Joy Hawkins | Street Fight

3 Tips for Managing Local Services Ads

Joy Hawkins

3 Tips for Managing Local Services Ads

Google expanded Local Services ads to the San Diego area in November 2016 and has been rapidly expanding this platform across different verticals and markets in the USA over the last two years. If you’re considering running Local Services ads, here are three things to know before getting started.

When Breaking Google’s Guidelines Is Almost Necessary with GMB

Joy Hawkins

When Breaking Google’s Guidelines Is Almost Necessary with GMB

A couple of months ago I was helping a physical therapy business on the Google My Business Forum that was filtered out of the local results on Google because of the Possum algorithm update in 2016. In this case, the culprit was a completely different physical therapy business down the street (about a two minute walk away).