Foursquare’s Biz Dev Chief Decamps for Andreessen Horowitz

Share this:

Tristan Walker, who pioneered some of the company’s most innovative partnerships, announced today that he is leaving the location-based social networking company. He joins Pinterest co-founder Paul Sciarra, who left the ecommerce startup to become an EIR at Andreessen Horowitz early last month…

Social Curation Tools Like Pinterest Are a Great Fit for Local

Share this:

Curation services are coming of age because people are increasingly using their smartphones to upload pictures and videos on the fly. As user-generated media continues to flourish, its local manifestations (and curated collections of contributed content) will paint a far more diverse and detailed picture of a community than coverage by paid media…

Street Fight Daily: Pandora’s Local Push, Foursquare’s Future

Share this:

A roundup of today’s big stories in hyperlocal content, commerce and technology...

Pandora Courts Local Advertisers, by Offering Well-Defined Listeners (New York Times)…

Facebook Buys Customer Loyalty App Tagtile, Continues Focus on Mobile (GigaOm)…

Foursquare May Not Be Toast Yet, But It’s Browning At The Edges (Business Insider)…

Media Companies Embrace Innovation by Nurturing Startups

Share this:

Does anyone believe that a traditional media company could have created a digital product that would grow to be as quickly valuable as Instagram or Pinterest? The answer is no, but a few organizations are hoping to change that perception by bringing digital media entrepreneurs into the fold…

Street Fight Daily: Local Pinterest, Gtrot, Groupon’s Broken ‘Promise’

Share this:

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

‘Groupon Promise’ Broken? (VentureBeat)…

5 Ways to Market Your Brand With Location-Based Networks (Mashable)…

What Local TV Newsrooms Are Pinning on Pinterest (Lost Remote)…

Street Fight Daily: Pinterest for Hyperlocal Marketing, Groupon’s Bad Press

Share this:

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

5 Pinterest Tips for Hyperlocal Marketing (MediaPost)…

What Does All the Bad Press Mean for Groupon? (VentureBeat)…

Banjo Tries To Bolster Its Position As The All-In-One Location App (TechCrunch)…

Could Pinterest Follow Yelp Down the Local Path?

Share this:

I am fairly certain that a class of local Pinters will begin to emerge who have followers and who specialize either in a city or a part of a city and, most likely, down to a specific specialty. And this will happen because Pinterest is an extension of blogging and tweeting, really. Lots of pins actually drive through to a blog post, in fact, so it’s already seen as a traffic augmentation vehicle. I see Pinterest getting integrated into social media dashboard tools that will make it easy for local merchants running Facebook pages to add a Pinterest stream to their arsenal.

As Photography Evolves, Quality Imagery Remains Vital for Local

Share this:

The elevation of standards in local marketing imagery is creating new opportunities for local professional photographers, above and beyond events like weddings and school pictures…

Street Fight Daily: 01.30.12

Share this:

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

LivingSocial Now At 5,000 Employees, Half The Size Of Groupon (TechCrunch)…

Foursquare Brand Pages Become Chain-Friendly (About Foursquare)…

Pinterest Becomes Top Traffic Driver for Retailers (Mashable)…