms are helping brands and agencies make better sense of the streams of data flowing in from their hyperlocal campaigns. More than half of marketing executives surveyed by Forbes Insights said they’re already using analytics to measure marketing campaign returns, and more than seven-in-10 expect to increase their reliance on data analytics […]

Street Fight Daily: Uber Eyes $50B Valuation, Google’s Mobile Search Strategy

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Fund-Raising Points to $50 Billion Valuation (New York Times)… Google’s Mobile Search Strategy: Bake In and Take Out (Recode)… Yelp Sale Rumor Reminds Us that Social is Terrible as a Business Even If It Did Change the Web (VentureBeat)…

Yelp Reportedly Explores a Sale — Could Priceline Be a Fit?

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Yelp may be on the auction block. In addition to the usual suspects, one less likely company stands out as a potential candidate: Priceline Group, the new owner of OpenTable.

Openings and New Hires at Verve Mobile, UpCity, xAd,Truecaller

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Every two weeks, Kelly Benish — who knows practically everyone in local — covers some of the latest job changes taking place in this dynamic industry. (Plus, scroll down for jobs on offer now.) Brad Herman – Verve Mobile Verve Mobile announced the appointment of its first chief business development officer, Brad Herman. The announcement […]

LBMA Podcast: Bytelight Acquired, Density’s Andrew Farah

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On the show: Samsung in Italy uses VR to transport sick kids to Movieland; Signpost and Unacast raise money; Westfield launches their own OOH network in their Australian malls; Pepsi’s innovative Naked Juice bike path marketing…

Street Fight Daily: Yelp Looks for Buyer, Uber Bids on Nokia Maps

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Yelp Reportedly Explores a Sale — Could Priceline Be a Fit? (Street Fight)… Uber Joins the Bidding for Here, Nokia’s Digital Mapping Service (New York Times)… Google Integrates Food Ordering Into Search Results For Restaurants (TechCrunch)…

Street Fight Expands Research Department, Adds Former Gigaom Analyst

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David Card has joined Street Fight to head up our research arm, Street Fight Insights. Card was most recently VP of research at Gigaom and previously held senior level positions at Forrester Research, Jupiter Research, and IDC…

Banjo Raises $100M to Put Your Tweet (and More) on the Map

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Don’t look now, but location data analytics might actually be turning into a big business. Banjo, a Las Vegas-startup that got its start helping brands analyze location data in social media streams, has raised $100 million in a series D round of funding led by Softbank.

Street Fight Daily: Banjo Raises $100M, Apple’s Search Ambitions

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Banjo Raises $100M to Put Your Tweet (and More) on the Map (Street Fight)… Apple Challenges Google with Growing Web Search Program, Fueled by Topsy Acquisition (Apple Insider)… ClassPass, a Startup that Gym Rats and Investors Love, is Now a $400 Million Company (Business Insider)…

Groupon Tries to Move Beyond Reputation for Discounts

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At six years old, Groupon is younger than its earnings report would suggest. It’s first quarter, which saw the sale of a cornerstone asset in Asia and a continued reboot at home, captures the clutter of a surprisingly large business in transition…

6 Tools Restaurants Can Use to Offer Mobile Ordering

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Not only is mobile ordering something that customers are demanding, but it’s also something that can help restaurants improve operational efficiencies and boost marketing ROI. Here are six technology platforms that enable restaurants to accept mobile orders…