alphabet | Street Fight

Street Fight Daily: Publishers’ Facebook Traffic Keeps Falling, Walmart’s E-Commerce Growth Flags

Joseph Zappa

Street Fight Daily: Publishers’ Facebook Traffic Keeps Falling, Walmart’s E-Commerce Growth Flags

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… As Promised, Facebook Traffic to Publishers Declines Again… Walmart Tumbles As Flagging Online Growth Jolts Investors… Google Chrome Blocks Irksome Ads. That’s Good, Right?…

Street Fight Daily: Where Mobile Is Heading, Eric Schmidt to Step Down at Alphabet

Joseph Zappa

Street Fight Daily: Where Mobile Is Heading, Eric Schmidt to Step Down at Alphabet

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Forrester: These Are the Ways Marketers Still Struggle to Understand Mobile… Eric Schmidt to Step Down After 7 Years at Helm of Alphabet… Why Quartz Will Not Be Jumping So Fully onto the Programmatic Bandwagon…

Street Fight Daily: Microsoft Releases Tool for SMBs, Google’s Local Services Feature Rebrands

Joseph Zappa

Street Fight Daily: Microsoft Releases Tool for SMBs, Google’s Local Services Feature Rebrands

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Microsoft 365 for SMBs Is Now Available… Google’s Contractor Marketplace Expands, Rebrands to ‘Local Services’ in Search… Loyalty Economics: More than the Value Customers Bring to Brands…

Street Fight Daily: Cash Comes Rolling In for Big Tech, Uber Adds Multi-Stop Rides

Joseph Zappa

Street Fight Daily: Cash Comes Rolling In for Big Tech, Uber Adds Multi-Stop Rides

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Big Tech Companies Post Glowing Quarterly Profits… Uber Launches Multi-Stop Trips in U.S. and Canada, Facilitating Detours at Local Businesses… When It Comes to Ad Quality, Programmatic Isn’t the Problem…

Street Fight Daily: Amazon’s Dominance Grows, The Guardian Wants to Clean Up Programmatic

Joseph Zappa

Street Fight Daily: Amazon’s Dominance Grows, The Guardian Wants to Clean Up Programmatic

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon’s Share of E-Commerce Market Grows in 2017, Nearing Half of Sales… The Guardian Wants Publishers to Unite to Clean Up Programmatic… Facebook Releases News Feed Guidelines for Publishers…

Street Fight Daily: Lyft Raises $1 Billion & Eyes IPO, Subscriptions Come to Instant Articles

Joseph Zappa

Street Fight Daily: Lyft Raises $1 Billion & Eyes IPO, Subscriptions Come to Instant Articles

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Lyft Is Said to Explore IPO as It Raises $1 Billion Led by Alphabet… Facebook to Test News Subscription Sign-Up Via Instant Articles… AI Can’t Devise Your Creative, But It Can Handle the Where, What, and When…

Street Fight Daily: Duopoly’s Strength Exceeds Expectations, Pubs Struggle with Apple News

Joseph Zappa

Street Fight Daily: Duopoly’s Strength Exceeds Expectations, Pubs Struggle with Apple News

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google and Facebook Tighten Grip on US Digital Ad Market… Publishers Continue to Encounter Problems with Apple New… Alphabet’s Waymo Wants Uber to Pay $2.6 Billion for Single Stolen Trade Secret…

Street Fight Daily: Inside Uber/Lyft Funding War, Small Brands Hit Roadblock on Instagram

Joseph Zappa

Street Fight Daily: Inside Uber/Lyft Funding War, Small Brands Hit Roadblock on Instagram

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Funding Talks at Uber and Lyft Complicate Ride-Hailing Allegiance… Small Brands Are Finding It Harder to Get Verified on Instagram… Never Mind GDPR, Here Comes Apple’s Intelligent Tracking…

Street Fight Daily: Alphabet Mulls Big Investment in Lyft, Pubs Not Making Money on Facebook

Joseph Zappa

Street Fight Daily: Alphabet Mulls Big Investment in Lyft, Pubs Not Making Money on Facebook

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amid Waymo-Uber Drama, Alphabet Considers Lyft Investment of About $1 Billion… Study Finds Publishers Are Not Making Much Money on Facebook… Why Amazon Is the New Google for Buying…

Street Fight Daily: Attribution Companies Thrive as AdTech Wavers, Lyft Partners with Taco Bell

Joseph Zappa

Street Fight Daily: Attribution Companies Thrive as AdTech Wavers, Lyft Partners with Taco Bell

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Ad Measurement Companies Are Thriving Even As AdTech As a Whole Falters… Lyft Partners with Taco Bell, Demonstrating How Ride-Hailing and Local Can Play Off Each Other… Improved Social Media Metrics Mean Influencer Marketing Gains Value…

Street Fight Daily: Alphabet-Uber Case Plays Out Publicly, Adobe Offers Voice-Assistant Analytics

Joseph Zappa

Street Fight Daily: Alphabet-Uber Case Plays Out Publicly, Adobe Offers Voice-Assistant Analytics

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Alphabet Says Uber is Engaging in a Cover-Up… Adobe Offers Voice Analytics for Intelligent Assistants Including Siri, Alexa… Gulf Between Off-Site, On-Site Digital Engagement is Slowly Killing Your Business…

Street Fight Daily: Facebook Will Train Local Journalists, Alphabet Records ‘Stunning’ Earnings

Joseph Zappa

Street Fight Daily: Facebook Will Train Local Journalists, Alphabet Records ‘Stunning’ Earnings

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Will Start Training Local Journalists and Newsrooms… Alphabet Made a Lot of Money on Google Advertising Despite Recent Controversy… Amazon’s Echo Look Could Snoop a Lot More Than Your Clothes…

Street Fight Daily: Weather Channel Partners with Lyft, Alphabet Seeks Public Legal Fight with Uber

Joseph Zappa

Street Fight Daily: Weather Channel Partners with Lyft, Alphabet Seeks Public Legal Fight with Uber

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… The Weather Channel Lets You Request a Lyft When Bad Weather Strikes… Alphabet Wants Its Lawsuit Against Uber to Play Out Publicly… Twitter is Expanding Its Video Measurement Partnerships to Help Marketers Gauge Ad Performance

Street Fight Daily: Amazon Warehouses Spreading Rapidly, Google Adds More Ride Services to Maps

Joseph Zappa

Street Fight Daily: Amazon Warehouses Spreading Rapidly, Google Adds More Ride Services to Maps

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… New Amazon Data From Wall Street Should Terrify All Retail Stores in the US… Google Adds Lyft and Gett to Taxi Options on Maps… How Publishers Can Help Brands Navigate the Content Marketing Crossroads…

Street Fight Daily: Airbnb Plans to Expand Service Offerings, On-Demand Assistant App GoButler Pivots

The Editors

Street Fight Daily: Airbnb Plans to Expand Service Offerings, On-Demand Assistant App GoButler Pivots

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Airbnb Plans to Offer Add-On Travel Services This Year (Bloomberg)… GoButler Pivots to Fully-Automated Service, Starting with Flight Search and Discovery (TechCrunch)… Can LifePost’s Digital Obits Provide Clues for Sustainable Local Publishing? (Street Fight)…

Street Fight Daily: Facebook Wants a Piece of the Search Pie, Alphabet and Amazon Earnings Reports

The Editors

Street Fight Daily: Facebook Wants a Piece of the Search Pie, Alphabet and Amazon Earnings Reports

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Takes Aim at Search Again (Wall Street Journal)… Google CEO Sundar Pichai Cites “Real Sense of Energy and Focus” for Success (TechCrunch)… Amazon Sales Top Estimates (Bloomberg)…

Street Fight Daily: Yahoo Signs a Search Deal with Google, MapQuest Launches Brand Refresh

The Editors

Street Fight Daily: Yahoo Signs a Search Deal with Google, MapQuest Launches Brand Refresh

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Yahoo Has Signed a Deal with Google to Provide Search Ads (Business Insider)… MapQuest Wants You to Love It Again (The Next Web)… Google Discloses More Search Data to Woo Retailers (Wall Street Journal)…

Street Fight Daily: Google Introduces New Parent Company, Amazon Launchpad’s Challenges

The Editors

Street Fight Daily: Google Introduces New Parent Company, Amazon Launchpad’s Challenges

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Meet Alphabet, The New Conglomerate Absorbing Google (Marketing Land)… Amazon’s Next Big Challenge: Getting You to Buy Stuff You Didn’t Know You Wanted (Recode)… Startups Vie to Build an Uber for Health Care (Wall Street Journal)…