Street Fight Daily: Online Ad Prices Rise, How Digital Brands Can Mirror Amazon’s Holiday Success
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Online Ad Prices Rise As Industry Combats Counterfeit Inventory, a Good Sign for Publishers… What E-Commerce Brands Can Learn from Amazon for Holiday Domination… Publishers Scramble to Make Their Annual Sales Numbers…
Street Fight Daily: Facebook Rides Mobile to Riches, Amazon Picks an Agency
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Registers Soaring Ad Revenue, Buttressed by Mobile… Amazon Consolidates Billion-Dollar Media-Buying Business with IPG Mediabrands… For First Time, More Holiday Shoppers Will Use Mobile Than Desktop…
Street Fight Daily: Alphabet-Uber Case Plays Out Publicly, Adobe Offers Voice-Assistant Analytics
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Alphabet Says Uber is Engaging in a Cover-Up… Adobe Offers Voice Analytics for Intelligent Assistants Including Siri, Alexa… Gulf Between Off-Site, On-Site Digital Engagement is Slowly Killing Your Business…
Street Fight Daily: Google Gets $2.7B Fine for Shopping Practices, Mobile Video Vexes Marketers
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Gets Record $2.7 Billion Fine from EU for Skewing Shopping Searches… Creative Remains a Challenge on Mobile Video… Search Advertising Ripple Effect Expected from Amazon’s Whole Foods Purchase…
Street Fight Daily: Facebook Video Marketing Woes, Google Stops Reading Email for Ad Targeting
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Video Ads Are All the Rage, But Viewability Rates Are as Low as 20%, Agencies Say… Google Plans to Stop Scanning Users’ Emails for Ad Targeting… Snapchat’s Newest Feature Is Also Its Biggest Privacy Threat…
Street Fight Daily: Blue Apron Prices IPO, How Retailers Can Respond to Amazon’s Disruption
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Blue Apron and Delivery Hero Price IPOs Following Amazon’s Big Buy… How Retailers Will Have to Adapt to Avoid Getting Eaten by Amazon… The Race Is On to Challenge Google-Facebook Duopoly in Digital Advertising…
Street Fight Daily: Starbucks to Test Mobile Order-Only Store, Amazon and Walmart Wage Price War
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Starbucks to Test Mobile Order and Pay-Only Store at Headquarters… Amazon and Walmart Are in an All-Out Price War that Is Terrifying Big Brands… How The New York Times, The Huffington Post, and CNN Approach Platforms…
