Flying Fries: Autonomous Delivery Takes Off! Street Fight

Flying Fries: Autonomous Delivery Takes Off!

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Imagine this… You use your phone to order your pizza or burger (or perhaps a t-shirt because you didn’t pack properly for the weather) from a remote location. Within the hour, a drone, driverless car, or other autonomous “thing” brings you your food and beverage or fashion statement. What was considered sci-fi a mere few […]

Why Are So Many Retailers Investing in Next-Day Order Fulfillment in 2023?

Why Are So Many Retailers Investing in Next-Day Order Fulfillment in 2023?

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The continued growth and normalization of online shopping is creating increased demand for faster delivery times and forcing retailers to make significant investments in shipping to stay relevant. 

Location-Based Marketing Association: Amazon’s New Delivery Strategy

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In this episode of Location Weekly, the Location-Based Marketing Association covers OneScreen.ai launching a public directory of OOH advertising inventory, Tim Hortons wanting to settle its location targeting lawsuit with free coffee, Sweetgreen gamifying its loyalty program with rewards and challenges, and Amazon planning to start deliveries from PacSun and Diesel stores.

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Location-Based Marketing Association: Walmart Partners with Instacart on 30-Minute Delivery

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In this episode of Location Weekly, the Location-Based Marketing Association covers PepsiCo hosting a Summer of Giveaways in New York City, Mini USA appeasing long customer wait times with puzzles, and Walmart partnering with Instacart on 30-minute delivery in Canada.

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These Location Intelligence Solutions Are Optimizing Last-Mile Delivery

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Advanced location intelligence software combines artificial intelligence and street-level mapping data to help startups predict customer buying patterns and stage inventories in the right locations — e.g. ghost kitchens — using prediction algorithms and real-time sales metrics. Location intelligence software firms are also taking advantage of traffic data, weather information, and consumer behavioral data to help last-mile delivery companies streamline operations in today’s tough business environment.

5 E-Bike Startups for On-Demand Delivery Fleets

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With the vast majority of last-mile deliveries arriving by bike, a new breed of e-bike startups has cropped up to serve the industry. Startups like GetHenry, Ubco ,and Joco are supplying e-bike fleets to on-demand delivery startups through a subscription model. Logistics companies are finally understanding the need for reliable bike fleets that can scale up or down based on real-time demand, and the need for e-bikes has never been greater.

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Could Delivery Service Partners Offer Restaurants More Than a Lifeline?

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Data and AI enabled the digitization of advertising a decade ago. Now, those same forces that drove innovation and transformation in advertising are changing the dynamics between restaurants and delivery service partners. DSPs are becoming more than a lifeline. They’re helping fundamentally change how restaurants and the industry operate while also helping to create the omnichannel restaurant business of the future.

Delivery Culture Is Here to Stay

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In one of the strongest signs yet of long-term changes in consumer behavior following the pandemic, food delivery services are continuing to achieve record growth even as consumers move closer to pre-pandemic levels of activity. The new era of delivery reached a milestone this month when Uber announced that delivery revenue from Uber Eats in 2021 outpaced revenue from ridesharing, Uber’s original raison d’être.

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Third-Party Delivery Apps Are Stealing Your Customers. Here’s How to Regain Control

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Think grocery’s biggest problem is inflation? It used to be. These days, it’s third-party vendors like Instacart who impact your results in an already margin-thin business. Add in retail giants like Walmart, who are rolling out their own grocery delivery services as new services continue to pop up, and that impact becomes even greater.

Innovation Brief: Amazon, Spotify & Local Delivery

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Street Fight’s Innovation Brief series aggregates and analyzes happenings from across the technology and media spheres. This week, we look at Spotify eCommerce, smart local delivery and Amazon’s healthcare play.

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The Customer Touchpoints Businesses Aren’t Thinking Enough About

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Businesses can’t ignore that more and more of their success is linked to apps and services they don’t own. They need to get a view of customer touchpoints.

Verizon and UPS Team Up on Drone Delivery

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The Location-Based Marketing Association covers Circle Graphics and POP trackers for OOH proof of posting as well as Verizon & UPS teaming up on drone delivery.

5 Digital Transformation Steps for Retailers in 2021

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Retailers need to prioritize digital transformation. They should focus on omnichannel acceleration, inventory transparency, and customer communication.

Adtech Firms Test New Concept with Autonomous Bot Delivery Campaign

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While food delivery platforms like Postmates, DoorDash, and GrubHub have all launched no-contact options, they generally rely on human drivers leaving food on the ground outside people’s front doors. With the health risks and potential for mix-ups, it’s less than ideal.

A better solution might be the one being rolled out by Wrapify. Just this morning, the company announched the launch of a first-of-its-kind campaign that could take autonomous bot delivery to the next level.

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More Americans Are Using Delivery. The Change Is Here to Stay

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Delivery has perhaps been the industry most clearly affected by the Covid-19 pandemic. When physically going to brick-and-mortar stores became a life-or-death exercise, delivery, which had already grown under the rise of e-commerce, became an even more essential part of how local commerce functions.

Khaled Naim, co-founder and CEO of delivery software company Onfleet, touched on how delivery has changed in the past months, how long those changes will persist, and what technologies are fueling the widespread increase in deliveries.

As Delivery Market Consolidates, Affiliate Marketing Gets Sophisticated

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Uber’s recent decision to acquire Postmates for $2.65 billion was just the beginning. As the delivery market consolidates, there will almost certainly be rising demand for pay-for-performance marketing products that help these companies strike a balance between volume and profitability.

One of the latest examples of this is the launch of Actionable Intelligence, a product by Button that gives marketers the ability to target and test high-value audience segments with personalized offers.

Pop-Up Distribution Centers Overcome Last-Mile Delivery Challenges during Covid-19

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Ecommerce has suddenly become the primary sales channel as a result of Covid-19, and retailers are having to find creative solutions to meet consumer demand for both essential and non-essential goods. With Amazon announcing delays in shipments of non-essential goods in the US and limits on the quantity of goods retailers can ship, the task of getting products to end users becomes even more difficult.

Supply chain issues also resulting from Covid-19 complicate things further, but merchants are still tasked with fulfilling orders on time. This means looking into non-traditional fulfillment methods that can provide flexible and cost-effective solutions to the issue at hand. For retailers struggling to find ways to cope with over-forecasted demand, below are some viable options.

What California’s Gig Economy Law Means for Worker Flexibility

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We can expect continued pushback to AB5 from companies across the gig economy. But regardless of whether the pushback leads to legislative changes, we’ll begin to see even more innovative approaches for managing flexible labor pools and flexible schedules. In the meantime, though, how can companies stay compliant, provide stability, and still preserve the flexibility that appeals to gig workers?

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Location Weekly: Grocery Delivery in the Time of COVID-19 Alarm

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In this episode of Location Weekly, the Location-Based Marketing Association covers Instacart’s doorstep grocery delivery amid the coronavirus scare, Papa Johns enjoying success with AR, 7Eleven opening an “Evolution” concept store, TapAd partnering with Gimbal, and Pandora launching interactive voice ads.

10 Ways To Provide a Cutting-Edge Retail Customer Experience

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Delighting customers isn’t about getting one thing right; it’s about firing on all cylinders, both online and in brick-and-mortar stores, to make an authentic connection with buyers to drive satisfaction and loyalty.

What does that look and feel like? Here are 10 examples of best practices that represent the state of the art in retail CX.