Street Fight Daily: The Company Rejecting Offers from Amazon and Alibaba, Drizly’s Expansion Plans

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…

Amazon and Alibaba Have Approached Five-Year-Old Startup Wish, But the CEO Seems to Want More (Business Insider)
Maybe you haven’t heard of Wish, but all the major ecommerce players have. Sources close to the company say that Amazon and Alibaba have talked about buying it the past year. Wish sells cheap, stylish products by optimizing social channels like Facebook. Its layout resembles Pinterest, but on Wish everything is for sale, and you’ll be hard-pressed to find an item that costs more than $25.

Alcohol Delivery Startup Drizly Has Global Expansion Plans for 2016 (Boston Business Journal)
Drizly, a Boston-based on-demand alcohol delivery startup, plans to offer its services in 30 cities by the end of 2016, up from 18 now. Backed by $17.8 million in funding, the company has been on a growth spree this year.

6 Ways SMBs Can Take Better Advantage of Programmatic Ad Buying (Street Fight)
Automated advertising solutions that simplify media buying seem like they would be right up the small business owner’s alley, but it’s still much more common for national marketers to utilize programmatic advertising than independent merchants. Here are six strategies that SMBs can use to take full advantage of programmatic buying.

Shopify’s New App Sello Allows Anyone to Create An Online Store from Their Phone (TechCrunch)
Ecommerce platform Shopify is launching a new app called Sello. Product director Christopher Lobay said that even though Shopify has made it easier for businesses to build online stores, it now wants to go further by “democratizing” the selling process and “removing all the intimidation” that might prevent someone from selling products online.

Raise Report: Jet, Swrve, ClassPass Lock Down New Funding (Street Fight)
Every two weeks we round up some of the biggest fundraises taking place in hyperlocal marketing, commerce, and tech. In this edition, new investments include rounds for ClassPass, Handy, Jet, SweetIQ, Swrve, Transfix, and Zenchef.

Facebook Mulls Ad Changes for Instant Articles After Publisher Pushback (Wall Street Journal)
Facebook is experimenting with new advertising approaches for its Instant Articles platform after publishers encountered challenges generating ad revenue because of restrictions imposed by the social network.

Airbnb Gets Personal with New Tools for Hosts and Hints at Better Search in the Future (Fast Company)
Airbnb is at work on a range of initiatives intended to improve the search experience for those who rely on the service to find short-term lodging, mainly through making it more personal and responsive to users’ individual needs and leveraging some of the features other search and review sites have long offered.

KFC to Deliver Buckets of Fried Chicken On Demand (Associated Press)
KFC is working with delivery company DoorDash to deliver its food to customers in Los Angeles and San Francisco. Customers will have to make orders through DoorDash’s app or website, and the chicken won’t come cheap: Delivery fees rise depending on a customer’s location, and prices of some items will be higher than those in the restaurants.

LBMA Podcast: Starship Technologies Planning Fleet of Delivery Robots, MediaSignage Geotargets Moving Cars (Street Fight)
On the show: Starship Technologies is planning a fleet of delivery robots; MediaSignage geotargets moving vehicles; LISNR raises $10 million; Amazon kills Amazon Local and Amazon Register. Plus, member news from Facebook, Walgreens, Apple, Google, SweetIQ, and what3words and ESRI.

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