Commentary | Street Fight

On Location

On the show: Panasonic reinvents the retail shelf; the Locr platform; Moovit closes $50m to help public transportation; Deehubs makes us all vandals; Softcard deflating?; Uber Cargo launches in Hong Kong; RetailNext and StepsAway; Path Talk pretty; Je Suis Charlie app...

LBMA Podcast: Snapchat for Business, Iconeme CEO

No Comments 23 January 2015 by

On the show: Panasonic reinvents the retail shelf; the Locr platform; Moovit closes $50m to help public transportation; Deehubs makes us all vandals; Softcard deflating?; Uber Cargo launches in Hong Kong; RetailNext and StepsAway; Path Talk pretty; Je Suis Charlie app…

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The New News

For the Dallas Morning News, local and hyperlocal — increasingly digital but with a continuing and strong print presence — define the future of the 130-year-old A. H. Belo Corp. newspaper. To find out more about what the DMN is doing to plan for the local digital future, we talked recently with several executives in charge of that strategy...

Dallas Morning News Bets Ranch on Its Local/Hyperlocal Strategy

No Comments 22 January 2015 by

For the Dallas Morning News, local and hyperlocal — increasingly digital but with a continuing and strong print presence — define the future of the 130-year-old A. H. Belo Corp. newspaper. To find out more about what the DMN is doing to plan for the local digital future, we talked recently with several executives in […]

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Streets Ahead

Small business

Survey Highlights the Challenges of Marketing to Smaller SMBs

No Comments 21 January 2015 by

The evidence suggests that marketers who can tell a simple and compelling story tying ROI to hard evidence will stand the greatest chance of winning SMB confidence. The trick is doing this at sufficient scale to be profitable…

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Commentary

smartphone-map-shopping

The Importance of Responsive Web Design for SMB Sites

No Comments 19 January 2015 by

It’s critical for local businesses to have a beautiful site that doesn’t just scale down to low resolutions, but also looks great on all devices — from a 27” desktop display to a “smart” refrigerator, and every tablet, phablet, and phone in between. That’s why for the majority of local businesses, responsive design is the […]

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The New News

ARLNow

How to Get to 5 Years of Success in Hyperlocal Publishing

1 Comment 16 January 2015 by

This month Scott Brodbeck is celebrating the fifth anniversary of ARLnow, which has expanded into a mini-network of four sites in metro Washington D.C. We caught up with Brodbeck recently to see how he’s made a journalistic and business success out of community news and where ARLnow is headed in 2015…

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On Location

On the show: WiFi Aware; The RealTalk app; GM’s At Your Service; Robots invade Lowe’s; Jawbone wants corporations to move more; VoucherPages launches an app; Yummly + Instacart = 1 hour ingredient delivery; Skyhook partners with FiLIP Technologies; 3D maps of ski hills...

LBMA Podcast: TapSense for Apple Watch, Canopy Labs Founder

No Comments 16 January 2015 by

On the show: WiFi Aware; The RealTalk app; GM’s At Your Service; Robots invade Lowe’s; Jawbone wants corporations to move more; VoucherPages launches an app; Yummly + Instacart = 1 hour ingredient delivery; Skyhook partners with FiLIP Technologies; 3D maps of ski hills…

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Commentary

With improved location accuracy, improved POI data, and efficient background location processing, developers will be equipped to build apps that can truly extract relevant real-world user experience. Location will mean more than a wandering blue dot; it will mean the places we’ve traveled, the relationships we’ve developed, and the resolutions we’ve kept...

4 Reasons Location-Based Services Will Become a Thing Again in 2015

1 Comment 14 January 2015 by

With improved location accuracy, improved POI data, and efficient background location processing, developers will be equipped to build apps that can truly extract relevant real-world user experience. Location will mean more than a wandering blue dot; it will mean the places we’ve traveled, the relationships we’ve developed, and the resolutions we’ve kept…

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Off the Block

Connected Modern World

Why Local Marketing Is a Function of Commerce, Not Media

2 Comments 13 January 2015 by

I’ve come to believe that the initial narrative about digital — the one about eyeballs simply moving online — actually impedes an effective analysis of the local marketing industry. Once we see local marketing as a function of commerce (ad not media) we start to find a more dramatic shift than previously thought.

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Commentary

Shopping cart on a navigation bar

The Uberification of the “1099 Economy”

4 Comments 12 January 2015 by

A new buzzword has emerged in the tech lexicon: “1099 economy.” Referring to the growing ranks of single proprietors and contractors, this trend is part of the massive transformation taking place in the local services economy…

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Commentary

UBER

Do We Really Want to Live in an Uber-fied World?

No Comments 09 January 2015 by

Given Uber’s recent missteps, we, as an industry, need to take a long look in the mirror. Founders really need to think hard about the culture they are creating, and the potential uses and misuses of the data they are generating and collecting…

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