LBMA Podcast: WayRay’s Holographic Navigation System, Samsung Makes Holiday Piano Out of Tablets

Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association. On the show: WayRay launches the world’s first holographic navigation system; Samsung fashions a holiday piano out of 112 tablets; Membo — the Yik Yak for local discovery; Moz partners with NavAds BV; Netflix socks turn your TV off if you fall asleep; Member news from Factual; Mondelez; Facebook and Uber; JCPenney; and Best Buy; plus, guest Gary Johnson of ESRI.

Top Stories of the Week:

1. Membo — the Yik Yak for local discovery 5:42
2. Moz partners with NavAds BV 8:23
3 WayRay launches the world’s first holographic navigation system 12:17
4. Samsung fashions holiday piano out of 112 tablets 15:18
5. Netflix socks turn your TV off if you fall asleep 18:45

Sponsor Resource: Samsung Case Study — How Displays Are Raising the Game at Sports Concession Counters

Guest: Gary Johnson of ESRI 24:49

LBMA Member News:

1. Factual raises $35 million 37:34
2. Mondelez — Cherry Ripe digital out-of-home campaign in Australia 38:25
3. Facebook and Uber team up 41:00
4. JCPenney takes you to Santa’s workshop in Oculus VR 44:57
5. Best Buy sends Geek Squad to Minneapolis airport for the holidays 46:43