How the Google My Business API Changes the Local Ecosystem

The move is a good thing for business owners but even more so for Google itself, which in providing a better means to gather data from business owners will improve the freshness and accuracy of its data.

Street Culture: MomentFeed CEO Says ‘Don’t Work Here Unless You Absolutely Must’

“We only grow at a rate that guarantees that we can provide [our customers] the product and expertise that will drive that high level of customer success,” says CEO Robert Blatt. “We are growing rapidly, but we really limit our growth so we can always deliver client success.”

Street Fight Daily: Facebook Rethinks Location, Yahoo Kills Maps

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Messenger Updates Location Sharing. Is Uber Integration Next? (Recode)… Yahoo Maps Hits A Dead End, Shutting Down End Of This Month (Search Engine Land)… Google Says It May Unverify Inactive Local Business Listings (Search Engine Land)…

How Mobile Has Reshaped Google’s Product Strategy For SMBs

James Croom, the head of marketing for Google My Business, spoke with Street Fight recently about why he believes small business adoption of the web has been slower than expected, and what he’s learned about building products for merchants..

Street Fight Daily: Google Plans Uber Competitor, Layoffs at eBay and PayPal

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology Google Is Developing Its Own Uber Competitor (Bloomberg)… Big Layoffs Begin at eBay and PayPal (Recode)… Analyst Gordon Borrell Sees Local Digital Ads Soaring In 2015, But Not For Newspapers (Poynter)…

Street Fight Daily: Beacon Tech Tightens Security, SnapChat’s Local Filters

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…Bluetooth Low Energy Gets New Security Features (GigaOm)… Snapchat Opens Geofilters So Anyone Can Submit Location-Based Artwork (TechCrunch)… Goldman Is Helping Uber Raise Money From Rich People (Bloomberg View)…

Street Fight Daily: Google Lets SMBs Respond, Mobile Investment Booms

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…“Google My Business” App Now Lets Business Owners Respond To Customer Reviews From Their Smartphone (TechCrunch)… Mobile Internet Investment Hits Record $19.2b — Up 232% In Last 12 Months (VentureBeat)… Maker of Apple Pay Competitor Has Already Been Hacked (Recode)…

Five Lessons Google Learned About Selling to Small Businesses

For Google, the shift to mobile presents an opportunity to learn from mistakes made during the desktop internet boom. James Croom, head of marketing for the project, has spent five years in the company’s small business team. He said Monday that the company’s new Google My Business project builds on some learnings from the company’s Get Your Business Online effort launched in 2009 to drive business across the world to build websites…

Why ‘Google My Business’ Helps, But Doesn’t Fix, Local for SMBs

The company’s redesign of its SMB portal replaces both the old Google Places for Business interface and the equivalent within Google+, and consolidates several features into a friendlier interface. The features for the most part are not new, but the update does a good job of tying together the claiming and profile management process with Google+ sharing…